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Marketing jobs

7 marketing jobs

10 hrs ago

Head of Marketing

Abbott Laboratories

Alameda, CA (On-site)Full time$219K/yr – $437K/yr

7 days ago

HCP Marketing Director - Abbott Pediatric Nutrition

Abbott Laboratories

Columbus, OH (On-site)Full time$171K/yr – $343K/yr

2 weeks ago

Brand Manager, Media - Nutrition - Columbus, OH

Abbott Laboratories

Columbus, OH (On-site)Full time$99K/yr – $199K/yr

3 weeks ago

Sr. Content Strategist

Abbott Laboratories

Madison, WI (On-site)Full time$78K/yr – $156K/yr

3 weeks ago

Director, Marketing

Abbott Laboratories

Lake Forest, IL (On-site)Full time$149K/yr – $299K/yr

5 weeks ago

Product Marketing Manager, INR

Abbott Laboratories

Livermore, CA (On-site)Full time$114K/yr – $228K/yr

1 month ago

Senior Global Marketing Manager

Abbott Laboratories

Plymouth, MN (On-site)Full time$113K/yr – $227K/yr

Marketing jobs in the US

7 jobs

Head of Marketing

Abbott Laboratories

Alameda, CA (On-site)

$219K/yr - $437K/yrIn-houseFull-timeSenior level15+ years exp.

10 hrs ago

HCP Marketing Director - Abbott Pediatric Nutrition

Abbott Laboratories

Columbus, OH (On-site)

$171K/yr - $343K/yrIn-houseFull-timeDirector/executive10+ years exp.

7 days ago

Brand Manager, Media - Nutrition - Columbus, OH

Abbott Laboratories

Columbus, OH (On-site)

$99K/yr - $199K/yrIn-houseFull-timeMid level4+ years exp.

2 weeks ago

Sr. Content Strategist

Abbott Laboratories

Madison, WI (On-site)

$78K/yr - $156K/yrIn-houseFull-timeSenior level5+ years exp.

3 weeks ago

Director, Marketing

Abbott Laboratories

Lake Forest, IL (On-site)

$149K/yr - $299K/yrIn-houseFull-timeDirector/executive10+ years exp.

3 weeks ago

Product Marketing Manager, INR

Abbott Laboratories

Livermore, CA (On-site)

$114K/yr - $228K/yrIn-houseFull-timeSenior level8+ years exp.

5 weeks ago

Senior Global Marketing Manager

Abbott Laboratories

Plymouth, MN (On-site)

$113K/yr - $227K/yrIn-houseFull-timeSenior level6+ years exp.

1 month ago

Abbott Laboratories

Head of Marketing

Alameda, CA (On-site)

$219K/yr – $437K/yrSenior Level15+ years expFull time

Posted 10 hrs ago

Job Summary

Own and scale Lingo's brand and product positioning, lead creative identity, and drive market-facing strategies across channels and partnerships.

Define value proposition and brand positioning to enable breakout market success
Lead brand health, consumer insights, and co-ownership of communications across B2B and B2C

Job Description

Responsibilities

Define and evolve the value proposition, brand, and product positioning to create breakout market success
Build consumer awareness and consideration through marketing and strategic partnerships
Be accountable for the brand’s health metrics worldwide
Own and manage Lingo’s creative identity and in-house creative production for Lingo assets
Gather consumer insights on the overall market and brand via the Customer Insights team and Customer Success team to refine the proposition and shape product and go-to-market strategies
Develop and run online and offline brand marketing strategies to build the brand and win shares in target markets
Plan digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
Maintain social media presence across all digital channels
Assume co-ownership for all B2B and B2C communication

Requirements

15+ years of experience, including at least 5+ years managing high-performing brand teams in roles equivalent to C-suite/leadership in a consumer-facing organization
Experience shaping products based on customer insights and market trends. A design-led approach is highly valued
Creative mindset in fast-evolving technology environments with experience in a consumer-facing organization
Recent experience with human health technology, sports/performance technology, connected devices, or remote monitoring is a plus
Relevant track record in developing a brand architecture with a meaningful top-line impact in a consumer-based setting
Strong understanding of customer insights, PR management, and CRM with demonstrated leadership in leading teams across multiple disciplines
Analytical mindset with previous experience working closely with performance marketing channels
Experience building strong teams in a high-growth, technology, and direct-to-consumer environment
Comfortable operating and influencing at the highest levels, including C-suite and internal board; able to serve in a market-facing role with partners, media, and analysts

Benefits

Career development with an international company where you can grow the career you dream of
Free medical coverage for employees* via the Health Investment Plan (HIP) PPO
An excellent retirement savings plan with high employer contribution
Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree
A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists

Salaries

Posted range

$219K/yr – $437K/yr

Taken straight from the job posting.

See all Abbott Laboratories salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)

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Career insights

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Responsibilities

Define and evolve the value proposition, brand, and product positioning to create breakout market success
Build consumer awareness and consideration through marketing and strategic partnerships
Be accountable for the brand’s health metrics worldwide
Own and manage Lingo’s creative identity and in-house creative production for Lingo assets
Gather consumer insights on the overall market and brand via the Customer Insights team and Customer Success team to refine the proposition and shape product and go-to-market strategies
Develop and run online and offline brand marketing strategies to build the brand and win shares in target markets
Plan digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
Maintain social media presence across all digital channels
Assume co-ownership for all B2B and B2C communication

Requirements

15+ years of experience, including at least 5+ years managing high-performing brand teams in roles equivalent to C-suite/leadership in a consumer-facing organization
Experience shaping products based on customer insights and market trends. A design-led approach is highly valued
Creative mindset in fast-evolving technology environments with experience in a consumer-facing organization
Recent experience with human health technology, sports/performance technology, connected devices, or remote monitoring is a plus
Relevant track record in developing a brand architecture with a meaningful top-line impact in a consumer-based setting
Strong understanding of customer insights, PR management, and CRM with demonstrated leadership in leading teams across multiple disciplines
Analytical mindset with previous experience working closely with performance marketing channels
Experience building strong teams in a high-growth, technology, and direct-to-consumer environment
Comfortable operating and influencing at the highest levels, including C-suite and internal board; able to serve in a market-facing role with partners, media, and analysts

Benefits

Career development with an international company where you can grow the career you dream of
Free medical coverage for employees* via the Health Investment Plan (HIP) PPO
An excellent retirement savings plan with high employer contribution
Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree
A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists