Assistant Retail Marketing Manager

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own UK retail marketing activation and campaign execution within a cross-channel framework, turning global calendars into localized experiences that drive footfall, AOV, and CRM growth.

  • Collaborate across teams to develop activation plans, content and launch strategies that push customer acquisition.
  • Lead in-store events, promotions and retail experiences that boost brand visibility and shopper connection.
  • Monitor performance, extract insights, and partner with NAMs and retailers to optimise future activity.

Job Description

Responsibilities

  • Support the development and execution of the retail marketing strategy, ensuring alignment with wider business objectives and commercial priorities.
  • Adapt global marketing calendars and campaign toolkits for the UK retail channel, delivering impactful 360° marketing campaigns, product launches and events.
  • Collaborate with internal stakeholders to develop innovative activation plans, campaign content and launch strategies that drive engagement and customer acquisition.
  • Lead the planning and execution of in-store events, promotional activities and retail experiences that enhance brand visibility and customer connection.
  • Support Joint Business Planning (JBP) initiatives by partnering with National Account Managers and retail partners to secure and deliver effective marketing support.
  • Drive key retail performance indicators, including footfall, traffic, average order value, basket size, customer acquisition, CRM growth and loyalty across retail channels.
  • Develop and deliver comprehensive retail marketing toolkits, including POS materials, digital assets, PDP content, seasonal campaigns and promotional support.
  • Monitor and support visual merchandising standards, ensuring retail environments align with brand guidelines, planograms and key campaign objectives.
  • Manage relationships with agencies, suppliers and retail partners to deliver high-quality marketing materials while identifying opportunities for cost efficiencies.
  • Analyse campaign performance, provide actionable insights and present recommendations to optimise future retail marketing activity.

Requirements

  • Proven experience in retail, trade or brand marketing, ideally within beauty, luxury, lifestyle or FMCG sectors.
  • Strong understanding of omni-channel retail marketing and customer engagement strategies.
  • Experience managing integrated marketing campaigns from concept through to execution and evaluation.
  • Excellent project management skills with the ability to manage multiple priorities and deadlines simultaneously.
  • Strong commercial awareness with an understanding of retail KPIs and business planning processes.
  • Experience working closely with retail partners, account teams and cross-functional stakeholders.
  • Knowledge of visual merchandising principles and in-store activation strategies.
  • Strong analytical skills with the ability to interpret campaign data and provide performance insights.
  • Exceptional communication, presentation and relationship-building abilities.
  • Highly organised with strong attention to detail, budget management experience and a proactive, solutions-focused approach.

Preferred

  • Experience with Joint Business Planning (JBP) initiatives

Benefits

  • We operate a Hybrid Working Policy which means three days in our Baker Street (London) offices and two days working from home. We also offer flexible working hours, core hours are between 10am - 4pm.
  • 27 days holidays plus your birthday off!
  • Generous Staff Discount on all your favourite ELEMIS products and spa treatments, as well as discounts on LLOCCITANE Group products (including L'Occitane, Erborian and more)
  • Excellent well-being policies including enhanced Maternity & Paternity policies, Income Protection, Life Assurance and more
  • Company Pension Scheme
  • Healthcare Cash Plan (with Dental)
  • Access to Medicash Plan - which covers a broad range of medical services
  • Employee Assistance Programme for all Associates and their families
  • Cycle to Work Scheme, Season Ticket Loan, Length of Service Awards
  • Much, much more!
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ELEMIS

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Award-winning British Skincare BrandB Corp Certified

Founded in 1990
London, England, GBR
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88% CEO approval

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Monthly Google Ads Budget
$11.9K

Marketing Team

Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
2

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