Brand Marketing Specialist - HOKA

London, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 2 weeks ago

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Job Summary

Own social channel coordination and brand experiences across Europe, tying social, CRM and partner channels to a consistent consumer journey.

  • Brand & Content Execution: Own social coordination and content rollout with brand consistency across Europe
  • Cross-Channel Experience Delivery: Collaborate with creative, retail, events, DTC, and country teams to deliver integrated consumer experiences
  • Stakeholder Coordination & Optimization: Lead agency and cross-functional coordination to ensure execution and optimize membership initiatives

Job Description

Responsibilities

  • Own the coordination of HOKA Europe’s social media channels, supporting content roll-out, community management and brand consistency across the region.
  • Develop compelling and consistent brand experiences across social, CRM, HOKA.com, retail, membership and partner channels.
  • Collaborate with creative, brand, retail, events, DTC, performance marketing and country teams to deliver integrated consumer experiences.
  • Ensure all content, creative assets and communications align with established brand guidelines, content standards and consumer-first principles.
  • Care for the customer journey by supporting personalised, localised and relevant brand experiences across Europe.
  • Support membership initiatives, HOKA.com content development, campaign activation, reporting and insight-led optimisation activities.
  • Lead day-to-day stakeholder coordination across agencies, freelancers and cross-functional teams to ensure excellent execution and brand expression.

Requirements

  • Experience in brand marketing, social media, content marketing or related consumer-facing roles
  • Experience coordinating with agencies, freelancers and cross-functional stakeholders

Preferred

  • Hands-on experience with organic social media management, content production and UGC workflows
  • Experience coordinating with agencies, freelancers and cross-functional stakeholders
  • Experience in copywriting, proofreading and content review skills

Benefits

  • 27 Days Holidays + Bank Holidays & some time away from work – on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.
  • Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras.
  • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development including Global Mentorship Programme
  • Hybrid & Flexible Working Environment
  • Equal Employment Opportunity
  • Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants embracing their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.
Deckers Brands logo

Deckers Brands

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
670