Responsibilities

• Campaign Manager, will boost our visibility, lead campaigns, and drive engagement to grow our impact and support families in need.
• Expand Reach and Awareness
• The Marketing Manager will significantly increase the visibility of our charity and the services we provide to South Asian families affected by domestic abuse.
• Through well-designed campaigns and stronger branding, more families will learn about our support, leading to earlier interventions and greater community trust.
• Strengthen Engagement with Communities
• By improving our digital and offline presence, this role will help us engage directly with communities, survivors, supporters, and potential partners.
• Culturally sensitive messaging will ensure our communications resonate with the audiences we aim to reach.
• Drive Donor and Supporter Growth
• A dedicated marketing strategy will make it easier to attract donors, corporate sponsors, and community partners.
• Clear, impactful storytelling will showcase our work and encourage continued and increased financial support.
• Professionalise Campaign Delivery
• This role will design and execute multi-channel campaigns (social media, email, SEO/SEM, PR, and community events) that align with our organisational strategy.
• Campaigns will be monitored, analysed, and optimised to ensure measurable outcomes and long-term effectiveness.

Requirements

• Proven experience (3+ years) in marketing
• Fluent in English (written and spoken)
• Creativity and innovation We value someone who can bring fresh ideas to our campaigns, find new ways to engage communities, and create content that is both meaningful and inspiring.
• Proactive and independent As a small team, we need a volunteer who is self-motivated, organised, and able to take initiative while working with minimal supervision.
• Marketing and communications expertise A strong background in planning, managing, and delivering marketing campaigns across multiple channels (digital, social media, PR, events).
• Digital skills Experience with social media management, email marketing tools, SEO/SEM, and digital advertising is highly desirable. Confidence in using analytics to track and optimise performance is also key.
• Content creation The ability to craft compelling copy, design engaging visuals, or produce multimedia content will be an asset in telling our story and building our presence.
• PR and partnerships Knowledge of media outreach, community engagement, and partnership building will help strengthen our reputation and expand our networks.
• Data management and compliance An understanding of GDPR and responsible data management practices is important, particularly in managing mailing lists and supporter communications.
• Strategic thinking The capacity to translate high-level objectives into actionable marketing plans that deliver measurable results.