Campaign Manager (Indie Games)

UK (Remote)

£30K/yr – £36K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own indie game client campaigns end to end, shaping strategy, execution, and advisory across multiple channels.

  • Lead portfolio marketing strategy and delivery of data-driven campaigns, market research, and copy across indie games.
  • Consult with clients and manage day-to-day inquiries, reports, and strategy sessions while coordinating freelancers.
  • Maintain strong client relationships and deliver timely, high-quality assets and campaigns.

Job Description

Own indie game client campaigns end to end, shaping strategy, execution, and advisory across multiple channels.

  • Develop and execute data-driven, multi-channel marketing strategies tailored to indie game clients.
  • Provide expert consultancy to clients, utilising your understanding and knowledge of marketing and game platforms like Steam.
  • Deliver key campaign assets, including strategy documents, press releases, market research, store page copy, reports, and creative briefs.
  • Lead the marketing vision and strategy for your portfolio, delegating specialist creative production tasks as needed.
  • Independently manage your portfolio of clients with regular check-in and consultation from the Marketing Director, ensuring timely delivery and exceptional expert advice.
  • Produce project reports and weekly strategy consultations with your portfolio of clients.
  • Commission and oversee work from freelancers and third-party providers.
  • Serve as the primary point of contact for your portfolio of clients, addressing day-to-day inquiries and minor escalations.
  • Build and maintain strong client relationships, ensuring satisfaction and balancing client and company needs.
  • Execution on deliverables including market research, strategy reports, copywriting, consultation, advertising campaigns, press releases and client briefs.
  • Deliver high-quality PR and influencer marketing campaigns, maintaining relationships with journalists and creators.
  • Occasionally write blog posts in line with RUNE's commitment to aiding indie developers with marketing.
  • Keep abreast of developments, trends, and market data within the games industry - as well as marketing platform changes on Steam, Epic Games Store, and console store fronts.
  • Salary Range: £30,000 - £36,000 per annum
  • Location: UK, remote.
  • Hours: 37.5 hours per week, with flexible working (core hours: Monday-Friday, 11 AM-4 PM).
  • This is a full-time, UK-based remote position. Our core hours are from 11AM - 5PM - you’re free to work the rest of your hours whenever you choose! Earlier, later: we don’t mind.

Traffic Signals

Monthly Visitors
148
Traffic Source Mix
Search
25.4%
Direct
51.3%
Referral
6%
Social
15.9%
Paid
1.3%

Headcount Trend

Current headcount: ~11

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$10.3M
Last Raise
$4.7M
Series Unknown, 1 years ago

Funding History

  • Apr 2025
    Series Unknown • $4.7M
  • Jul 2024
    Series Unknown • $5.6M