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Marketing jobs

8 marketing jobs

3 weeks ago

Senior Product Manager

W. L. Gore & Associates

Tempe, AZ (Remote)

6 weeks ago

Regional Marketing Specialist

W. L. Gore & Associates

Newark, DE (Hybrid)

7 weeks ago

Regional Marketing Leader

W. L. Gore & Associates

USA (Remote)Full time$140K/yr – $180K/yr

3 months ago

Marketing Project Manager-Remote

W. L. Gore & Associates

USA (Remote)Full time

3 months ago

Marketing Project Manager-Remote

W. L. Gore & Associates

Phoenix, AZ (Remote)

3 months ago

Global Brand Manager

W. L. Gore & Associates

USA (Hybrid)Full time

5 months ago

Regional Marketing Leader

W. L. Gore & Associates

USA (Hybrid)Full time$140K/yr – $180K/yr

6 months ago

Associate Brand Manager-Remote

W. L. Gore & Associates

USA (Remote)Full time

All marketing roles in the US

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All marketing roles in the US

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8 jobs

Senior Product Manager

W. L. Gore & Associates

Tempe, AZ (Remote)

In-houseSenior level4+ years exp.

3 weeks ago

Regional Marketing Specialist

W. L. Gore & Associates

Newark, DE (Hybrid)

In-houseMid level5+ years exp.

6 weeks ago

Regional Marketing Leader

W. L. Gore & Associates

USA (Remote)

$140K/yr - $180K/yrIn-houseFull-timeSenior level5+ years exp.

7 weeks ago

Marketing Project Manager-Remote

W. L. Gore & Associates

USA (Remote)

In-houseFull-timeMid level5+ years exp.

3 months ago

Marketing Project Manager-Remote

W. L. Gore & Associates

Phoenix, AZ (Remote)

$79K/yr - $98K/yr (Est.)In-houseMid level5+ years exp.

3 months ago

Global Brand Manager

W. L. Gore & Associates

USA (Hybrid)

In-houseFull-timeSenior level4+ years exp.

3 months ago

Regional Marketing Leader

W. L. Gore & Associates

USA (Hybrid)

$140K/yr - $180K/yrIn-houseFull-timeSenior level5+ years exp.

5 months ago

Associate Brand Manager-Remote

W. L. Gore & Associates

USA (Remote)

In-houseFull-timeMid level3+ years exp.

6 months ago

W. L. Gore & Associates

Senior Product Manager

Tempe, AZ (Remote)

Salary Not AvailableSenior Level4+ years exp

Posted 3 weeks ago

Job Summary

Own and drive product and brand marketing across the lifecycle for aortic products, from market research and segmentation through launch, commercialization, and ongoing optimization, partnering with product, regional teams, health economics, and sales to translate insights into value messaging and growth strategies.

Define customer segments, journey maps, and buying drivers
Lead cross-functional campaigns, launches, and P&L management
Align regions with product design, branding, and market access

Job Description

Responsibilities

Conducting research to define targeted customer segments, journey mapping and determine the key values that drive buying behavior.
Developing product/brand positioning, associated marketing themes, and media channels that align with target customer demographics.
Developing and implementing marketing strategies/plans and overseeing development and distribution of marketing materials
Identifying market opportunities, translating opportunities into product design, and driving branding/marketing strategies that result in a successful product/brand launch
Managing the product/brand P&L (e.g. budgeting, expenditures, profitability, ROI etc)
Partnering with product development and Global marketing teams to ensure that regional customer needs/values are incorporated into product design, branding, and marketing approaches
Partnering with Health Economics on market access and insight
Managing products from launch commercialization to device discontinuation
Presenting business performance and strategic recommendations to leadership
Lead interaction with Market Access and Sales to support commercialization activities

Requirements

Bachelor’s degree
Minimum of 4 years of experience in the medical device, pharmaceutical, or life sciences industry focused on direct to healthcare professional marketing, product management, and/or other technical related experience
Demonstrated success with owning a product life cycle including forecasting, pricing, launch planning, product and marketing plans, and meeting revenue targets
Proven experience in creating new and adapting product marketing materials that align with the regional strategy and target customer needs
Proven experience in utilizing data and other insights to drive decisions associated with product life cycle and marketing plans
Must have excellent communication and presentation skills for internal and external communications with proficiencies in Microsoft Power Point, Microsoft Excel, TEAMs
Ability to work and interact effectively across all functions in the business unit: business leadership, sales, regulatory, legal, marketing communications, and health economics
Demonstrated ability to read, interpret and communicate scientific or clinical publications and data
Ability to travel overnight both locally and internationally up to 30%

Preferred

MBA
Knowledge of Vascular (Aortic) therapies
Experience with a Medical Device Quality System environment

Benefits

Our success is based on the capability and creativity of our Associates, and we are proud to offer a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow.
We provide benefits that offer choice and flexibility and promote overall well-being. And in keeping with our belief that every Associate should share in the collective success of the enterprise; we provide a distinctive Associate Stock Ownership Plan in each country as well as potential opportunities for “profit-sharing”. Learn more at gore.com/careers/benefits

W. L. Gore & Associates

3.3 Glassdoor

W. L. Gore & Associates is a global materials science company dedicated to transforming industries and improving lives. Since 1958, Gore has solved complex technical challenges in demanding environments – from outer space to the world’s highest peaks to the inner workings of the human body. With approximately 13,000 Associates and a strong, team-oriented culture, Gore generates annual revenues of $5 billion.GORE, Together, improving life and designs are trademarks of W. L. Gore & Associates.© 2024 W. L. Gore & Associates, Inc.All other trademarks are the property of their respective owners.

Founded in 1958

Newark, Delaware, USA

10K employees (555 in marketing)

www.gore.com

51% recommend to a friend

29% CEO approval

Marketing Team

Marketing Team Size

445 (4% of company)

Median Career Experience

23 years

Median Tenure

8.5 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Kelly Thomas DiMeo

Global Talent Brand Leader

At the company for 7 years 11 months

Marketing Leadership

Allan Chara

Vice President Marketing

At the company for 4 years 4 months

Laura Zoerner

Global Marketing Leader/Vice President

At the company for 8 years 3 months

amanda mccormick

Head of Marketing

Claire Brown

Senior Director Strategic Marketing North America - Clean Energy

At the company for 2 years 8 months

Traffic Signals

Monthly Visitors

378.9K

Monthly Google Ads Budget

$23.7K

Traffic Source Mix

46.7%

Direct

40.7%

Referral

8.4%

Social

2.9%

Paid

1.1%

Headcount Trend

Current headcount: ~10.2K

Recent News

Active Insulation Market Poised for Strong Growth and Revenue Surge Through 2031

Mar 10, 2025 • EIN Presswire

Peripheral Vascular Stent Market Set for Robust Growth, E...

Feb 18, 2025 • PharmiWeb.com

Hagens Berman: Maker of Gore-Tex Faces Consumer Class-Action Lawsuit Alleging Greenwashing Campaign to Conceal PFAS in Outdoor Gear

Feb 12, 2025 • Business Wire

Links

www.gore.com

Crunchbase

Responsibilities

Conducting research to define targeted customer segments, journey mapping and determine the key values that drive buying behavior.
Developing product/brand positioning, associated marketing themes, and media channels that align with target customer demographics.
Developing and implementing marketing strategies/plans and overseeing development and distribution of marketing materials
Identifying market opportunities, translating opportunities into product design, and driving branding/marketing strategies that result in a successful product/brand launch
Managing the product/brand P&L (e.g. budgeting, expenditures, profitability, ROI etc)
Partnering with product development and Global marketing teams to ensure that regional customer needs/values are incorporated into product design, branding, and marketing approaches
Partnering with Health Economics on market access and insight
Managing products from launch commercialization to device discontinuation
Presenting business performance and strategic recommendations to leadership
Lead interaction with Market Access and Sales to support commercialization activities

Requirements

Bachelor’s degree
Minimum of 4 years of experience in the medical device, pharmaceutical, or life sciences industry focused on direct to healthcare professional marketing, product management, and/or other technical related experience
Demonstrated success with owning a product life cycle including forecasting, pricing, launch planning, product and marketing plans, and meeting revenue targets
Proven experience in creating new and adapting product marketing materials that align with the regional strategy and target customer needs
Proven experience in utilizing data and other insights to drive decisions associated with product life cycle and marketing plans
Must have excellent communication and presentation skills for internal and external communications with proficiencies in Microsoft Power Point, Microsoft Excel, TEAMs
Ability to work and interact effectively across all functions in the business unit: business leadership, sales, regulatory, legal, marketing communications, and health economics
Demonstrated ability to read, interpret and communicate scientific or clinical publications and data
Ability to travel overnight both locally and internationally up to 30%

Preferred

MBA
Knowledge of Vascular (Aortic) therapies
Experience with a Medical Device Quality System environment

Benefits

Our success is based on the capability and creativity of our Associates, and we are proud to offer a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow.
We provide benefits that offer choice and flexibility and promote overall well-being. And in keeping with our belief that every Associate should share in the collective success of the enterprise; we provide a distinctive Associate Stock Ownership Plan in each country as well as potential opportunities for “profit-sharing”. Learn more at gore.com/careers/benefits