3 weeks ago
Intern, BMW Motorrad Marketing - Fall 2026
BMW Group
Woodcliff Lake, NJ (Hybrid)Internship
All marketing roles in the US
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All marketing roles in the US
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Intern, BMW Motorrad Marketing - Fall 2026
Woodcliff Lake, NJ (Hybrid)
Salary Not AvailableIntern/New GradInternship
Posted 3 weeks ago
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Job Summary
Own market analysis and cross-functional coordination to align product, dealer accessories, and US communications in a retail context.
- Own market trends analysis with Product and Accessories Manager to identify segment- and class-based opportunities.
- Coordinate accessory offerings with the Aftersales Marketing Specialist and keep dealer info up to date.
- Adapt communications with the Marketing Communications Manager for the US market.
Job Description
Responsibilities
- Work with the Product and Accessories Manager in developing Market analysis to identify retail trends based on segment, class, etc.
- Work with the Aftersales Marketing Specialist to accurately gather and assemble Accessory offering for the dealers while tracking availability to keep all pertinent information up to date.
- Work with the Marketing Communications Manager in adapting communications in various forms to the US market.
- Ad hoc assignments as needed.
Requirements
- Currently enrolled in a bachelor’s or master’s degree program at an accredited college or university.
- US Work Authorization required.
- Minimum cumulative GPA of 3.0 (overall, not just major).
- Completed at least 60 college credit hours at the time of application.
- Ability to work full-time (36.25 hours/week).
- Must submit an unofficial college transcript with your application.
Preferred
- Field of Study: Marketing or Business.
- Business fluent English.
- PowerPoint and Excel proficiency.
- Strong analytical and written communication skills.
- Ability to adapt to a fast-changing business environment.
Benefits
- Medical insurance coverage.
- Paid time off in addition to company paid holidays where eligible.
- Hybrid work environment.
- Access to the Intern Vehicle Lease Program.
BMW Group
4.1 Glassdoor
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading pre-mium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries. In 2024, the BMW Group sold over 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As of 31 December 2024, the BMW Group had a workforce of 159,104 employees. The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products from the supply chain and production to the end of their useful life.
Founded in 1916
Munich, Bavaria, DE
59K employees (4,025 in marketing)
80% recommend to a friend
86% CEO approval
Traffic Signals
Monthly Visitors
5M
Traffic Source Mix
Search
33.1%
Direct
46.4%
Referral
19.4%
Social
0.4%
Paid
0.5%
Headcount Trend
Current headcount: ~63K
Marketing Team
Marketing Team Size
2,669 (4% of company)
Median Career Experience
10 years
Median Tenure
8.6 years
Marketing Roles Posted (Last 30 Days)
2
People
Marketing Leadership
Manfred Grunert
Vice President Corporate Communications & Government Affairs Americas
At the company for 6 years 7 months
Patrick McKenna
Department Head, Marketing, Product and Strategy - MINI USA
At the company for 15 years 8 months
Emily Ehle
Senior Content Marketing Manager
At the company for 3 years 11 months
Funding
Total Funding
$316.4M
Last Raise
$316.4M
Grant, 4 months ago
Funding History
- Nov 2025Grant • $316.4M