Assistant Influencer Marketing & Communications Manager

London, UK (Hybrid)

Salary Not AvailableEntry Level2+ years exp

Posted 7 weeks ago

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Job Summary

Own influencer campaigns across luxury brands with cross market coordination, targeting Gen Z and driving influencer ROI through creative activations and precise briefing.

  • Influencer Campaign Execution & Coordination: Own the briefing to delivery cycle, manage outreach, contracts, timelines, and KPI tracking.
  • Communications & Content: Align messaging across channels with PR and content amplification to keep brand voice cohesive.
  • Reporting & Market Collaboration: Share insights, align global and regional activations, and track influencer ROI.

Job Description

Responsibilities

  • In this role, you will support the execution of influencer marketing and communications strategies across Coty’s luxury portfolio. You will help drive brand visibility, coordinate influencer activations, and ensure best-in-class campaign delivery. Working cross-functionally, you will contribute to elevating brand equity and driving engagement across key markets.
  • As our Assistant Influencer Marketing & Communications Manager, you play a critical role in supporting the planning and execution of influencer and communications campaigns, ensuring alignment with brand strategy and delivering impactful, creative activations across the luxury portfolio.
  • Influencer Campaign Execution & Coordination: Support the execution of influencer marketing campaigns across key luxury brands; Coordinate influencer outreach, contracts, and relationship management; Assist in briefing influencers and agencies to ensure brand consistency; Track deliverables, timelines, and campaign performance metrics; Maintain influencer databases and support talent identification
  • Communications & Content Support: Assist in developing communication materials including press releases and toolkits; Collaborate with internal teams to ensure cohesive messaging across channels; Support content creation and amplification strategies for campaigns; Coordinate with PR agencies and media partners for execution; Monitor media coverage and influencer activity
  • Reporting & Market Collaboration: Track and analyze campaign performance, providing insights and recommendations; Support reporting on influencer KPIs, engagement, and ROI; Liaise with local markets to align global and regional activations; Ensure best practice sharing across teams and campaigns; Support budget tracking and administrative tasks related to campaigns

Requirements

  • 1–3 years’ experience in influencer marketing, PR, or communications
  • Strong understanding of social media platforms and influencer landscape
  • Excellent organisational and project management skills
  • Experience working with influencer marketing tools
  • Ability to manage multiple priorities and deadlines
  • Analytical mindset with experience tracking campaign performance
  • Experience and understanding with understanding Gen Z

Preferred

  • Experience working with agencies or cross-functional teams is a plus

Benefits

  • A competitive benefits package to support your health, wellbeing and financial security
  • Private medical insurance with fast access to specialist and mental health support
  • Pension scheme with company contributions and tax-efficient options
  • Life assurance and income protection for added peace of mind
  • Flexible hybrid working with our Omni-Working model (up to 50% remote)
  • Generous family-friendly policies including enhanced parental leave, birthday leave, volunteering days and sabbatical options
Coty logo

Coty

3.6 Glassdoor

Since 1904, Coty has fearlessly pioneered innovation across the beauty industry. We have a reputation for breaking new ground; a history of ‘firsts’ and ‘bests’ that has laid the foundation for the industry as we know it today. For over a century, our brands have been empowering people to express themselves and create their own vision of beauty. It’s a legacy we’re proud to own and grow. We work hand-in-hand with our people, our partners and our customers. Together, we unleash every vision of beauty. We stand for the beauty of diversity and the diversity of beauty - celebrating and inspiring all the expressions of beauty that exist and that will exist. We honor you, and we honor our planet. We create Beauty That Lasts. A beauty that is both good to people and the world. Our mission is to create a forward thinking beauty; Products that provide new, innovative and simply better science based solutions. Let’s keep making over the beauty world TOGETHER.

Founded in 1904
Amsterdam, North Holland, NL
12K employees (2,245 in marketing)
63% recommend to a friend
76% CEO approval

Traffic Signals

Monthly Visitors
196.5K
Traffic Source Mix
Search
42.3%
Direct
41.2%
Referral
9.1%
Social
6%
Paid
0.9%

Headcount Trend

Current headcount: ~12.5K

Marketing Team

Marketing Team Size
1,949 (16% of company)
Median Career Experience
12 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$3.5B
Last Raise
$900M
Post IPO Debt, 5 months ago

Funding History

  • Oct 2025
    Post IPO Debt • $900M
  • May 2024
    Post IPO Debt • $541.2M
  • Sep 2023
    Post IPO Equity

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