Own and drive social content strategy and execution for multiple brands, from ideation and calendar planning to production, community management, and performance reporting.

Lead creative direction on shoots and on-set collaboration to ensure brand vision stays on pitch.
Oversee client relationships, cross-team mentorship, and day-to-day account delivery across multiple workstreams.

Job Description

Responsibilities

Build social playbooks that guide how each brand operates across platforms.
Develop content ideas and campaign concepts for each client, customized for the platform and audience.
Own the content calendar from initial ideas through shoot day and post production
Identify opportunities to keep clients culturally relevant and part of real-time conversations
Own the visual identity of each client's social presence: sequencing, consistency, and overall aesthetic.
Brief creative teams and assist with production so the final work is consistent with the pitch.
Lead with creative authority on set, driving the creative vision for the content.
Post, comment, and manage the platform in real time alongside our community management team.
Know what drives performance on each platform and adjust cadence, format, and tone accordingly.
Manage day-to-day community engagement and tone across accounts.

Requirements

Minimum 3-5 years of hands-on experience managing brand social channels day-to-day (posting, community management, content calendars) for at least one recognizable brand, preferably within a fast-paced agency environment, in-house experience also welcomed. A portfolio is strongly suggested for submission.
Proven ability to art conceptualize clients social visual presence: sequencing, visual consistency, and aesthetic judgment.
Prove a mastery of the production process, including experience briefing creative teams, overseeing on-set production for social shoots, and managing post-production workflows.
Prove a mastery of action driven reporting and proactive problem solving. Social moves fast and our team moves with it.
Working fluency in platform-native behaviors and what drives performance on each platform, demonstrated through actual channels run.
Display exceptional project management skills with the ability to navigate fast-moving environments, manage multiple client workstreams simultaneously, and meet rigorous deadlines.
Strong client-facing communication skills and direct client relationship experience.
Demonstrate strong leadership and mentorship capabilities, with a passion for educating junior staff members on the evolving digital landscape and industry best practices.

Benefits

Life at Factory offers all the benefits of a stable, profitable and established company, but with a dynamic start-up culture. We place great importance on our people and their professional development. We seek creative thinkers, effective doers, glass ceiling breakers and the I-dont-know-if-thats-possible-but-let’s-find-out-ers.
We are the people who get great satisfaction in a job well done, who grab a ball and run with it and who celebrate together when we ace it. We take great pride in being unique and promoting a workplace environment and culture based on positivity, inclusivity and collaboration.
$$
- Competitive salary commensurate with experience
- 401K with employer matching
- Life insurance
- Birthday bonus
HEALTH & WELLNESS
- Health/Dental/Vision Insurance 100% covered
- Discounted gym and ClassPass memberships plus monthly credit

FACTORY PR

4.3 Glassdoor

Factory PR is a leading communications agency that uniquely intersects style and technology. With our dynamic offering of public relations, influencer, social media, and event services, we build and launch many of the world's most transformative brands. We are bi-coastal, with our headquarters in New York and our West Coast team in Los Angeles.Interested in our expertise? Reach out to hello@factorypr.com

Founded in 2001

New York, New York, USA

88 employees (23 in marketing)

www.factorypr.com

93% recommend to a friend

89% CEO approval

Traffic Signals

Monthly Visitors

3.4K

Traffic Source Mix

49.7%

Direct

29.9%

Referral

5.4%

Social

13.5%

Paid

1.3%

Headcount Trend

Current headcount: ~88

Marketing Team

Marketing Team Size

15 (17% of company)

Median Tenure

1.6 years

Marketing Roles Posted (Last 30 Days)

Recent News

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Sep 12, 2025 • PR Daily

2025 PRNEWS Platinum Awards

Aug 16, 2025 • Chief Marketer

Responsibilities

Build social playbooks that guide how each brand operates across platforms.
Develop content ideas and campaign concepts for each client, customized for the platform and audience.
Own the content calendar from initial ideas through shoot day and post production
Identify opportunities to keep clients culturally relevant and part of real-time conversations
Own the visual identity of each client's social presence: sequencing, consistency, and overall aesthetic.
Brief creative teams and assist with production so the final work is consistent with the pitch.
Lead with creative authority on set, driving the creative vision for the content.
Post, comment, and manage the platform in real time alongside our community management team.
Know what drives performance on each platform and adjust cadence, format, and tone accordingly.
Manage day-to-day community engagement and tone across accounts.

Requirements

Minimum 3-5 years of hands-on experience managing brand social channels day-to-day (posting, community management, content calendars) for at least one recognizable brand, preferably within a fast-paced agency environment, in-house experience also welcomed. A portfolio is strongly suggested for submission.
Proven ability to art conceptualize clients social visual presence: sequencing, visual consistency, and aesthetic judgment.
Prove a mastery of the production process, including experience briefing creative teams, overseeing on-set production for social shoots, and managing post-production workflows.
Prove a mastery of action driven reporting and proactive problem solving. Social moves fast and our team moves with it.
Working fluency in platform-native behaviors and what drives performance on each platform, demonstrated through actual channels run.
Display exceptional project management skills with the ability to navigate fast-moving environments, manage multiple client workstreams simultaneously, and meet rigorous deadlines.
Strong client-facing communication skills and direct client relationship experience.
Demonstrate strong leadership and mentorship capabilities, with a passion for educating junior staff members on the evolving digital landscape and industry best practices.

Benefits

Life at Factory offers all the benefits of a stable, profitable and established company, but with a dynamic start-up culture. We place great importance on our people and their professional development. We seek creative thinkers, effective doers, glass ceiling breakers and the I-dont-know-if-thats-possible-but-let’s-find-out-ers.
We are the people who get great satisfaction in a job well done, who grab a ball and run with it and who celebrate together when we ace it. We take great pride in being unique and promoting a workplace environment and culture based on positivity, inclusivity and collaboration.
$$
- Competitive salary commensurate with experience
- 401K with employer matching
- Life insurance
- Birthday bonus
HEALTH & WELLNESS
- Health/Dental/Vision Insurance 100% covered
- Discounted gym and ClassPass memberships plus monthly credit