Cross Category Sports Marketing Manager at Zelus Sport | Trafford, UK

Cross Category Sports Marketing Manager

Trafford, UK (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the end‑to‑end sports marketing partnerships and product-launch collaboration that connects Zelus with clubs, federations, and Nike assets, translating athlete insights and market intelligence into coordinated activation and product planning.

Partnership & Activation: steward relationships with clubs/federations and Nike SM teams to drive service levels and asset utilization.
Product & Creative Alignment: feed athlete/consumer insights into line planning, design briefs, and promo campaigns acrossAsset needs and retail assortments.
Athlete Journey & Market Intelligence: orchestrate exposure strategies and communicate market signals to uncover future sports opportunities.

Job Description

Manage the sports marketing relationship between Zelus and its contracted Clubs and Federations, delivering industry-leading service levels across all facets of the partnerships
Where relevant, manage relationships and flow of communication with relevant Nike SM Managers as relates to the Nike SM assets which Zelus service.
Manage and execute all aspects of Promo seasonal Product launch campaigns, working in alignment with both the asset, and Nike brand marketing functions.
Provide relevant Athlete and Consumer insights to ensure optimum product line planning, design brief generation and creative development – primarily across Asset promo needs but also retail assortments.
Work with the Assets to execute a strategically coordinated ‘Athlete Journey’ to drive exposure and visibility of key commercial drivers
Gather and communicate market intelligence for future sports marketing opportunities within Zelus’ focus sports