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Marketing jobs

3,142 marketing jobs

2 months ago

Digital Paid Media Manager

West Marine

Fort Lauderdale, FL (On-site)Full time

2 months ago

Social Media, Communications Department Intern (Paid)

Melanoma Research Alliance

District of Columbia, USA (Remote)Part time

2 months ago

Paid Media Specialist | Production Graphic Designer (On-Site, Smithtown, Long Island)

SMM

Suffolk County, NY (On-site)Full time$65K/yr – $75K/yr

2 months ago

Paid Media Specialist

TopCashback USA

Rochelle Park, NJ (On-site)Full time$65K/yr – $70K/yr

2 months ago

Media Buyer

IPG Mediabrands

New York City, NY (On-site)Full time

2 months ago

Social & Paid Media Team Lead

lotus823

USA (Hybrid)Full time$50K/yr – $70K/yr

2 months ago

Social & Paid Media Team Lead

Lotus823 LLC

USA (Hybrid)Full time$50K/yr – $70K/yr

2 months ago

Vice President of Publisher Acquisition and Growth

Best Version Media

Brookfield, WI (On-site)Full time

2 months ago

Paid Media Manager

Anchour

New Gloucester, ME (Remote)Full time

2 months ago

Account Executive - Paid Media

Screen Pilot

Denver, CO (Hybrid)Full time$60K/yr – $65K/yr

2 months ago

Digital Media Associate

Catena Solutions

Chicago, IL (Hybrid)Contract$22/hr – $26/hr

2 months ago

Media Investment Strategist (Traditional Media Buyer)

True Media

Dallas, TX (Hybrid)Full time

2 months ago

Paid Media Intern

M+C Saatchi UK

New York City, NY (Hybrid)Other

2 months ago

Jr. Paid Social Media Marketing Specialist

WebFX

Harrisburg, PA (On-site)Full time$44K/yr – $47K/yr

2 months ago

Programmatic Media Buyer - CTV/OTT, Video, & Audio

SoFi

USA (Remote)$80K/yr – $150K/yr

2 months ago

Paid Social Media Strategist

DSplus

Chicago, IL (On-site)Full time$75K/yr – $78K/yr

2 months ago

Property / Portfolio Manager in Retail Commercial Real Estate (Paid Expert Call)

TwoCents

USA (Remote)Contract

2 months ago

House Digital Media & Content Intern

State of Utah

Salt Lake City, UT (Hybrid)Internship

2 months ago

Amazon Operations, E-Commerce Account Manager, Paid Advertising Expert

Ten32 Media

USA (Remote)Full time$55K/yr – $70K/yr

2 months ago

Paid & Social Media Specialist

Mowi USA

Miami, FL (On-site)Full time

All Paid Media roles in the US

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All Paid Media roles in the US

Get alerts for this search

3,142 jobs

Digital Paid Media Manager

West Marine

Fort Lauderdale, FL (On-site)

In-houseFull-timeMid level4+ years exp.

2 months ago

Social Media, Communications Department Intern (Paid)

Melanoma Research Alliance

District of Columbia, USA (Remote)

In-housePart-timeIntern/new grad

2 months ago

Paid Media Specialist | Production Graphic Designer (On-Site, Smithtown, Long Island)

SMM

Suffolk County, NY (On-site)

$65K/yr - $75K/yrIn-houseFull-timeMid level

2 months ago

Paid Media Specialist

TopCashback USA

Rochelle Park, NJ (On-site)

$65K/yr - $70K/yrIn-houseFull-timeMid level2+ years exp.

2 months ago

Media Buyer

IPG Mediabrands

New York City, NY (On-site)

AgencyFull-timeMid level

2 months ago

Social & Paid Media Team Lead

lotus823

USA (Hybrid)

$50K/yr - $70K/yrAgencyFull-timeSenior level3+ years exp.

2 months ago

Social & Paid Media Team Lead

Lotus823 LLC

USA (Hybrid)

$50K/yr - $70K/yrAgencyFull-timeMid level3+ years exp.

2 months ago

Vice President of Publisher Acquisition and Growth

Best Version Media

Brookfield, WI (On-site)

AgencyFull-timeSenior level

2 months ago

Paid Media Manager

Anchour

New Gloucester, ME (Remote)

AgencyFull-timeMid level

2 months ago

Account Executive - Paid Media

Screen Pilot

Denver, CO (Hybrid)

$60K/yr - $65K/yrAgencyFull-timeMid level2+ years exp.

2 months ago

Digital Media Associate

Catena Solutions

Chicago, IL (Hybrid)

$22/hr - $26/hrIn-houseContractIntern/new grad1+ years exp.

2 months ago

Media Investment Strategist (Traditional Media Buyer)

True Media

Dallas, TX (Hybrid)

AgencyFull-timeMid level2+ years exp.

2 months ago

Paid Media Intern

M+C Saatchi UK

New York City, NY (Hybrid)

AgencyOtherIntern/new grad

2 months ago

Jr. Paid Social Media Marketing Specialist

WebFX

Harrisburg, PA (On-site)

$44K/yr - $47K/yrAgencyFull-timeIntern/new grad

2 months ago

Programmatic Media Buyer - CTV/OTT, Video, & Audio

SoFi

USA (Remote)

$80K/yr - $150K/yrIn-houseSenior level4+ years exp.

2 months ago

Paid Social Media Strategist

DSplus

Chicago, IL (On-site)

$75K/yr - $78K/yrAgencyFull-timeMid level3+ years exp.

2 months ago

Property / Portfolio Manager in Retail Commercial Real Estate (Paid Expert Call)

TwoCents

USA (Remote)

In-houseContractMid level

2 months ago

House Digital Media & Content Intern

State of Utah

Salt Lake City, UT (Hybrid)

In-houseInternshipIntern/new grad

2 months ago

Amazon Operations, E-Commerce Account Manager, Paid Advertising Expert

Ten32 Media

USA (Remote)

$55K/yr - $70K/yrAgencyFull-timeMid level2+ years exp.

2 months ago

Paid & Social Media Specialist

Mowi USA

Miami, FL (On-site)

In-houseFull-timeMid level3+ years exp.

2 months ago

West Marine

Digital Paid Media Manager

Fort Lauderdale, FL (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end-to-end eCommerce paid acquisition and feed optimization across major search and social platforms, integrating technical feed health, incrementality testing, and cross-functional collaboration to drive ROAS and scalable CAC improvements.

Growth & Performance: Manage campaigns and product feeds to lift ROAS while controlling CAC.
Testing & Attribution: Design incrementality tests and analyze results to refine media mix and measurement accuracy.
Cross-Functional Delivery: Align analytics, creative, merchandising, and eCommerce teams for cohesive messaging and a seamless user journey.

Job Description

Responsibilities

Develop and Implement Acquisition Campaigns: Design and execute high-performance paid media strategies across platforms like Google, Meta, Bing and key retail channels. Optimize product feeds in Google Merchant Center, Facebook Commerce Manager, and in feed management platform to ensure accurate, up-to-date listings.
Google Feed Optimization: Manage and optimize Google Shopping feeds and ensure they are accurate, complete, and fully integrated into Google Merchant Center, leveraging tools like Feedonomics for retail success.
Optimize Campaign Performance: Track, analyze, and refine campaigns using a technical understanding of ad platforms, adjusting key metrics such as Customer Acquisition Cost (CAC), Performance Based Bidding and Return on Ad Spend (ROAS) for optimal results.
Budget Management & ROI Optimization: Oversee the media acquisition budget, ensuring the optimal allocation of resources across channels to maximize Return on Investment (ROI) through data-driven adjustments.
Conduct Incrementality Testing: Collaborate with analytics and development teams to conduct A/B and incrementality tests, using data insights to continuously refine and improve acquisition strategies.
Cross-functional Collaboration: Partner closely with analytics, creative, merchandising, and eCommerce teams to ensure cohesive messaging, streamlined product feeds, and an optimized user experience across all platforms.
Reporting & Technical Insights: Provide detailed performance reports, including technical diagnostics of feed health, and offer actionable recommendations to senior leadership. Highlight areas for technical improvement and strategic adjustments.
Cultivate Media & Platform Partnerships: Build and manage strong relationships with external media and technical partners to drive business growth and stay at the forefront of retail technology innovations.

Requirements

BS or BA degree, Marketing, E-commerce, Computer Science, or Business-related fields.
4-6 years of experience in performance marketing, with a solid track record of driving eCommerce growth through strategic media management.
Extensive experience managing Google platforms (Search, Performance Max, Shopping) with a strong understanding of best practices for scaling growth.
Hands-on technical management and optimization of online store feeds and local inventory feeds.
Proven ability to design and implement incrementality tests to measure the effectiveness of media efforts.
Exceptional analytical skills with the ability to leverage data and metrics to drive actionable insights and improve performance.
Strong cross-functional collaboration skills, with a focus on flawless execution and impact-driven results.
Experience in testing and optimization, working closely with media partners to implement innovative test-and-learn strategies.
Deep understanding of media attribution, including navigating privacy concerns and addressing technical challenges to improve accuracy.
Google Ads
Google Merchant Center

Preferred

Salesforce Commerce Cloud
Looker
Google Tag Manager

Benefits

West Marine offers a wide range of benefits, which include medical/dental/vision, various voluntary benefits, 401k, and paid time off. To view eligibility and additional information on these benefits, along with starting pay ranges for select states, please visit our benefits page at www.embbenefits.com/wm-home/.

West Marine

3.0 Glassdoor

Since first opening our doors in 1968, West Marine crew members continue to serve boaters and provide helpful advice on the gear and gadgets customers need to be safe and have fun. With 240 stores located in 38 states and Puerto Rico and a thriving eCommerce website (www.westmarine.com) serving retail and professional customers, West Marine is recognized as the premier multi-channel retailer of boating and fishing supplies. When you work at West Marine, you’re part of a family; one that values spending quality time on the water, doing the things you love, and sharing that passion with our customers and community.

Founded in 1968

Fort Lauderdale, Florida, USA

2K employees (98 in marketing)

www.westmarine.com/?utm_source=linkedin&utm_medium=scorg

37% recommend to a friend

Traffic Signals

Monthly Visitors

1.1M

Monthly Google Ads Budget

$116.9K

Traffic Source Mix

52.2%

Direct

42.2%

Referral

3.6%

Social

0.7%

Paid

1.2%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size

80 (4% of company)

Median Career Experience

16 years

Median Tenure

3.6 years

People

Marketing Leadership

Jim Heidelberg

Senior Vice President of Marketing

At the company for 3 years 4 months

Ron Baime

Retired Chief Merchandising Officer and Head of Marketing

At the company for 7 years 3 months

Mona Sutherland

Senior Director, Digital Marketing, CRM & Loyalty

At the company for 2 years 1 month

Eva Lau, MBA

Director of Private Brand Operations

At the company for 1 year 6 months

Funding

Total Funding

$150M

Last Raise

$150M

Debt Financing, 2 years ago

Funding History

Jun 2024
Debt Financing • $150M

Recent News

West Marine Superstore to Hold Open House During FLIBS

Nov 22, 2025 • Speed on the Water

West Marine Taking Proactive Approach To COVID-19 Pandemic

Nov 20, 2025 • Speed on the Water

Black Friday Sailing and Boating Deals 2025

Nov 19, 2025 • Yachting World

Responsibilities

Develop and Implement Acquisition Campaigns: Design and execute high-performance paid media strategies across platforms like Google, Meta, Bing and key retail channels. Optimize product feeds in Google Merchant Center, Facebook Commerce Manager, and in feed management platform to ensure accurate, up-to-date listings.
Google Feed Optimization: Manage and optimize Google Shopping feeds and ensure they are accurate, complete, and fully integrated into Google Merchant Center, leveraging tools like Feedonomics for retail success.
Optimize Campaign Performance: Track, analyze, and refine campaigns using a technical understanding of ad platforms, adjusting key metrics such as Customer Acquisition Cost (CAC), Performance Based Bidding and Return on Ad Spend (ROAS) for optimal results.
Budget Management & ROI Optimization: Oversee the media acquisition budget, ensuring the optimal allocation of resources across channels to maximize Return on Investment (ROI) through data-driven adjustments.
Conduct Incrementality Testing: Collaborate with analytics and development teams to conduct A/B and incrementality tests, using data insights to continuously refine and improve acquisition strategies.
Cross-functional Collaboration: Partner closely with analytics, creative, merchandising, and eCommerce teams to ensure cohesive messaging, streamlined product feeds, and an optimized user experience across all platforms.
Reporting & Technical Insights: Provide detailed performance reports, including technical diagnostics of feed health, and offer actionable recommendations to senior leadership. Highlight areas for technical improvement and strategic adjustments.
Cultivate Media & Platform Partnerships: Build and manage strong relationships with external media and technical partners to drive business growth and stay at the forefront of retail technology innovations.

Requirements

BS or BA degree, Marketing, E-commerce, Computer Science, or Business-related fields.
4-6 years of experience in performance marketing, with a solid track record of driving eCommerce growth through strategic media management.
Extensive experience managing Google platforms (Search, Performance Max, Shopping) with a strong understanding of best practices for scaling growth.
Hands-on technical management and optimization of online store feeds and local inventory feeds.
Proven ability to design and implement incrementality tests to measure the effectiveness of media efforts.
Exceptional analytical skills with the ability to leverage data and metrics to drive actionable insights and improve performance.
Strong cross-functional collaboration skills, with a focus on flawless execution and impact-driven results.
Experience in testing and optimization, working closely with media partners to implement innovative test-and-learn strategies.
Deep understanding of media attribution, including navigating privacy concerns and addressing technical challenges to improve accuracy.
Google Ads
Google Merchant Center

Preferred

Salesforce Commerce Cloud
Looker
Google Tag Manager

Benefits

West Marine offers a wide range of benefits, which include medical/dental/vision, various voluntary benefits, 401k, and paid time off. To view eligibility and additional information on these benefits, along with starting pay ranges for select states, please visit our benefits page at www.embbenefits.com/wm-home/.