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Marketing jobs

9 marketing jobs

2 hrs ago

Engagement Marketing Manager

TouchCare

Stamford, CT (On-site)Full time$100K/yr – $125K/yr

2 hrs ago

Manager, B2B Demand Generation

TouchCare

Stamford, CT (Hybrid)Full time$100K/yr – $125K/yr

4 weeks ago

Growth Marketing Associate

TouchCare

Stamford, CT (On-site)Full time$50K/yr – $65K/yr

4 weeks ago

Growth Marketing Associate

TouchCare

Stamford, CT (On-site)$50K/yr – $65K/yr

5 months ago

Growth Marketing Events Manager

TouchCare

Stamford, CT (On-site)Full time

5 months ago

Marketing Operations Lead (Revenue Ops)

TouchCare

Stamford, CT (On-site)Full time

6 months ago

Lifecycle & Social Content Lead

TouchCare

Stamford, CT (On-site)Full time

6 months ago

B2B Marketing Strategist - Content Marketing Manager

TouchCare

Stamford, CT (On-site)Full time

7 months ago

Content Marketing Manager

TouchCare

Stamford, CT (On-site)Full time

All marketing roles in the US

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All marketing roles in the US

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9 jobs

Engagement Marketing Manager

TouchCare

Stamford, CT (On-site)

$100K/yr - $125K/yrIn-houseFull-timeMid level5+ years exp.

2 hrs ago

Manager, B2B Demand Generation

TouchCare

Stamford, CT (Hybrid)

$100K/yr - $125K/yrIn-houseFull-timeSenior level3+ years exp.

2 hrs ago

Growth Marketing Associate

TouchCare

Stamford, CT (On-site)

$50K/yr - $65K/yrIn-houseFull-timeEntry level

4 weeks ago

Growth Marketing Associate

TouchCare

Stamford, CT (On-site)

$50K/yr - $65K/yrIn-houseIntern/new grad

4 weeks ago

Growth Marketing Events Manager

TouchCare

Stamford, CT (On-site)

In-houseFull-timeSenior level5+ years exp.

5 months ago

Marketing Operations Lead (Revenue Ops)

TouchCare

Stamford, CT (On-site)

In-houseFull-timeSenior level4+ years exp.

5 months ago

Lifecycle & Social Content Lead

TouchCare

Stamford, CT (On-site)

In-houseFull-timeMid level5+ years exp.

6 months ago

B2B Marketing Strategist - Content Marketing Manager

TouchCare

Stamford, CT (On-site)

In-houseFull-timeMid level3+ years exp.

6 months ago

Content Marketing Manager

TouchCare

Stamford, CT (On-site)

In-houseFull-timeMid level3+ years exp.

7 months ago

TouchCare

Engagement Marketing Manager

Stamford, CT (On-site)

$100K/yr – $125K/yrMid Level5+ years expFull time

Posted 2 hrs ago

Job Summary

Own lifecycle marketing for TouchCare and drive multi-channel programs from awareness to retention, including automated personalized journeys, audience structuring, testing, and governance to improve activation and ongoing engagement.

Own lifecycle strategy and KPIs across stages
Lead multi-channel engagement programs
Define audience segments and governance

Job Description

Responsibilities

Own TouchCare's member lifecycle marketing strategy across awareness, onboarding, activation, engagement, and retention, with clear KPIs for each stage.
Build and run multi-channel engagement programs across email, SMS, push, in-app, social, and emerging channels.
Design automated, triggered journeys that deliver personalized messages at key moments, such as preventive care timing, new-hire onboarding, plan changes, and moments of care.
Partner with the Data team to define member segments and build scalable audience strategies that improve targeting and relevance.
Lead member research, in partnership with Product Design, to uncover insights that shape messaging, content, and campaign strategy.
Use automation and AI tools to scale personalized campaigns across segments and client populations, partnering with Product and Engineering on the data and integrations that make it possible.
Run a disciplined testing roadmap (A/B and multivariate) across content, timing, and channel mix, and turn results into repeatable playbooks.
Measure campaign and funnel performance, report on activation, utilization, and retention, and deliver data-driven recommendations to leadership.
Partner with Product and Marketing leaders on go-to-market plans for new products and features launched to members.
Collaborate with Content Marketing on educational and seasonal member content (e.g., open enrollment, year-end benefits reminders) that drives awareness and repeat utilization.

Requirements

5+ years of experience developing and executing multi-channel lifecycle, CRM, or engagement marketing programs for a consumer or member audience.
2+ years of experience in employee benefits, healthcare navigation, health tech, or HR tech, with a working understanding of employer-sponsored health plans and how employees engage with their benefits.
Hands-on expertise with marketing automation platforms (e.g., HubSpot, Marketo) and CRM integration (Vitality, Salesforce, HubSpot).
A proven track record of improving activation, engagement, or retention metrics through segmentation, personalization, and experimentation.
Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, Domo, Tableau); comfortable building dashboards and turning data into action.
Excellent writing skills and the ability to make complex healthcare and insurance topics simple and compelling.
Experience collaborating cross-functionally and driving alignment across multiple stakeholders.
Strong project management skills, high standards for quality, and a strong sense of ownership.
A problem-solving mindset and comfort navigating ambiguity in a fast-paced, growing company.
Bachelor's degree in Marketing, Business Administration, Communications, or a related field, or equivalent experience.

Preferred

Experience marketing a B2B2C product, where member engagement depends on employer and broker partners.
Familiarity with open enrollment cycles, broker channels, and employer benefits buying cycles.
Working knowledge of SQL or experience pulling data directly from a data warehouse.
Experience using generative AI tools to scale content creation and personalization.

Benefits

TouchCare offers a competitive benefits package, including medical, dental, vision, paid time off, parental leave, and other company-sponsored benefits.

TouchCare

4.2 Glassdoor

TouchCare is a healthcare concierge service. In short, we take care of all the nonsense that you don't like dealing with - billing mistakes, remaining on hold, coordinating with providers.Health insurance and our healthcare system are confusing, and everyone has a horror story. Our service provides every individual with a personal assistant whose job it is to make your life easier and save you money.TouchCare. A healthier understanding of healthcare.

Founded in 2013

Stamford, Connecticut, USA

46 employees (2 in marketing)

www.touchcare.com

76% recommend to a friend

60% CEO approval

Salaries

Posted range

$100K/yr – $125K/yr

Taken straight from the job posting.

See all TouchCare salaries

Marketing Team

Marketing Team Size

1 (2% of company)

Median Tenure

0.5 years

Marketing Roles Posted (Last 30 Days)

Funding

Total Funding

$15.4M

Last Raise

$1.5M

Series Unknown, 8 years ago

Funding History

Dec 2017
Series Unknown • $1.5M
Apr 2016
Series A • $4.6M
Jun 2015
Series A • $6.5M

Traffic Signals

Monthly Visitors

9.5K

Traffic Source Mix

27.6%

Direct

61.5%

Referral

6.3%

Social

2.9%

Paid

1.6%

Headcount Trend

Current headcount: ~46

Recent News

TouchCare and Picwell to simplify plan healthcare selection

Jun 19, 2021 • Coverager - Insurance news and insights

WalkMe Announces Launch of Initial Public Offering

Jun 9, 2021 • AiThority

TouchCare and Picwell Partner to Simplify Plan Selection and Enhance Decision Support

Jun 4, 2021 • AiThority

Links

www.touchcare.com

X (Twitter)

Crunchbase

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.

Responsibilities

Own TouchCare's member lifecycle marketing strategy across awareness, onboarding, activation, engagement, and retention, with clear KPIs for each stage.
Build and run multi-channel engagement programs across email, SMS, push, in-app, social, and emerging channels.
Design automated, triggered journeys that deliver personalized messages at key moments, such as preventive care timing, new-hire onboarding, plan changes, and moments of care.
Partner with the Data team to define member segments and build scalable audience strategies that improve targeting and relevance.
Lead member research, in partnership with Product Design, to uncover insights that shape messaging, content, and campaign strategy.
Use automation and AI tools to scale personalized campaigns across segments and client populations, partnering with Product and Engineering on the data and integrations that make it possible.
Run a disciplined testing roadmap (A/B and multivariate) across content, timing, and channel mix, and turn results into repeatable playbooks.
Measure campaign and funnel performance, report on activation, utilization, and retention, and deliver data-driven recommendations to leadership.
Partner with Product and Marketing leaders on go-to-market plans for new products and features launched to members.
Collaborate with Content Marketing on educational and seasonal member content (e.g., open enrollment, year-end benefits reminders) that drives awareness and repeat utilization.

Requirements

5+ years of experience developing and executing multi-channel lifecycle, CRM, or engagement marketing programs for a consumer or member audience.
2+ years of experience in employee benefits, healthcare navigation, health tech, or HR tech, with a working understanding of employer-sponsored health plans and how employees engage with their benefits.
Hands-on expertise with marketing automation platforms (e.g., HubSpot, Marketo) and CRM integration (Vitality, Salesforce, HubSpot).
A proven track record of improving activation, engagement, or retention metrics through segmentation, personalization, and experimentation.
Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, Domo, Tableau); comfortable building dashboards and turning data into action.
Excellent writing skills and the ability to make complex healthcare and insurance topics simple and compelling.
Experience collaborating cross-functionally and driving alignment across multiple stakeholders.
Strong project management skills, high standards for quality, and a strong sense of ownership.
A problem-solving mindset and comfort navigating ambiguity in a fast-paced, growing company.
Bachelor's degree in Marketing, Business Administration, Communications, or a related field, or equivalent experience.

Preferred

Experience marketing a B2B2C product, where member engagement depends on employer and broker partners.
Familiarity with open enrollment cycles, broker channels, and employer benefits buying cycles.
Working knowledge of SQL or experience pulling data directly from a data warehouse.
Experience using generative AI tools to scale content creation and personalization.

Benefits

TouchCare offers a competitive benefits package, including medical, dental, vision, paid time off, parental leave, and other company-sponsored benefits.