
Brand Marketing Lead
Hinge
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New York City, NY (On-site)
Posted 6 weeks ago
Own end-to-end branded campaigns from brief to launch, lead agency relationships, align cross-functional teams, and anchor performance insights while shaping cultural partnerships and global planning.
Hinge is the dating app designed to be deleted. In today’s digital world, singles are so focused on sending likes and looking through profiles that they’re not actually building meaningful connections and going on dates. Hinge is on a mission to change that by designing the most effective app experience. We want to create a less lonely world by inspiring intimate, in-person connections. Relationships are at the core of everything we do. And not just the romantic kind. We can't accomplish really hard things alone - so we make great relationships the foundation of our teamwork. We believe these three core values are what it takes to build those great relationships: Authenticity, we share - never hide - our words, actions, and intentions. Courage, breakthroughs require a willingness to take risks and embrace lofty goals and tough challenges. Empathy, we're all humans first. So we deeply consider the perspectives of others, listen openly, and speak with care. We're mission-driven. While most apps think about boosting sessions and time on app, we think strategically about meaningful end results (dates and relationships). We're culture-first. We believe in great people over process. Decisions are pushed to the front lines, with feedback and coaching provided by our leaders.
Posted range
$149K/yr – $180K/yr
Taken straight from the job posting.
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