B2C Marketing Manager

Newbridge, Caerphilly, UK (On-site)

£35K/yr – £40K/yrMid Level5+ years expPermanent

Posted 2 months ago

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Job Summary

Own Origin’s consumer-brand building across touchpoints with a sharp focus on Instagram leadership, ambassador programs, and cross-partner collaboration to drive measurable brand growth.

  • Brand Governance: Develop and manage Origin B2C brand, translating positioning across consumer touchpoints.
  • Social & Partnerships: Own Instagram strategy, content alignment, and partner campaigns with ambassadors and brands.
  • Measurement & Growth: Build robust brand-growth measurement to track progress and impact across channels and partners.

Job Description

Own Origin’s consumer-brand building across touchpoints with a sharp focus on Instagram leadership, ambassador programs, and cross-partner collaboration to drive measurable brand growth.

  • Brand Governance: Develop and manage Origin B2C brand, translating positioning across consumer touchpoints.
  • Social & Partnerships: Own Instagram strategy, content alignment, and partner campaigns with ambassadors and brands.
  • Measurement & Growth: Build robust brand-growth measurement to track progress and impact across channels and partners.
Origin Fitness UK logo

Origin Fitness UK

At Origin Fitness, we specialise in providing the best in fitness equipment along with an expert gym design and installation service to customers spanning across all sectors. The company was founded in 2008 as Anytime Leisure and became Origin Fitness in 2016. Prior to this, the acquisition of Cardinal Sports in 2012 combined 25 years of sport and fitness industry heritage with the specialist knowledge of the Origin Fitness team. Origin has quickly grown to be considered one of the leading fitness equipment providers in the UK.From performance sports facilities, local authorities, colleges and universities, health clubs, and the specialist personal training sector, at Origin Fitness we are proud to have a diverse customer base which reaches into all corners of the health and fitness industry. As the market changes, new types of facilities emerge and equipment needs evolve. We believe we are one of the best placed companies to offer a service which keeps them at the forefront of this dynamic fitness landscape.

Founded in 2008
Newbridge, Scotland, GBR
43 employees (5 in marketing)

Traffic Signals

Monthly Visitors
18.8K
Traffic Source Mix
Search
42%
Direct
40%
Referral
11.4%
Social
5.3%
Paid
0.9%

Headcount Trend

Current headcount: ~43

Marketing Team

Marketing Team Size
4 (9% of company)