Brand Ambassador

Proof Drinks

Brand Ambassador – Cazcabel Tequila (London & South East)

London, UK (Hybrid)

£36K/yr – £40K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the on-trade footprint in London and the South East by shaping brand moments, education, and trade advocacy across venues, bartenders, and accounts.

Brand Activation: drive awareness, trials and sales through in-venue experiences and events.
Training & Storytelling: deliver tequila education and compelling brand narratives to groups and venues.
Market feedback and collaboration with sales to lift distribution and volume.

Job Description

Own London & South East as Brand Ambassador; drive brand awareness, trade advocacy and sales through trade engagement, education and consumer experiences
Build relationships with bartenders, venues, and key accounts
Deliver engaging tequila training and brand storytelling sessions
Run tastings, takeovers, and high-impact events
Drive distribution and support rate of sale in existing accounts
Create standout activations that get Cazcabel off the back bar and into drinks
Represent the brand at trade shows, events, and on social
Visit accounts in London and the South East; host brand trainings and tastings; execute in-venue activations; ensure brand visibility through POS, menu listings, and digital presence
Support and implement trade marketing campaigns; attend industry events and festivals; act as local brand expert and storyteller; gather market feedback; report on competitor activity; collaborate with sales and marketing to drive awareness, volume, and advocacy

Proof Drinks

Here to grow drinks brands through efficient drinks import, distribution sales and marketing.We are not the biggest so we have to be ahead of the curve. Finding gaps and predicting trends is what we do best. Carefully selecting our portfolio ensures that every product gets the love and attention it deserves. With access to over 100 wholesalers, established distribution with the major retailers, a UK wide salesforce and an innovative marketing team, every brand in our portfolio is set to succeed. Proof LogisticsDo you have a brand you are looking to bring to the market in the UK?Talk to us about our Proof Logistics model which allows you the time to be able to grow your brand. Gain access to our finance & logistics teams that have over 50 years experience in the drinks industry!

Founded in 2008

London, England, GBR

62 employees (22 in marketing)

www.proofdrinks.com