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Marketing jobs

39,443 marketing jobs

3 weeks ago

Paid Media Strategic Lead

Citi

New York City, NY (Hybrid)Full time$164K/yr – $245K/yr

3 weeks ago

Sr. Customer Engagement Marketing Manager (US)

PointClickCare

USA (Hybrid)Full time$130K/yr – $144K/yr

3 weeks ago

Data Scientist, Ads Demand

OpenAI

San Francisco, CA (On-site)Full time$293K/yr – $515K/yr

3 weeks ago

Digital Marketing Specialist

Masco

Novi, MI (Hybrid)Full time$57K/yr – $89K/yr

3 weeks ago

Advocacy Programming Manager (Iconic + D'USSÉ)

TEAM Enterprises

Fort Lauderdale, FL (On-site)Full time$100K/yr – $110K/yr

3 weeks ago

Manager, Digital Media Strategy & Planning

iHeartMedia

Los Angeles, CA (Remote)Full time$62K/yr – $77K/yr

3 weeks ago

Patron & Grey Goose Retail Specialist (Off-Premise)

TEAM Enterprises

Baltimore, MD (On-site)Full time$60K/yr – $65K/yr

3 weeks ago

Copywriter

TEKsystems

Fremont County, CO (Hybrid)Contract$35/hr – $45/hr

3 weeks ago

Associate, Earned Media

Adelphi Group

Chicago, IL (Hybrid)Full time$50K/yr – $55K/yr

3 weeks ago

Senior Vice President, Sports Marketing

Adelphi Group

New York City, NY (Hybrid)Full time$200K/yr – $210K/yr

3 weeks ago

Copywriter

Dealer Tire

Cleveland, OH (On-site)Full time$62K/yr – $75K/yr

3 weeks ago

Media Specialist

CONAGRA

Chicago, IL (Hybrid)Full time$64K/yr – $95K/yr

3 weeks ago

Head of Product Marketing

Coder

USA (Remote)Full time$203K/yr – $305K/yr

3 weeks ago

Senior product marketing manager

WRITER

San Francisco, CA (Hybrid)Full time$122K/yr – $205K/yr

3 weeks ago

Content Specialist

Thread

Anchorage, AK (Hybrid)Full time$60K/yr – $63K/yr

3 weeks ago

Senior Manager, Lifecycle Marketing - CONNECT

AVEVA

San Leandro, CA (Hybrid)Full time$125K/yr – $208K/yr

3 weeks ago

SEO/GEO Team Lead

Siege Media

Austin, TX (Remote)Full time$80K/yr – $95K/yr

3 weeks ago

Communications Associate, Transporation

ICF

District of Columbia, USA (Hybrid)Full time$67K/yr – $114K/yr

3 weeks ago

Event Marketing Specialist

PTC

Boston, MA (On-site)Full time$75K/yr – $90K/yr

3 weeks ago

Senior Product Marketing Manager

Coder

USA (Remote)Full time$131K/yr – $201K/yr

All marketing roles in the US targeting B2B customers

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All marketing roles in the US targeting B2B customers

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10,000+ jobs

Paid Media Strategic Lead

Citi

New York City, NY (Hybrid)

$164K/yr - $245K/yrIn-houseFull-timeSenior level10+ years exp.

3 weeks ago

Sr. Customer Engagement Marketing Manager (US)

PointClickCare

USA (Hybrid)

$130K/yr - $144K/yrIn-houseFull-timeSenior level6+ years exp.

3 weeks ago

Data Scientist, Ads Demand

OpenAI

San Francisco, CA (On-site)

$293K/yr - $515K/yrIn-houseFull-timeSenior level7+ years exp.

3 weeks ago

Digital Marketing Specialist

Masco

Novi, MI (Hybrid)

$57K/yr - $89K/yrIn-houseFull-timeMid level3+ years exp.

3 weeks ago

Advocacy Programming Manager (Iconic + D'USSÉ)

TEAM Enterprises

Fort Lauderdale, FL (On-site)

$100K/yr - $110K/yrIn-houseFull-timeManager

3 weeks ago

Manager, Digital Media Strategy & Planning

iHeartMedia

Los Angeles, CA (Remote)

$62K/yr - $77K/yrIn-houseFull-timeManager2+ years exp.

3 weeks ago

Patron & Grey Goose Retail Specialist (Off-Premise)

TEAM Enterprises

Baltimore, MD (On-site)

$60K/yr - $65K/yrIn-houseFull-timeMid level

3 weeks ago

Copywriter

TEKsystems

Fremont County, CO (Hybrid)

$35/hr - $45/hrIn-houseContractMid level4+ years exp.

3 weeks ago

Associate, Earned Media

Adelphi Group

Chicago, IL (Hybrid)

$50K/yr - $55K/yrIn-houseFull-timeEntry level1+ years exp.

3 weeks ago

Senior Vice President, Sports Marketing

Adelphi Group

New York City, NY (Hybrid)

$200K/yr - $210K/yrIn-houseFull-timeSenior level12+ years exp.

3 weeks ago

Copywriter

Dealer Tire

Cleveland, OH (On-site)

$62K/yr - $75K/yrIn-houseFull-timeMid level2+ years exp.

3 weeks ago

Media Specialist

CONAGRA

Chicago, IL (Hybrid)

$64K/yr - $95K/yrIn-houseFull-timeMid level1+ years exp.

3 weeks ago

Head of Product Marketing

Coder

USA (Remote)

$203K/yr - $305K/yrIn-houseFull-timeSenior level10+ years exp.

3 weeks ago

Senior product marketing manager

WRITER

San Francisco, CA (Hybrid)

$122K/yr - $205K/yrIn-houseFull-timeSenior level6+ years exp.

3 weeks ago

Content Specialist

Thread

Anchorage, AK (Hybrid)

$60K/yr - $63K/yrIn-houseFull-timeMid level

3 weeks ago

Senior Manager, Lifecycle Marketing - CONNECT

AVEVA

San Leandro, CA (Hybrid)

$125K/yr - $208K/yrIn-houseFull-timeSenior level8+ years exp.

3 weeks ago

SEO/GEO Team Lead

Siege Media

Austin, TX (Remote)

$80K/yr - $95K/yrAgencyFull-timeSenior level5+ years exp.

3 weeks ago

Communications Associate, Transporation

ICF

District of Columbia, USA (Hybrid)

$67K/yr - $114K/yrIn-houseFull-timeEntry level3+ years exp.

3 weeks ago

Event Marketing Specialist

PTC

Boston, MA (On-site)

$75K/yr - $90K/yrIn-houseFull-timeMid level2+ years exp.

3 weeks ago

Senior Product Marketing Manager

Coder

USA (Remote)

$131K/yr - $201K/yrIn-houseFull-timeSenior level5+ years exp.

3 weeks ago

Citi

Paid Media Strategic Lead

New York City, NY (Hybrid)

$164K/yr – $245K/yrSenior Level10+ years expFull time

Posted 3 weeks ago

Job Summary

Own the cross-channel Paid Media strategy and Agentic AI enablement agenda, coordinating GTM strategy, performance analytics, and governance across Citi’s Paid Media function while driving AI-powered tooling and cross-functional partnerships.

Leading GTM strategy and strategic counsel across paid media
Overseeing cross-channel performance planning, analytics, and reporting cadences
Pushing Agentic AI development, governance, and adoption with technology and product teams

Job Description

Responsibilities

GTM Strategy & Strategic Counsel
- Serve as a senior strategic advisor , helping to up-level GTM thinking, media strategy, and performance frameworks across the broader Paid Media function. Feed performance insights and consumer research into active projects, providing strategic counsel to both internal teams and agency partners to sharpen GTM execution.
Performance Planning & Channel Optimization
- Own cross-channel performance analytics for paid media, establishing frameworks to measure and optimize effectiveness across Paid Search, Paid Social, Programmatic Display, Video, Affiliates and emerging channels.
- Identify and surface actionable opportunities from data, partnering with analytics and research teams to translate insights into investment decisions and strategic recommendations.
- Develop and maintain performance reporting cadences , including Quarterly Business Reviews (QBRs) , that give senior stakeholders clear visibility into media performance and new media adoption.
Agentic Development for Paid Media
- Lead the development and deployment of Agentic capabilities within the Paid Media function, identifying use cases where AI agents can drive efficiency and performance across the media end to end lifecycle.
- Partner with technology, data, and product teams to define requirements, prioritize roadmaps, and oversee implementation of AI-driven tools across areas such as planning, targeting, optimizations and governance.
- Establish governance frameworks for Agentic tools, ensuring responsible and compliant deployment in line with Citi's risk and ethical standards.

Requirements

10+ years of experience in Paid Media
Experience defining and executing GTM strategies, with track record of acting as a strategic advisor to cross-functional teams, elevating capability across an organization
Demonstrated expertise in cross-channel performance planning and media strategy across all paid channels. Strong analytical mindset with the ability to translate data into executive-level narratives and strategic recommendations
Proven experience or strong working knowledge of Agentic AI or marketing technology (e.g., automated bidding, AI-driven optimization , LLM-powered media tools)
Excellent stakeholder collaboration skills
Executive level presentation skills
Bachelor's/University degree required ; Master’s degree preferred

Benefits

A hybrid working model with 3 days in the office and 2 days working remotely, giving you flexibility alongside meaningful in-person collaboration.
Senior-level strategic ownership and influence, with the ability to shape media strategy and AI adoption across a large, complex organization.
Access to leading marketing technology and agentic AI tools, with the opportunity to define how they are used and governed at Citi.
A collaborative, performance-driven environment where your work directly informs investment decisions and campaign outcomes at global scale.
Competitive financial reward and benefits, structured to reflect the seniority and impact of this role.
Learning and development opportunities across media, data, and AI disciplines, keeping you at the forefront of a rapidly evolving industry.
Wellbeing and work-life balance support, including access to employee assistance programs and family-friendly policies.

Citi

3.7 Glassdoor

Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients. We have over 200 years of experience helping our clients meet the world's toughest challenges and embrace its greatest opportunities. We are Citi, the global bank – an institution connecting millions of people across hundreds of countries and cities. For information on Citi’s commitment to privacy, visit on.citi/privacy.

Founded in 1812

New York, New York, US

195K employees (3,957 in marketing)

www.citigroup.com

69% recommend to a friend

70% CEO approval

Salaries

Posted range

$164K/yr – $245K/yr

Taken straight from the job posting.

See all Citi salaries

Marketing Team

Marketing Team Size

2,872 (1% of company)

Median Career Experience

20 years

Median Tenure

8.1 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Angela Culver-Gleason

CMO | Managing Director of Services Global Marketing

At the company for 3 years 3 months

Greg Wheeler

Chief Marketing Officer, The Home Depot portfolio

At the company for 13 years 3 months

Ursula Castrillon

Sr. Vice President, CMO, Partner Marketing Lead

At the company for 20 years 2 months

Talor Thompson, MBA

Assistant Vice President Marketing, Financial Inclusion

At the company for 2 years 2 months

Funding

Total Funding

$22.3B

Last Raise

$6.5B

Post IPO Debt, 6 months ago

Funding History

Sep 2025
Post IPO Debt • $6.5B
Apr 2025
Post IPO Debt • $2.8B
Nov 2024
Post IPO Debt • $4.3B

Traffic Signals

Monthly Visitors

2.3M

Monthly Google Ads Budget

$4.2K

Traffic Source Mix

22%

Direct

42.9%

Referral

34.4%

Social

0.2%

Paid

0.5%

Headcount Trend

Current headcount: ~199.4K

Recent News

Citi Names 276 New MDs in Its Smallest Class Since 2020 — See the List

Dec 3, 2025 • Business Insider

Citi’s Premium Card Rollout Was Marred by Errant Approvals

Nov 27, 2025 • The Wall Street Journal

Citigroup to replace CFO Mason with Luchetti, reorganizes retail and wealth divisions

Nov 21, 2025 • Reuters

Links

www.citigroup.com

X (Twitter)

Crunchbase

Responsibilities

GTM Strategy & Strategic Counsel
- Serve as a senior strategic advisor , helping to up-level GTM thinking, media strategy, and performance frameworks across the broader Paid Media function. Feed performance insights and consumer research into active projects, providing strategic counsel to both internal teams and agency partners to sharpen GTM execution.
Performance Planning & Channel Optimization
- Own cross-channel performance analytics for paid media, establishing frameworks to measure and optimize effectiveness across Paid Search, Paid Social, Programmatic Display, Video, Affiliates and emerging channels.
- Identify and surface actionable opportunities from data, partnering with analytics and research teams to translate insights into investment decisions and strategic recommendations.
- Develop and maintain performance reporting cadences , including Quarterly Business Reviews (QBRs) , that give senior stakeholders clear visibility into media performance and new media adoption.
Agentic Development for Paid Media
- Lead the development and deployment of Agentic capabilities within the Paid Media function, identifying use cases where AI agents can drive efficiency and performance across the media end to end lifecycle.
- Partner with technology, data, and product teams to define requirements, prioritize roadmaps, and oversee implementation of AI-driven tools across areas such as planning, targeting, optimizations and governance.
- Establish governance frameworks for Agentic tools, ensuring responsible and compliant deployment in line with Citi's risk and ethical standards.

Requirements

10+ years of experience in Paid Media
Experience defining and executing GTM strategies, with track record of acting as a strategic advisor to cross-functional teams, elevating capability across an organization
Demonstrated expertise in cross-channel performance planning and media strategy across all paid channels. Strong analytical mindset with the ability to translate data into executive-level narratives and strategic recommendations
Proven experience or strong working knowledge of Agentic AI or marketing technology (e.g., automated bidding, AI-driven optimization , LLM-powered media tools)
Excellent stakeholder collaboration skills
Executive level presentation skills
Bachelor's/University degree required ; Master’s degree preferred

Benefits

A hybrid working model with 3 days in the office and 2 days working remotely, giving you flexibility alongside meaningful in-person collaboration.
Senior-level strategic ownership and influence, with the ability to shape media strategy and AI adoption across a large, complex organization.
Access to leading marketing technology and agentic AI tools, with the opportunity to define how they are used and governed at Citi.
A collaborative, performance-driven environment where your work directly informs investment decisions and campaign outcomes at global scale.
Competitive financial reward and benefits, structured to reflect the seniority and impact of this role.
Learning and development opportunities across media, data, and AI disciplines, keeping you at the forefront of a rapidly evolving industry.
Wellbeing and work-life balance support, including access to employee assistance programs and family-friendly policies.