Manager, TikTok Shop

New York City, NY (On-site)

$85K/yr – $140K/yrManager5+ years expFull time

Posted 8 days ago

Job Summary

Own TikTok Shop day-to-day management and drive GMV and profitability through data-driven, cross-functional execution.

  • Lead platform-driven optimization, forecasting, and reporting to Brand and Regional leadership
  • Manage external agencies and coordinate with cross-functional partners to execute strategy
  • Translate TikTok insights into actionable recommendations that influence assortments and campaigns

Job Description

Responsibilities

  • Responsible for day-to-day management of 1+ ELC brand TikTok Shops; in partnership with Brand lead and agency partner, delivering GMV and profitability targets
  • Accountable for daily optimizations in and management of Seller Center, including Shop Performance Score drivers
  • Accountable for channel sales forecasting and inventory planning, in partnership with Brand Online and Supply Planning counterparts
  • Develop trend-saavy, strategic assortments tailored to TikTok Shop
  • Leverage platform tools to track sales, ad spend, marketing KPIs and campaign effectiveness to inform shop management/strategy
  • Develop weekly brand-level reporting, insights, and data-driven action share-out mechanisms and lead regular meetings to delivery this package to Brand and Regional leadership
  • Cross-functional collaboration across Brand, Marketing, Finance, Supply Chain, IT, Customer Service, etc. to ensure operational efficiency
  • Oversee the performance and output of any external agencies
  • Liaise with TikTok and other platform account teams
  • Track the competitive landscape and translate signals into actionable recommendations

Requirements

  • 5+ years in eCommerce, DTC, social commerce, marketplace, or adjacent
  • Demonstrated success managing external agencies or vendors
  • Strong interest in social commerce, TikTok trends and TikTok Shop
  • Excellent project management and communication skills.
  • Data-savvy, with experience using platform analytics, dashboards, and performance metrics. P&L fluency a plus.
  • Experience in a fast-paced, cross-functional environment.

Benefits

  • health insurance coverage (medical, dental, and vision insurance)
  • wellness and family support programs
  • life and disability insurance
  • retirement savings plans
  • education-related programs
  • paid holidays and vacation time
  • highly competitive incentive compensation programs (role eligibility may vary based on terms of the respective plan(s))
Estée Lauder Companies logo

Estée Lauder Companies

3.8 Glassdoor

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of outstanding luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.To explore our current job openings, go to www.elcompanies.com

Founded in 2007
New York, New York, USA
55K employees (6,397 in marketing)
72% recommend to a friend
72% CEO approval

Salaries

Posted range

$85K/yr – $140K/yr

Taken straight from the job posting.

See all Estée Lauder Companies salaries

Funding

Total Funding
$5.2B
Last Raise
$2.5B
Post IPO Equity, 10 months ago

Funding History

  • May 2025
    Post IPO Equity
  • Jun 2024
    Post IPO Debt • $2.5B
  • Feb 2024
    Post IPO Debt • $650M

Traffic Signals

Monthly Visitors
716.7K
Traffic Source Mix
Search
30.2%
Direct
50.3%
Referral
14.5%
Social
4%
Paid
0.7%

Headcount Trend

Current headcount: ~55.2K

Recent News

Estée Lauder Companies logo

Manager, TikTok Shop

Estée Lauder Companies · New York City, NY · On-site