Brand Growth Manager - Brands

London, UK (Hybrid)

£50K/yr – £70K/yrMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own the brand growth engine across multiple NEXT markets with data-driven assortment, in-season trading, and cross-functional partnerships.

  • Own growth: drive full price sales and optimize stock by region and season using label data and size guidelines.
  • Collaboration: align with Buying, Merchandising, Design, Marketing, and client leads to unlock opportunities and traffic initiatives.
  • Trading & optimization: support budgeting, ranking, replenishment, SEO enhancements, and in-season decision making to improve conversion and delivery quality.

Job Description

Responsibilities
- Be accountable for growing the Brands full price sales through NEXT UK, NEXT International and SEASONS (where applicable).
- Build partnerships across key stakeholders at NEXT - including Buying, Merchandising, Design, Marketing teams - to accelerate brand growth and maximise business opportunities.
- Build partnerships with the Clients senior leads.
- Support budget planning, option planning, ranking.
- Support the Buyer on product assortment by using insights from previous/current seasons, also leverage brand information to drive assortment decisions.
- Identify growth opportunities through Label data analysis.
- Continual review of sales by size and responsible for updating size guidelines.
- Support in season trading and replenishment, access to Brands available stock file to make quick decisions.
- Implement and review the performance of Label +, continually reviewing conversion to stock and switching off slow lines.
- Optimise International sales opportunities through data insights.
- Reviews markdown / RTB.
- Conduct regular competition analysis.
- Ensure all new AI functionality is being implemented.
- Daily checks to ensure operations are running to SLA’s, items live, refurb queries etc…
- Work with brand leads to continually ensure best in class content and brands assets are utilised.
- Responsible for best in class delivery of the brand in terms of copy, imagery, tabbing, social media exposure (based on tiering).
- Ensure the product is placed in all relevant BAU campaigns.
- Responsible for ensuring the brand is aligned to NEXT’s sustainability vision.
- Work in collaboration with marketing and clients to drive traffic initiatives.
- Supports implementation of SEO enhancements.
Next Plc logo

Next Plc

NEXT PLC is a company based out of DESFORD ROAD ENDERBY, LEICESTER, United Kingdom.

Enderby, England, GBR
803 employees (45 in marketing)

Traffic Signals

Monthly Visitors
62.9K
Traffic Source Mix
Search
41.3%
Direct
30.7%
Referral
21%
Social
5.2%
Paid
1.3%

Headcount Trend

Current headcount: ~807

Marketing Team

Marketing Team Size
24 (3% of company)
Marketing Roles Posted (Last 30 Days)
5