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12 marketing jobs

7 days ago

Senior Manager, Collector Loyalty

Fanatics Collectibles

New York City, NY (On-site)Full time$150K/yr – $190K/yr
3 weeks ago

Senior MarTech Integration Engineer

Fanatics Collectibles

New York City, NY (On-site)Full time$160K/yr – $200K/yr
6 weeks ago

Sr. Director, Brand and Product Marketing

Fanatics Collectibles

Los Angeles, CA (On-site)Full time$196K/yr – $271K/yr
1 month ago

Senior Manager, User Acquisition

Fanatics Collectibles

Los Angeles, CA (On-site)Full time$140K/yr – $190K/yr
2 months ago

Mobile User Acquisition Manager

Fanatics Collectibles

New York City, NY (On-site)Full time$96K/yr – $120K/yr
3 months ago

GTM Price & Strategy Associate

Fanatics Collectibles

New York City, NY (On-site)Full time$108K/yr – $135K/yr
4 months ago

User Acquisition Manager

Fanatics Collectibles

New York, USA (On-site)Full time$96K/yr – $120K/yr
4 months ago

Content Producer - WWE

Fanatics Collectibles

New York, USA (On-site)Full time
5 months ago

Content Producer - Marketing

Fanatics Collectibles

Los Angeles, CA (On-site)Full time$64K/yr – $85K/yr
5 months ago

Lead Designer, Brand and Creative

Fanatics Collectibles

Los Angeles, CA (On-site)Full time$140K/yr – $225K/yr
5 months ago

Marketing Manager - Events

Fanatics Collectibles

Los Angeles, CA (On-site)Full time$99K/yr – $134K/yr
5 months ago

Graphic Designer - Creative Marketing

Fanatics Collectibles

Los Angeles, CA (On-site)Full time$64K/yr – $85K/yr

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12 jobs

Senior Manager, Collector Loyalty

Fanatics Collectibles

New York City, NY (On-site)

$150K/yr - $190K/yrIn-houseFull-timeSenior level7+ years exp.
7 days ago

Senior MarTech Integration Engineer

Fanatics Collectibles

New York City, NY (On-site)

$160K/yr - $200K/yrIn-houseFull-timeSenior level5+ years exp.
3 weeks ago

Sr. Director, Brand and Product Marketing

Fanatics Collectibles

Los Angeles, CA (On-site)

$196K/yr - $271K/yrIn-houseFull-timeSenior level12+ years exp.
6 weeks ago

Senior Manager, User Acquisition

Fanatics Collectibles

Los Angeles, CA (On-site)

$140K/yr - $190K/yrIn-houseFull-timeSenior level5+ years exp.
1 month ago

Mobile User Acquisition Manager

Fanatics Collectibles

New York City, NY (On-site)

$96K/yr - $120K/yrIn-houseFull-timeSenior level4+ years exp.
2 months ago

GTM Price & Strategy Associate

Fanatics Collectibles

New York City, NY (On-site)

$108K/yr - $135K/yrIn-houseFull-timeMid level4+ years exp.
3 months ago

User Acquisition Manager

Fanatics Collectibles

New York, USA (On-site)

$96K/yr - $120K/yrIn-houseFull-timeSenior level4+ years exp.
4 months ago

Content Producer - WWE

Fanatics Collectibles

New York, USA (On-site)

In-houseFull-timeEntry level
4 months ago

Content Producer - Marketing

Fanatics Collectibles

Los Angeles, CA (On-site)

$64K/yr - $85K/yrIn-houseFull-timeMid level2+ years exp.
5 months ago

Lead Designer, Brand and Creative

Fanatics Collectibles

Los Angeles, CA (On-site)

$140K/yr - $225K/yrIn-houseFull-timeSenior level
5 months ago

Marketing Manager - Events

Fanatics Collectibles

Los Angeles, CA (On-site)

$99K/yr - $134K/yrIn-houseFull-timeSenior level5+ years exp.
5 months ago

Graphic Designer - Creative Marketing

Fanatics Collectibles

Los Angeles, CA (On-site)

$64K/yr - $85K/yrIn-houseFull-timeMid level3+ years exp.
5 months ago
Fanatics Collectibles

Senior Manager, Collector Loyalty

New York City, NY (On-site)

$150K/yr – $190K/yrSenior Level7+ years expFull time

Posted 7 days ago

  • Job
  • Salaries
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Job Summary

Own the go-to-market and end-to-end execution for loyalty initiatives across Fanatics Collect, Fanatics Live, and Topps, turning objectives into actionable plans, messaging, and measurable programs.

  • Own campaigns from strategy through execution and ROI tracking
  • Collaborate with Product, Analytics, and CRM to drive adoption and engagement
  • Translate enterprise goals into scalable loyalty programs and messaging

Job Description

Responsibilities

  • Develop and execute loyalty go-to-market strategies for Fanatics ONE and FanCash across Fanatics Live, Fanatics Collect, and Topps.
  • Own all loyalty go-to-market campaigns and initiatives across TLC (Topps, Fanatics Live, and Fanatics Collect), serving as the central point of accountability from strategy through execution.
  • Translate enterprise loyalty objectives into actionable launch plans, messaging frameworks, and execution roadmaps.
  • Ensure the loyalty program is financially viable for TLC, balancing compelling collector value with sustainable program economics and measurable return.
  • Establish a clear, robust, and easy-to-communicate value proposition for what loyalty means to TLC and the Hobby — one that resonates with both new and existing collectors.
  • Define customer-facing value propositions and positioning for loyalty products, benefits, and rewards programs.
  • Drive cross-functional coordination across Growth, CRM, Product, Analytics, Brand, and Operations teams to support loyalty initiatives and launches.
  • Manage the annual loyalty marketing calendar, aligning campaigns with key commercial moments, product launches, and collector behaviors.
  • Partner with CRM and Lifecycle Marketing teams to deliver integrated loyalty experiences across email, push, onsite, in-product, and live commerce channels.
  • Collaborate with Product and Engineering teams to support loyalty feature launches, adoption initiatives, and customer education efforts.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 7+ years of experience in loyalty marketing, product marketing, lifecycle marketing, growth marketing, or go-to-market roles within e-commerce, marketplaces, consumer technology, media, or related industries.
  • Demonstrated experience launching and scaling loyalty, rewards, retention, or membership programs.
  • Strong understanding of customer lifecycle marketing, segmentation, personalization, and engagement strategies.
  • Experience partnering closely with Product and Engineering teams to drive adoption of customer-facing features and experiences.
  • Proficiency with analytics platforms, experimentation frameworks, and customer behavior tools such as Amplitude, Looker, Tableau, or similar platforms.
  • Strong analytical mindset with the ability to interpret performance data, develop insights, and make data-driven recommendations.
  • Exceptional written and verbal communication skills with the ability to influence stakeholders across all organizational levels.
  • Highly organized project manager capable of managing multiple initiatives simultaneously in a fast-paced environment.
  • Proven ability to build strong cross-functional relationships and drive alignment without direct authority.

Preferred

  • Passion for sports, fandom, collectibles, loyalty programs, and consumer engagement experiences preferred.

Salaries

Posted range

$150K/yr – $190K/yr

Taken straight from the job posting.

See all Fanatics Collectibles salaries

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