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Marketing jobs

112,870 marketing jobs

9 days ago

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All marketing roles in the US in the Consulting industry

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10,000+ jobs

Marketing Communications Specialist

Caterpillar Inc.

Peoria, IL (On-site)

$89K/yr - $134K/yrIn-houseFull-timeSenior level

9 days ago

Freelance UGC Editor

thelab

New York City, NY (Remote)

$40/hr - $80/hrAgencyContractIntern/new grad

9 days ago

Vice President, Programmatic Strategy & Operations

Canvas Worldwide

El Segundo, CA (On-site)

$175K/yr - $185K/yrAgencyFull-timeSenior level10+ years exp.

9 days ago

Senior Vice President, Brand Strategy

Publicis Groupe Holdings B.V

New York City, NY (Hybrid)

In-houseFull-timeSenior level8+ years exp.

9 days ago

Affiliate Marketing Coordinator - DTC

Ikon Digital Media

Los Angeles, CA (Remote)

$65K/yr - $75K/yrAgencyFull-timeMid level1+ years exp.

9 days ago

Product Marketing Manager

Smiths Group

Edgewood, MD (On-site)

$84K/yr - $139K/yrIn-houseFull-timeSenior level8+ years exp.

9 days ago

Creative Strategist

99ads

USA (Remote)

$120K/yr - $140K/yrAgencyFull-timeSenior level4+ years exp.

9 days ago

Senior Area Marketing Manager, Women’s Health - Southeast

Natera

USA (Remote)

$162K/yr - $202K/yrIn-houseFull-timeSenior level3+ years exp.

9 days ago

Communications Associate

Campaign Legal Center

District of Columbia, USA (Hybrid)

$65K/yr - $88K/yrIn-houseFull-timeMid level1+ years exp.

9 days ago

Manager, Social Media and Branded Content

Excel Sports Management

New York City, NY (On-site)

$80K/yr - $90K/yrIn-houseFull-timeManager5+ years exp.

9 days ago

ONLY PINTEREST Content & Marketing Specialist (Organic & Paid)

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In-houseContractMid level

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PINTEREST Content & Marketing Specialist (Organic & Paid)

Marble Systems Inc.

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In-houseContractMid level

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Associate Creative Director

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$130K/yr - $145K/yrAgencyFull-timeSenior level8+ years exp.

9 days ago

Marketing Assistant

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$48K/yr - $60K/yrAgencyFull-timeIntern/new grad

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Communication Assistant

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9 days ago

Communication Associate

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$48K/yr - $62K/yrAgencyFull-timeIntern/new grad

9 days ago

Social Media Coordinator & Content Creator

Romi Digital

New York City, NY (Hybrid)

$61K/yr - $72K/yr (Est.)AgencyFull-timeMid level2+ years exp.

9 days ago

Senior Director, Amazon & Retailer.com

Bannatyne Digital

New York City, NY (Hybrid)

$175K/yr - $195K/yrIn-houseFull-timeSenior level10+ years exp.

9 days ago

Manager, TikTok Shop

Estée Lauder Companies

New York City, NY (On-site)

$85K/yr - $140K/yrIn-houseFull-timeManager5+ years exp.

9 days ago

Vice President, Social & Influencer Strategy

Ruder Finn

USA (On-site)

$120K/yr - $145K/yrAgencyFull-timeSenior level8+ years exp.

9 days ago

Caterpillar Inc.

Marketing Communications Specialist

Peoria, IL (On-site)

$89K/yr – $134K/yrSenior LevelFull time

Posted 9 days ago

Job Summary

Own and elevate Caterpillar's creative strategy across eCommerce and digital marketing, directing end-to-end campaigns from concept to delivery while ensuring brand consistency and scalable processes.

Define creative direction and governance
Lead hands-on asset production and testing insights
Collaborate with marketing, agencies, and stakeholders

Job Description

Responsibilities

Lead the development and execution of end-to-end creative strategies that support Caterpillar's eCommerce and digital marketing objectives, from concept development through final delivery, establishing feedback loops that turn creative testing outcomes and campaign insights into scalable best practices.
Serve as both a creative leader and hands-on contributor, providing art direction while directly designing, developing, and refining creative assets to support business priorities, accelerate project delivery, and maintain quality standards across marketing channels.
Establish and evolve scalable creative processes, workflows, and governance models that improve efficiency, increase production capacity, and enable consistent delivery of high-quality creative assets across channels.
Partner with marketing teams, business stakeholders, agencies, and production partners to define creative direction, develop briefs, prioritize initiatives, and ensure successful execution of integrated marketing campaigns.
Serve as a steward of the Cat brand, providing strategic guidance and quality oversight to ensure creative assets maintain a consistent visual identity, voice, and messaging framework while meeting the unique needs of individual campaigns and channels.
Direct and oversee the creation of marketing content for Cat-led and Dealer-led initiatives across a variety of formats and channels including paid media, email, video, photography, graphics, copy, and emerging media experiences that support customer engagement and business growth.
Identify, evaluate, and implement new creative technologies and collaboration tools that enhance creative capabilities, improve operational effectiveness, and support innovation and testing at scale.
Champion a culture of creative excellence, experimentation, and continuous improvement by leveraging performance insights, documenting creative testing insights, and applying learnings to strengthen future marketing initiatives.
Manage relationships with external agencies, vendors, and creative partners, ensuring deliverables meet quality expectations, timelines, budgets, and strategic objectives.

Requirements

Customer Focus: Expertise in understanding customer needs, behaviors, and motivations, using audience insights and performance data to create impactful creative experiences that strengthen engagement and support business objectives.
Creativity: Strong ability to develop innovative creative concepts, campaigns, and content strategies that balance brand consistency, customer relevance, and business impact across digital marketing channels.
Global Perspective: Knowledge of issues, opportunities, and challenges associated with delivering creative solutions in a global organization; ability to adapt messaging, creative approaches, and collaboration models to diverse markets and audiences.
Strategic Thinking: Knowledge of the importance of long-term creative vision and planning; ability to align creative strategy with organizational goals, identify emerging opportunities, and drive scalable solutions that enhance marketing effectiveness.
Digital Marketing: Deep knowledge of digital marketing channels, creative testing best practices, with the ability to develop channel-specific creative strategies that improve customer engagement and business outcomes.
Effective Communications: Proficient in communicating creative vision, rationale, and performance insights to stakeholders across business and technical teams, building alignment and influencing decision-making at multiple levels of the organization.
Technical Excellence: Knowledge of creative technologies, design tools, digital production workflows, and emerging AI-enabled solutions, with the ability to improve efficiency, quality, and scalability through technology adoption and process innovation.
Vendor/Supplier Management: Experience leading relationships with creative agencies, production partners, freelancers, and suppliers, ensuring quality deliverables, effective collaboration, budget stewardship, and alignment to strategic objectives.
Project Management: Expertise in leading complex creative initiatives from intake and concept development through production and final delivery; ability to establish scalable processes, prioritize resources, manage competing demands, and ensure timely execution of creative work.
Creative Direction: Expertise in creative leadership, brand stewardship, and visual storytelling, with the ability to establish creative standards, provide art direction, guide cross-functional teams, and translate business objectives into compelling customer experiences.

Preferred

Experience working within a large, matrixed organization
A current portfolio that can be viewed when applying
Proven ability to lead end-to-end creative strategy and execution, including concept development, art direction, and content production
Strong portfolio demonstrating expertise across a variety of creative disciplines
Experience balancing strategic leadership with hands-on creative production
Experience building, documenting, and scaling creative processes, governance models, and operational frameworks
Experience using data to inform creative decision-making
Exposure to multi-country or multi-market creative marketing strategies
Experience managing vendors, agencies, and production partners
Degree in Graphic Design, Advertising, Marketing, Communications, Fine Arts, or a related field.

Benefits

Medical, dental, and vision benefits*
Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
401(k) savings plans*
Health Savings Account (HSA)*
Flexible Spending Accounts (FSAs)*
Health Lifestyle Programs*
Employee Assistance Program*
Voluntary Benefits and Employee Discounts*
Career Development*
Incentive bonus*

Caterpillar Inc.

4.1 Glassdoor

For 100 years, we’ve been helping customers build a better, more sustainable world. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. With 2024 sales and revenues of $64.8 billion, Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. Caterpillar does business on every continent, principally operating through three primary segments – Construction Industries, Resource Industries and Energy & Transportation – and provides financing and related services through our Financial Products segment.

Founded in 1925

Irving, Texas, USA

61K employees (2,910 in marketing)

www.caterpillar.com

83% recommend to a friend

85% CEO approval

Salaries

Posted range

$89K/yr – $134K/yr

Taken straight from the job posting.

See all Caterpillar Inc. salaries

Marketing Team

Marketing Team Size

2,161 (4% of company)

Median Career Experience

17 years

Median Tenure

11.5 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Nicole Van Paepeghem

Senior Talent Acquisition Marketing Lead - Electric Power & Electrification + Energy Services

At the company for 1 year 9 months

Marketing Leadership

Yvette Morrison

VP/Head of Global Marketing and Brand

At the company for 5 years 1 month

Laura Fereres

Marketing Director - Mining

At the company for 1 year 5 months

Carrie Wallendal

Director, Ironworks, Marketing Operational Excellence, and Chief of Staff

At the company for 16 years 5 months

Magy Kramer

Senior Director Ecommerce and Digital Marketing

At the company for 25 years 3 months

Funding

Total Funding

$3.5B

Last Raise

$3.5B

Post IPO Debt, 7 months ago

Funding History

Aug 2025
Post IPO Debt • $3.5B
Oct 2024
Grant • $5M
Jun 2019
Grant

Traffic Signals

Monthly Visitors

781.2K

Monthly Google Ads Budget

$1.5K

Traffic Source Mix

48.1%

Direct

35.5%

Referral

9.7%

Social

5.7%

Paid

0.8%

Headcount Trend

Current headcount: ~60.6K

Recent News

Investors Heavily Search Caterpillar Inc. (CAT): Here is What You Need to Know

Dec 10, 2025 • Yahoo Finance

Caterpillar buys Irving property to expand headquarters

Dec 5, 2025 • Dallas News

Caterpillar expands in DFW with purchase of new office space

Dec 5, 2025 • Caterpillar Inc

Links

www.caterpillar.com

X (Twitter)

Crunchbase

Responsibilities

Lead the development and execution of end-to-end creative strategies that support Caterpillar's eCommerce and digital marketing objectives, from concept development through final delivery, establishing feedback loops that turn creative testing outcomes and campaign insights into scalable best practices.
Serve as both a creative leader and hands-on contributor, providing art direction while directly designing, developing, and refining creative assets to support business priorities, accelerate project delivery, and maintain quality standards across marketing channels.
Establish and evolve scalable creative processes, workflows, and governance models that improve efficiency, increase production capacity, and enable consistent delivery of high-quality creative assets across channels.
Partner with marketing teams, business stakeholders, agencies, and production partners to define creative direction, develop briefs, prioritize initiatives, and ensure successful execution of integrated marketing campaigns.
Serve as a steward of the Cat brand, providing strategic guidance and quality oversight to ensure creative assets maintain a consistent visual identity, voice, and messaging framework while meeting the unique needs of individual campaigns and channels.
Direct and oversee the creation of marketing content for Cat-led and Dealer-led initiatives across a variety of formats and channels including paid media, email, video, photography, graphics, copy, and emerging media experiences that support customer engagement and business growth.
Identify, evaluate, and implement new creative technologies and collaboration tools that enhance creative capabilities, improve operational effectiveness, and support innovation and testing at scale.
Champion a culture of creative excellence, experimentation, and continuous improvement by leveraging performance insights, documenting creative testing insights, and applying learnings to strengthen future marketing initiatives.
Manage relationships with external agencies, vendors, and creative partners, ensuring deliverables meet quality expectations, timelines, budgets, and strategic objectives.

Requirements

Customer Focus: Expertise in understanding customer needs, behaviors, and motivations, using audience insights and performance data to create impactful creative experiences that strengthen engagement and support business objectives.
Creativity: Strong ability to develop innovative creative concepts, campaigns, and content strategies that balance brand consistency, customer relevance, and business impact across digital marketing channels.
Global Perspective: Knowledge of issues, opportunities, and challenges associated with delivering creative solutions in a global organization; ability to adapt messaging, creative approaches, and collaboration models to diverse markets and audiences.
Strategic Thinking: Knowledge of the importance of long-term creative vision and planning; ability to align creative strategy with organizational goals, identify emerging opportunities, and drive scalable solutions that enhance marketing effectiveness.
Digital Marketing: Deep knowledge of digital marketing channels, creative testing best practices, with the ability to develop channel-specific creative strategies that improve customer engagement and business outcomes.
Effective Communications: Proficient in communicating creative vision, rationale, and performance insights to stakeholders across business and technical teams, building alignment and influencing decision-making at multiple levels of the organization.
Technical Excellence: Knowledge of creative technologies, design tools, digital production workflows, and emerging AI-enabled solutions, with the ability to improve efficiency, quality, and scalability through technology adoption and process innovation.
Vendor/Supplier Management: Experience leading relationships with creative agencies, production partners, freelancers, and suppliers, ensuring quality deliverables, effective collaboration, budget stewardship, and alignment to strategic objectives.
Project Management: Expertise in leading complex creative initiatives from intake and concept development through production and final delivery; ability to establish scalable processes, prioritize resources, manage competing demands, and ensure timely execution of creative work.
Creative Direction: Expertise in creative leadership, brand stewardship, and visual storytelling, with the ability to establish creative standards, provide art direction, guide cross-functional teams, and translate business objectives into compelling customer experiences.

Preferred

Experience working within a large, matrixed organization
A current portfolio that can be viewed when applying
Proven ability to lead end-to-end creative strategy and execution, including concept development, art direction, and content production
Strong portfolio demonstrating expertise across a variety of creative disciplines
Experience balancing strategic leadership with hands-on creative production
Experience building, documenting, and scaling creative processes, governance models, and operational frameworks
Experience using data to inform creative decision-making
Exposure to multi-country or multi-market creative marketing strategies
Experience managing vendors, agencies, and production partners
Degree in Graphic Design, Advertising, Marketing, Communications, Fine Arts, or a related field.

Benefits

Medical, dental, and vision benefits*
Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
401(k) savings plans*
Health Savings Account (HSA)*
Flexible Spending Accounts (FSAs)*
Health Lifestyle Programs*
Employee Assistance Program*
Voluntary Benefits and Employee Discounts*
Career Development*
Incentive bonus*