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12 marketing jobs

Zocdoc logo
5 hrs ago

Director, Marketing Data Science

Zocdoc

San Jose, CA (Hybrid)Full time$220K/yr – $300K/yr
Zocdoc logo
3 days ago

Associate, Paid Social

Zocdoc

New York City, NY (On-site)Full time$80K/yr – $100K/yr
Zocdoc logo
2 weeks ago

Associate, Marketing Events

Zocdoc

New York City, NY (Hybrid)Full time$80K/yr – $100K/yr
Zocdoc logo
4 weeks ago

Senior Manager, Organic Social

Zocdoc

New York City, NY (Hybrid)Full time$148K/yr – $190K/yr
Zocdoc logo
4 weeks ago

CRM Marketing Manager

Zocdoc

New York City, NY (Hybrid)Full time$135K/yr – $165K/yr
Zocdoc logo
7 weeks ago

Director, Marketing Operations

Zocdoc

New York City, NY (Hybrid)Full time$185K/yr – $240K/yr
Zocdoc logo
3 months ago

Senior Copywriter

Zocdoc

New York, USA (Hybrid)Full time$100K/yr – $135K/yr
Zocdoc logo
3 months ago

Senior Manager, Brand Social

Zocdoc

New York, USA (Hybrid)Full time$148K/yr – $190K/yr
Zocdoc logo
4 months ago

Paid Social Strategist

Zocdoc

New York, USA (Hybrid)Full time$100K/yr – $135K/yr
Zocdoc logo
4 months ago

Marketing Manager, Paid Social

Zocdoc

New York, USA (Hybrid)Full time$130K/yr – $170K/yr
Zocdoc logo
4 months ago

Data Scientist, Marketing

Zocdoc

New York, USA (Hybrid)Full time$140K/yr – $180K/yr
Zocdoc logo
4 months ago

Senior Manager, Paid Social & Influencer Marketing

Zocdoc

New York, USA (Hybrid)Full time$170K/yr – $200K/yr

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12 jobs
Zocdoc logo

Director, Marketing Data Science

Zocdoc

San Jose, CA (Hybrid)

$220K/yr - $300K/yrIn-houseFull-timeDirector/executive8+ years exp.
5 hrs ago
Zocdoc logo

Associate, Paid Social

Zocdoc

New York City, NY (On-site)

$80K/yr - $100K/yrIn-houseFull-timeMid level1+ years exp.
3 days ago
Zocdoc logo

Associate, Marketing Events

Zocdoc

New York City, NY (Hybrid)

$80K/yr - $100K/yrIn-houseFull-timeMid level2+ years exp.
2 weeks ago
Zocdoc logo

Senior Manager, Organic Social

Zocdoc

New York City, NY (Hybrid)

$148K/yr - $190K/yrIn-houseFull-timeSenior level8+ years exp.
4 weeks ago
Zocdoc logo

CRM Marketing Manager

Zocdoc

New York City, NY (Hybrid)

$135K/yr - $165K/yrIn-houseFull-timeSenior level7+ years exp.
4 weeks ago
Zocdoc logo

Director, Marketing Operations

Zocdoc

New York City, NY (Hybrid)

$185K/yr - $240K/yrIn-houseFull-timeDirector/executive10+ years exp.
7 weeks ago
Zocdoc logo

Senior Copywriter

Zocdoc

New York, USA (Hybrid)

$100K/yr - $135K/yrIn-houseFull-timeSenior level5+ years exp.
3 months ago
Zocdoc logo

Senior Manager, Brand Social

Zocdoc

New York, USA (Hybrid)

$148K/yr - $190K/yrIn-houseFull-timeSenior level8+ years exp.
3 months ago
Zocdoc logo

Paid Social Strategist

Zocdoc

New York, USA (Hybrid)

$100K/yr - $135K/yrIn-houseFull-timeMid level3+ years exp.
4 months ago
Zocdoc logo

Marketing Manager, Paid Social

Zocdoc

New York, USA (Hybrid)

$130K/yr - $170K/yrIn-houseFull-timeMid level7+ years exp.
4 months ago
Zocdoc logo

Data Scientist, Marketing

Zocdoc

New York, USA (Hybrid)

$140K/yr - $180K/yrIn-houseFull-timeMid level3+ years exp.
4 months ago
Zocdoc logo

Senior Manager, Paid Social & Influencer Marketing

Zocdoc

New York, USA (Hybrid)

$170K/yr - $200K/yrIn-houseFull-timeSenior level10+ years exp.
4 months ago
Zocdoc logo
Zocdoc

Director, Marketing Data Science

San Jose, CA (Hybrid)

$220K/yr – $300K/yrDirector/Executive8+ years expFull time

Posted 5 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and lead Zocdoc's marketing measurement program, building and operationalizing MMM, MTA, incrementality, and causal frameworks; manage a Staff+ data science team and partner with the CMO to translate insights into investment decisions while accelerating work through GenAI and experimentation.

  • Own measurement strategy and ROI across B2C/B2B
  • Lead complex modeling and experimentation programs
  • Coach and develop a high-performing data science team

Job Description

Responsibilities

  • Full ownership of Zocdoc's marketing measurement strategy: attribution, incrementality, and ROI measurement across all channels and business lines (B2C and B2B).
  • Hands-on development of the team's most complex analytical work: media mix modeling, multi-touch attribution, incrementality and lift testing, LTV modeling, and brand measurement.
  • Partnering with the CMO and marketing leaders to translate strategy into analytical frameworks and surface insights that change investment decisions.
  • Building deep understanding of Zocdoc's patient and provider audiences to inform segmentation and targeting strategy across B2C and B2B.
  • Managing and developing a team of Staff+ data scientists and junior managers, providing technical direction and career development.
  • Designing and executing marketing experimentation programs: geo-based holdout tests, incrementality experiments, and causal inference methods that move decisions from correlation to causation.
  • Standardizing marketing measurement methodology across channels and business lines to produce consistent, defensible results regardless of context.
  • Working with cutting-edge GenAI tools and technology to accelerate measurement workflows and expand team capacity.
  • Collaborating with data science and data platform teams to ensure measurement infrastructure is reliable, well-governed, and integrated.

Requirements

  • 8+ years in data science or quantitative marketing, with at least 3 years focused on marketing measurement (MMM, MTA, incrementality, causal inference applied to marketing problems) at a B2C technology company.
  • A track record of personally building and executing complex measurement models in production — not just overseeing others' work.
  • Deep expertise in the core methods: media mix modeling, multi-touch attribution, incrementality and lift testing, and causal inference at scale.
  • Experience managing or technically leading a small team of data scientists, with demonstrated success developing talent and raising technical standards.
  • Experience partnering with senior marketing leaders (VP+ or C-level) as a trusted analytical advisor, translating statistical findings into investment recommendations they act on.
  • Familiarity with the evolving measurement landscape: privacy-driven signal loss, walled garden limitations, and emerging attribution approaches.
  • The ability to integrate generative AI tools into daily workflows to automate tasks, foster innovation, and maximize productivity.
  • Strong communication skills — you present results in terms of investment decisions, not statistical abstractions.
  • The mentality of an entrepreneur/owner and a strong bias to action.
  • Humility. You believe in treating all people with dignity and respect, regardless of title or tenure.

Preferred

  • B2B marketing measurement experience is a strong plus, but not required.
  • A Master's degree or PhD in a quantitative field is a plus.

Benefits

  • NYC Hybrid
  • - Flexible, hybrid work environment at our convenient Soho location
  • - Unlimited Vacation (if salaried) / Competitive PTO (if hourly)
  • - 100% paid employee health benefit options (including medical, dental, and vision)
  • - Commuter Benefits
  • - 401(k) with employer funded match
  • - Corporate wellness program with Wellhub
  • - Sabbatical leave (for employees with 5+ years of service)
  • - Competitive paid parental leave and fertility/family planning reimbursement
  • - Cell phone reimbursement
Zocdoc logo

Zocdoc

3.8 Glassdoor

"Zocdoc is the leading healthcare marketplace that aims to help every patient find and book every type of care. Each month, millions of patients visit Zocdoc.com or use the Zocdoc app to find quality, in-network doctors, see their real-time availability, and instantly book appointments for in-person or virtual care. Zocdoc doesn't just make healthcare easier, it also accelerates patients' access to care with the typical appointment happening within 24 to 72 hours of booking.While Zocdoc's mission is to give power to the patient, the company supports healthcare providers, too. Doctors across every state, specialty and segment — from solo practitioners to large hospitals and health systems — rely on Zocdoc to grow their practice, at every stage. With Zocdoc, they can reach new patients where they’re seeking care, save staff time with tools that integrate into their practice software, and delight their patients through great experiences that keep them coming back. Overall, Zocdoc delivers the seamless, modern healthcare experience patients deserve.Before joining the conversation, please review our community guidelines: https://zocdoc.me/social

Founded in 2007
New York, New York, USA
1.2K employees (103 in marketing)
www.zocdoc.com
67% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
8.1M
Monthly Google Ads Budget
$5.2M
Traffic Source Mix
Search
54.5%
Direct
38.2%
Referral
5.7%
Social
0.8%
Paid
0.7%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
77 (6% of company)
Median Career Experience
15 years
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
4

People

Founders / CEO

Oliver Kharraz, MD
Oliver Kharraz, MD
CEO & Founder
At the company for 19 years 7 months
Cyrus Massoumi
Cyrus Massoumi
Founder / CEO
At the company for 19 years 7 months

HR / Recruitment

Kenisha McFadden
Kenisha McFadden
Lead Recruiter, Marketing and G&A
At the company for 9 years 1 month
Jennifer P.
Jennifer P.
Talent Acquisition Lead, Tech
At the company for 10 months

Marketing Leadership

Brian Irving
Brian Irving
Chief Marketing Officer
At the company for 5 months
Laura Hood
Laura Hood
Vice President Product Marketing
At the company for 9 years 1 month
Tom Gibson
Tom Gibson
Senior Director, Brand
At the company for 11 months
Emily Anne Epstein
Emily Anne Epstein
Director of Content
At the company for 7 months

Funding

Total Funding
$375.9M
Last Raise
$150M
Private Equity, 5 years ago

Funding History

  • Feb 2021
    Private Equity • $150M
  • Jul 2019
    Series D
  • May 2017
    Secondary Market

Recent News

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