Tiktok Lead
Social Paradigm Group
UK (Remote)
£40K/yr - £45K/yrAgencyFull-timeSenior level
2 days ago
Content Creator
London, UK (On-site)
£35K/yr – £40K/yrMid Level2+ years expPart time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the social-first content machine for TikTok and Instagram, turning product stories and launches into native, trend-aware hooks that drive engagement and brand storytelling.
- TikTok/IG Content Engine: film, edit, publish short-form video and photo assets, staying on-trend.
- Content Planning & Collaboration: partner with marketing to plan weekly content, build a strong content bank across education, travel, packing inspiration, and storytelling.
- Creator & Trend Sourcing: identify emerging creators and trends, translate ideas into weekly content concepts for the Pastael brand.
Job Description
Own the social-first content machine for TikTok and Instagram, turning product stories and launches into native, trend-aware hooks that drive engagement and brand storytelling.
- TikTok/IG Content Engine: film, edit, publish short-form video and photo assets, staying on-trend.
- Content Planning & Collaboration: partner with marketing to plan weekly content, build a strong content bank across education, travel, packing inspiration, and storytelling.
- Creator & Trend Sourcing: identify emerging creators and trends, translate ideas into weekly content concepts for the Pastael brand.
Pastael
your new favourite travel accessories.
5 employees (2 in marketing)
Traffic Signals
Monthly Visitors
26.4K
Traffic Source Mix
Search
21.8%
Direct
33.5%
Referral
4.4%
Social
38.8%
Paid
1.3%
Headcount Trend
Current headcount: ~5
Marketing Team
Marketing Team Size
2 (40% of company)
