Creative Strategist

London, UK (Hybrid)

Salary Not AvailableMid Level2+ years expPart time

Posted 6 weeks ago

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Job Summary

Own the end-to-end social creative process, from concept to production, shaping how brands win on paid and organic feeds.

  • Creative Ownership: Develop concepts, briefs, moodboards, and direction for social campaigns across TikTok, Meta, YouTube and emerging formats.
  • Performance-Driven Creativity: Translate data into actionable creative changes and lead testing to lift engagement and conversions.

Job Description

Responsibilities

  • Develop creative concepts for paid and organic social campaigns
  • Write clear, inspiring creative briefs for content creators and production teams
  • Create moodboards and creative direction documents
  • Identify social trends, platform opportunities, and emerging content formats
  • Translate performance insights into actionable creative recommendations
  • Contribute to campaign ideation sessions and client strategy discussions
  • Support creative testing initiatives and performance-driven content development
  • Stay up to date with best-in-class creative across TikTok, Meta, YouTube, and emerging platforms
  • Understand what drives engagement, conversions, and performance across social channels
  • Review campaign performance and identify key learnings

Requirements

  • Attention to detail
  • 2–3 years’ experience within a creative, social, digital, or media agency
  • Strong understanding of social-first content and platform best practices
  • Experience creating creative briefs and moodboards
  • Understanding of both paid and organic social content
  • Knowledge of creative performance principles and content testing
  • Excellent communication and presentation skills
  • Strong organisational skills and attention to detail
  • Comfortable managing multiple projects and deadlines simultaneously
  • Ability to confidently communicate with both clients and internal teams

Preferred

  • Experience creating content for social platforms
  • Experience working with content creators and influencers
  • Brand-side marketing experience
  • Beauty, wellness, fashion, or lifestyle category experience
  • Love analysing why content performs
  • Are naturally curious about culture, trends, and consumer behaviour
  • Enjoy turning insights into creative ideas
  • Balance creativity with strong organisation
  • Are proactive, collaborative, and solutions-focused
  • Want to help shape work that is both creatively excellent and commercially effective

Benefits

  • Flexible hybrid working (2–3 days per week in our London studio)
  • Generous annual leave allowance
  • Wellness afternoons to recharge and reset
  • Access to exciting industry events, brand launches, networking opportunities, and creative experiences
  • Direct mentorship and exposure to agency founders and senior leadership
  • Opportunity to work with leading beauty, wellness, lifestyle, and consumer brands
  • Fast-paced environment with genuine opportunities for rapid career progression and increased responsibility
  • A supportive, collaborative team culture built by and alongside ambitious women
  • The chance to help shape the future of a growing independent agency where your ideas and contributions will have a real impact
Shaded The Studio logo

Shaded The Studio

Shaded The Studio is a London-based creative content studio helping ambitious brands elevate the quality of their content across every touchpoint. Founded by Cassi and Shiv, two brand-side experts with over 20+ years of combined experience, Shaded exists to close the gap between how brands want to show up and how they actually look in the real world.Specialising in high-impact digital content, Shaded partners with brands that need better, more considered creative across paid media, PPC, websites, email marketing, organic social, OOH and TV. From scroll-stopping performance assets to brand-defining campaigns, the studio blends strategy, storytelling and craft to create content that not only looks good, but works hard.Shaded has worked with 45+ brands across beauty, wellness, fashion, food and lifestyle, including The Body Shop, Taco Bell, Revive Collagen and Sculpted by Aimee. This hands-on brand experience means every project is approached with commercial clarity, creative ambition and a deep understanding of modern marketing pressures.Known for its female-founded, modern and culturally aware approach, Shaded works as an extension of in-house teams, helping brands stand out in crowded feeds, competitive ad spaces and high-visibility environments. Whether launching a new product, refreshing a brand world or scaling performance creative, Shaded delivers better quality content for brands that want to grow.

Founded in 2024
London, England, GBR
8 employees (3 in marketing)

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
3 (38% of company)
Marketing Roles Posted (Last 30 Days)
1