SalaryGuide
AboutPricingFor Employers

Marketing jobs

7 marketing jobs

Workday logo
4 days ago

Sr Product Marketing Manager

Workday

Pleasanton, CA (Hybrid)Full time$127K/yr – $226K/yr
Workday logo
2 months ago

Sr Demand Generation Manager, Data Cloud

Workday

Pleasanton, CA (Hybrid)Full time$137K/yr – $205K/yr
Workday logo
2 months ago

Event Content Coordinator

Workday

Pleasanton, CA (Hybrid)Contract$25/hr – $30/hr
Workday logo
4 months ago

GTM Communications & Delivery Strategy Manager

Workday

USA (Remote)Contract$55/hr – $68/hr
Workday logo
4 months ago

Senior Technical Product Marketing Manager

Workday

Boulder, CO (Hybrid)Other$134K/yr – $226K/yr
Workday logo
4 months ago

Principal Product Marketing Manager, Workday Data Cloud

Workday

Boulder, CO (Unknown)Full time$155K/yr – $275K/yr
Workday logo
4 months ago

Marketing Automation Manager

Workday

Pleasanton, CA (Hybrid)Contract$85/hr – $100/hr

All marketing roles in the US

Get alerts for this search

All marketing roles in the US

Get alerts for this search

7 jobs
Workday logo

Sr Product Marketing Manager

Workday

Pleasanton, CA (Hybrid)

$127K/yr - $226K/yrIn-houseFull-timeSenior level3+ years exp.
4 days ago
Workday logo

Sr Demand Generation Manager, Data Cloud

Workday

Pleasanton, CA (Hybrid)

$137K/yr - $205K/yrIn-houseFull-timeSenior level5+ years exp.
2 months ago
Workday logo

Event Content Coordinator

Workday

Pleasanton, CA (Hybrid)

$25/hr - $30/hrIn-houseContractMid level2+ years exp.
2 months ago
Workday logo

GTM Communications & Delivery Strategy Manager

Workday

USA (Remote)

$55/hr - $68/hrIn-houseContractMid level5+ years exp.
4 months ago
Workday logo

Senior Technical Product Marketing Manager

Workday

Boulder, CO (Hybrid)

$134K/yr - $226K/yrIn-houseOtherSenior level8+ years exp.
4 months ago
Workday logo

Principal Product Marketing Manager, Workday Data Cloud

Workday

Boulder, CO (Unknown)

$155K/yr - $275K/yrIn-houseFull-timeSenior level10+ years exp.
4 months ago
Workday logo

Marketing Automation Manager

Workday

Pleasanton, CA (Hybrid)

$85/hr - $100/hrIn-houseContractSenior level10+ years exp.
4 months ago
Workday logo
Workday

Sr Product Marketing Manager

Pleasanton, CA (Hybrid)

$127K/yr – $226K/yrSenior Level3+ years expFull time

Posted 4 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Description

Responsibilities

  • Own the outbound GTM strategy, positioning, messaging, and adoption for Workday Accounting Center.
  • Support Workday Decision Intelligence for Finance and our Financial Test Suite.
  • Lead product marketing for Workday Decision Intelligence for Finance —the foundation of our contextual data narrative and finance AI story.
  • Champion market adoption for next-generation AI agents and support upcoming partner launches.
  • Work closely with Product Management leadership, Sales, Solution Consulting, Customer Success, and Demand Generation to accelerate pipeline, improve win rates, and support partner channels.
  • Positioning & Messaging Narrative: Refresh Narrative & Personas: Define and update product messaging for Accounting Center and the intelligent data core, tailored to CFOs, Controllers, FP&A leaders, and IT/data personas.
  • Articulate AI Value: Clearly communicate Workday's finance AI story, highlighting how our intelligent data core and agentic solutions drive superior insights and learning.
  • Product Launches & Go-To-Market Execution: AI Agent Launches: Plan and execute launch strategies for next-generation AI agents, including the Financial Audit Agent and Financial Test Agent, ensuring clear pipeline and adoption metrics.
  • Product Launches & Go-To-Market Execution: Packaging & Pricing Transitions: Support product pricing changes and major GTM transitions, including the evolution to ACC + Data Cloud.
  • Product Launches & Go-To-Market Execution: Campaign & Outbound Support: Partner with Demand Gen to design marketing campaigns, website content, online ads, trade show presentations, and customer testimonials.

Requirements

  • Domain Expertise: 3–6+ years of product marketing experience within enterprise accounting, business intelligence (BI), data management, or ERP software.
  • Technical & Market Knowledge: Strong understanding of enterprise application ecosystems, modern BI, financial data foundations, and agentic AI/AI solutions.
  • Strategic & Tactical Mastery: Proven capability to operate as a strategic thinker while executing tactically on deliverables under tight timelines.
  • Cross-Functional Influence: Demonstrated track record of leading cross-organizational launch plans and collaborating seamlessly across Product, Sales, and Marketing teams.
  • Communication Skills: Excellent verbal, written, visual, and presentation skills, with a track record of creating compelling content for external audiences.
Workday logo

Workday

Workday is a leading provider of enterprise cloud applications for finance and human resources, helping customers adapt and thrive in a changing world. Workday applications for financial management, human resources, planning, spend management, and analytics are built with artificial intelligence and machine learning at the core to help organizations around the world embrace the future of work. Workday is used by more than 10,000 organizations around the world and across industries – from medium-sized businesses to more than 50% of the Fortune 500.

Founded in 2015
Pleasanton, California, USA
27K employees (1,567 in marketing)
www.workday.com

Traffic Signals

Monthly Visitors
4.7M
Traffic Source Mix
Search
32.6%
Direct
54.8%
Referral
9.9%
Social
1%
Paid
1.5%

Headcount Trend

Current headcount: ~26.5K

Marketing Team

Marketing Team Size
1,080 (4% of company)
Median Career Experience
20 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
5

People

Founders / CEO

Jessica Knight Mendiola
Jessica Knight Mendiola
Caregivers of People with Special Needs ERG Global Co-Founder
At the company for 8 years 8 months

HR / Recruitment

Alexis Norden
Alexis Norden
Global Marketing Specialist, Talent Acquisition Brand and Marketing
At the company for 5 years 1 month
Jessica Knight Mendiola
Jessica Knight Mendiola
Caregivers of People with Special Needs ERG Global Co-Founder
At the company for 8 years 8 months

Marketing Leadership

Emma Chalwin
Emma Chalwin
Chief Marketing Officer
At the company for 3 years 1 month
Thomas Hutchings
Thomas Hutchings
Vice President, Brand Creative | Exec Creative Director
At the company for 3 years
Kevin McGrath
Kevin McGrath
Vice President, Marketing Technology
At the company for 11 years 10 months
INDY BAINS
INDY BAINS
Vice President, Global Partner, Services & Industry Marketing
At the company for 6 years

Funding

Total Funding
$2.2B
Last Raise
$2B
Post IPO Equity, 6 months ago

Funding History

  • Sep 2025
    Post IPO Equity • $2B
  • Oct 2011
    Series F • $85M
  • Apr 2009
    Series E • $75M

Recent News

Workday acquires Pipedream, launches midmarket focused Workday GO
Nov 19, 2025 • Constellation Research
Workday Signs Definitive Agreement to Acquire Pipedream
Nov 19, 2025 • PR Newswire
Workday Completes Acquisition of Sana
Nov 4, 2025 • PR Newswire
Workday to Announce Fiscal 2026 Third Quarter Financial Results on November 25, 2025
Nov 4, 2025 • Workday
Workday Recognized as a Leader in Two Gartner Magic Quadrant Reports, Redefining Next-Generation ERP
Oct 29, 2025 • Workday Blog
CEO of $62 billion software giant Workday's warning: 'There's nothing more dangerous than yesterday's success'
Oct 29, 2025 • Fortune
Snowflake and Workday Accelerate the AI-Driven Enterprise
Oct 28, 2025 • Snowflake
ChristianaCare Honored With Workday Health Innovation Award
Oct 16, 2025 • ChristianaCare News
Workday + Sana: Unlocking the New Front Door for Work
Oct 15, 2025 • Workday Blog
Workday + Sana: Unlocking the New Front Door for Work
Oct 7, 2025 • Workday Blog
Workday transition tip for October 2025
Oct 6, 2025 • Centre College
AI on Trial: Mobley v. Workday and the Future of Employment Law | Publications | Insights
Oct 1, 2025 • Faegre Drinker Biddle & Reath LLP
Workday + Paradox: Redefining the Frontline Candidate Experience
Oct 1, 2025 • Workday Blog
Workday Completes Acquisition of Paradox
Oct 1, 2025 • PR Newswire
New Workday system will change employee HR processes in January
Sep 30, 2025 • Colorado State University
Workday Rising 2025: ‘Humans have an incredible ability to learn, adapt, and develop new skills – AI is a catalyst for that’
Sep 30, 2025 • unleash.ai
Workday acquires Sweden-based AI company Sana Labs for $1.1B
Sep 26, 2025 • AIM Group
Salesforce facing multiple lawsuits after Salesloft breach
Sep 26, 2025 • The Register
Top Worktech News From the Week of September 26th: Updates from Nintex, Acumatica, Pegasystems, and More
Sep 26, 2025 • Best ERP Software, Vendors, News and Reviews
Workday got nearly 80% of its employees to use AI—and it took more than just one general training
Sep 25, 2025 • Fortune
워크데이, 사나 인수 최종 계약 체결···지식 검색·업무 자동화 등 AI 기능 강화
Sep 25, 2025 • Metrovacesa lanza el agente virtual conversacional MiA basado en IA generativa | CIO
California’s New AI Hiring Rules And Workday Lawsuit Raise Stakes For Employers
Sep 25, 2025 • AfroTech
Okta Wants To Secure Your AI Agents, Too
Sep 25, 2025 • The New Stack
Workday Rising conference returns to Bay Area
Sep 24, 2025 • Pleasanton Weekly
Trintech Expands APAC Partner Ecosystem to Accelerate the Adoption of AI Financial Close Solutions
Sep 24, 2025 • Morningstar.com
The Hidden Workplace Complexities That Are Costing Companies
Sep 23, 2025 • TecHR
Tray.ai launches Agent Hub, the first catalog of composable, reusable building blocks for faster AI agent development
Sep 23, 2025 • Tray.ai
From Physics To Pickaxes: AI Startups See Surging Investment
Sep 23, 2025 • Benzinga.com
Workday Rising 2025 - does its acquisition of Sana mean Workday agrees SaaS is dead?
Sep 22, 2025 • Diginomica
Workday system update | Office of Human Resources
Sep 22, 2025 • University of Rochester
The AI agent revenue race — September’s top earners show coding dominates commercialization
Sep 22, 2025 • CB Insights
These 3 Stocks Boosting Buybacks Have Rallying Potential
Sep 22, 2025 • MarketBeat
I'm an HR professional who vibe-coded an app while my baby slept. I don't want to be a parent or employee who falls behind.
Sep 22, 2025 • Business Insider
Workday Unveils AI Agents to Enhance HR and Finance Efficiency
Sep 20, 2025 • Small Business Trends
Elliott builds a position in Workday after software company unveils a multiyear plan to boost value
Sep 20, 2025 • Investing
Workday to Transform Employee Experience with Sana Acquisition
Sep 20, 2025 • Small Business Trends
Unlocking Growth and Efficiency: Workday Payroll for Ireland is Here
Sep 19, 2025 • Workday Blog
How ONESOURCE tax compliance boosts Workday ROI
Sep 19, 2025 • Thomson Reuters tax
Workday Bolsters AI Innovation with Expanded Partner Network
Sep 19, 2025 • Small Business Trends
Nothing raises $200M, First Round of Speakers for the Tech.eu Summit London 2026, and Google pledges £5BN UK AI investment
Sep 19, 2025 • Tech.eu
Nvidia joins the Intel bailout, Meta pitches AI smart glasses, and CrowdStrike pitches ‘security AGI’
Sep 19, 2025 • SiliconANGLE
AZ-VC II Launches to Fill The Funding Gap For Non-Coastal Startups; Eschews Sky-High Coastal Valuations
Sep 19, 2025 • PR Newswire
AZ-VC II Launches to Fill The Funding Gap For Non-Coastal Startups; Eschews Sky-High Coastal Valuations
Sep 19, 2025 • Venture Capital Firms
Accelerating investments, focusing on efficiency
Sep 19, 2025 • Seattle TechFlash
14 Press Releases You Need to See This Week
Sep 19, 2025 • PR Newswire
Funding To HR Software Startups Rises As M&A Activity Heats Up
Sep 19, 2025 • Crunchbase News
Why Is Workday Stock Surging This Week?
Sep 19, 2025 • The Motley Fool
Nvidia joins the Intel bailout, Meta pitches AI smart glasses, and CrowdStrike aims for ‘security AGI’
Sep 19, 2025 • SiliconANGLE
Workday Rising… To Fresh Record High Stock Prices
Sep 19, 2025 • MarketBeat
Workday Rising: Celebrating the Community
Sep 18, 2025 • Workday Blog
Is Workday’s $1.1B Sana Acquisition Enough to Dominate the AI Agent Race?
Sep 18, 2025 • The Futurum Group
UNLEASH’s top 3 takeaways from Workday Rising 2025
Sep 18, 2025 • unleash.ai
Workday’s Plan to Win the AI Agent Race
Sep 18, 2025 • Technology - WSJ.com
Workday buys Sana to address the ‘era of superintelligence for work’
Sep 17, 2025 • cio.com
Workday Stock Jumps as Activist Investor Elliott Takes $2B Stake, Praises Management Plan
Sep 17, 2025 • Investopedia
Sightline launches network of 90-plus Workday Transition Teams
Sep 17, 2025 • Johns Hopkins University
Workday CEO Carl Eschenbach announces ‘transformational’ acquisition of Sana at Workday Rising 2025
Sep 17, 2025 • unleash.ai
Workday Rising: Driving Business Forward Faster
Sep 17, 2025 • Workday Blog
Workday Up Nearly 9%, Best Performer in the S&P 500 and Nasdaq 100 So Far Today — Data Talk
Sep 17, 2025 • Morningstar.com
Activist investor Elliott takes more than $2 billion stake in Workday
Sep 17, 2025 • MarketScreener
Wall Street is in a holding pattern ahead of Fed announcement
Sep 17, 2025 • thecanadianpressnews.ca
Transcript : Workday, Inc. - Analyst/Investor Day
Sep 17, 2025 • MarketScreener
Workday up 10% at $241.01 in pre-market following buyback, Guggenheim upgrade
Sep 17, 2025 • thefly.com
General Mills, Nvidia and FedEx fall premarket; Netflix and Baidu rise
Sep 17, 2025 • Investing.com
Workday Adds $4 Billion to Stock Buyback
Sep 17, 2025 • MarketScreener
Workday to Acquire Sana to Revolutionize Employee Experience with AI
Sep 17, 2025 • Venture Capital
Workday shares jump 8% premarket as activist investor Elliott reveals $2bn stake
Sep 17, 2025 • Investing.com
Dow Jones Top Company Headlines at 9 PM ET: Drugmakers Have Pledged to Invest $350 Billion in U.S. After Tariff Threat | U.S. ...
Sep 17, 2025 • Morningstar.com
Wall Street quiet as market focus turns to an expected interest rate cut by the Fed
Sep 17, 2025 • BNN Bloomberg
Workday just upgraded at Piper Sandler, here's why
Sep 17, 2025 • thefly.com
Workday acquires Swedish startup Sana in a €928 million AI deal
Sep 17, 2025 • EU-Startups
Workday unveils new agents, a new cloud, and a developer platform
Sep 16, 2025 • cio.com
Pioneering the UI for AI: Celebrating Sana’s Anticipated Acquisition by Workday
Sep 16, 2025 • Menlo Ventures
Workday Acquires Sana To Transform Its Learning Platform And Much More
Sep 16, 2025 • Josh Bersin
Workday launches Workday Data Cloud, Workday Build, more AI agents
Sep 16, 2025 • Constellation Research
Workday Rising 2025: The Top 5 Announcements
Sep 16, 2025 • CX Today
Workday to Acquire Sana for $1.1 Billion
Sep 16, 2025 • orrick.com
Workday acquires Sana Labs for $1.1B to upgrade agentic AI work experiences
Sep 16, 2025 • SiliconANGLE
Workday Rising 25 - Workday launches more agents, but the new Build platform and Data Cloud will steal the show
Sep 16, 2025 • Diginomica
Introducing Workday Build: The Developer Platform to Build the Future of Work with AI
Sep 16, 2025 • Workday Blog
Workday Introduces Workday Data Cloud to Unlock the Power of People and Money Data and Accelerate AI-Powered Innovation
Sep 16, 2025 • PR Newswire
Workday to buy AI firm Sana for $1.1 billion as HR software deal-making heats up
Sep 16, 2025 • Reuters
Workday Acquires AI Startup Sana For $1.1 Billion
Sep 16, 2025 • Yahoo Finance
Activist investor Elliott takes more than $2 billion stake in Workday, backs leadership
Sep 16, 2025 • CNBC
Workday Unveils Workday Build, Giving Developers the Tools to Build the Future of Work
Sep 16, 2025 • MarketScreener
Appcast Welcomes Industry Veteran Matt Plummer as Chief Product Officer to Lead Next Chapter of Innovation
Sep 16, 2025 • TecHR
Workday Signs Definitive Agreement to Acquire Sana
Sep 16, 2025 • MarketScreener
Appspace Unveils Workplace Orchestration: A Fix to the Broken Experience across Digital and Physical Workplaces
Sep 16, 2025 • PR Newswire
Elliott Issues Statement on Workday, Inc.
Sep 16, 2025 • PR Newswire
Microsoft and Workday collaborate to manage agentic AI workers
Sep 16, 2025 • みずほ銀行のシステム障害報告書を改めて読む | CIO
How Workday and Zuora Are Fueling Finance’s Future
Sep 15, 2025 • ERP Today
Workday Rising 25 – AI governance under the spotlight in Workday’s masterclass
Sep 15, 2025 • Diginomica
Needham Affirms Workday Inc. (WDAY) ‘Buy’ Rating on Growth Bounce Back
Sep 13, 2025 • Yahoo Finance
Workday Recognized as a Leader in 2025 Gartner® Magic Quadrant™ for Cloud HCM Suites for 1,000+ Employee Enterprises
Sep 11, 2025 • Workday Blog
Workday Confirms Data Breach Exposing Customer Data and Case Information
Sep 10, 2025 • Cyber Press
New Workday Global Research: Stalled Career Growth Is Driving Top Talent to Quit
Sep 9, 2025 • Workday
Court Grants Conditional Certification in AI Bias Lawsuit Against Workday
Sep 9, 2025 • bamlawca.com
New Workday Global Research: Stalled Career Growth Is Driving Top Talent to Quit
Sep 9, 2025 • PR Newswire
60% of Firms Planning for AI ‘Team Members’ Within a Year
Sep 8, 2025 • DIGIT
Lloyds Bank Uses Workday Software For Staff Review
Sep 8, 2025 • DIGIT