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Marketing jobs

48,873 marketing jobs

3 weeks ago

Paid Media Audience Strategy & Data Architecture Lead

Citi

Irving, TX (On-site)Full time$115K/yr – $172K/yr

3 weeks ago

Marketing Analytics Lead

Flagstar Bank

USA (Remote)Full time$91K/yr – $144K/yr

3 weeks ago

Associate Director, Amazon + Retail Media

Wpromote

USA (Remote)Full time$100K/yr – $115K/yr

3 weeks ago

Marketing and Communications Specialist PT

Ivy Tech Community College

Kokomo, IN (On-site)Part time

3 weeks ago

Senior Product Go-To-Market (GTM) Manager

Bethesda, MD (Remote)Full time$120K/yr – $140K/yr

3 weeks ago

Director I Digital Marketing (Hybrid)

American Medical Association

Chicago, IL (Hybrid)Full time$129K/yr – $174K/yr

3 weeks ago

Temporary Executive Director, Marketing Science

Adelphi Group

New York City, NY (Hybrid)Full time$150K/yr – $240K/yr

3 weeks ago

Senior Account Executive

Quinn PR

New York City, NY (Hybrid)Full time

3 weeks ago

Account Executive - Consumer PR F&B, Wellness, Home Appliances & Wearable Tech

FINN Partners

New York City, NY (Hybrid)Full time$66K/yr – $68K/yr

3 weeks ago

Senior Analyst, PGIM Product Marketing (Hybrid,/Newark, NJ)

Prudential Financial

Newark, NJ (Hybrid)Full time$75K/yr – $110K/yr

3 weeks ago

Specialist, Out of Home

Canvas Worldwide

El Segundo, CA (Hybrid)Full time

3 weeks ago

Senior Analyst, PGIM Product Marketing (Hybrid,/Newark, NJ)

PGIM

Newark, NJ (Hybrid)Full time$75K/yr – $110K/yr

3 weeks ago

Supervisor, Out of Home

Canvas Worldwide

El Segundo, CA (Hybrid)Full time$85K/yr – $90K/yr

3 weeks ago

Part Time Promotional Specialist - Bacardi - Washington, DC

TEAM Enterprises

USA (On-site)Part time$30/hr – $40/hr

3 weeks ago

Content Creator (Copy Writer)

Thera

New York City, NY (Hybrid)Full time$70K/yr – $90K/yr

3 weeks ago

Marketing and Graphic Design Intern- Dining and Housing

University of North Dakota

Grand Forks, ND (On-site)Part time

3 weeks ago

Part Time Promotional Specialist - Bacardi - Baltimore, MD

TEAM Enterprises

Baltimore, MD (On-site)Part time$30/hr – $40/hr

3 weeks ago

Associate Manager, Development Marketing

Dine Brands Global

Pasadena, CA (Hybrid)Full time$80K/yr – $95K/yr

3 weeks ago

Part Time Promotional Specialist - Bacardi - Southampton, NY

TEAM Enterprises

Southampton, NY (On-site)Part time$35/hr – $40/hr

3 weeks ago

Part Time Promotional Specialist - Bacardi - Annapolis, MD

TEAM Enterprises

Annapolis, MD (On-site)Part time

All marketing roles in the US with a Services business model

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All marketing roles in the US with a Services business model

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10,000+ jobs

Paid Media Audience Strategy & Data Architecture Lead

Citi

Irving, TX (On-site)

$115K/yr - $172K/yrIn-houseFull-timeSenior level6+ years exp.

3 weeks ago

Marketing Analytics Lead

Flagstar Bank

USA (Remote)

$91K/yr - $144K/yrIn-houseFull-timeSenior level7+ years exp.

3 weeks ago

Associate Director, Amazon + Retail Media

Wpromote

USA (Remote)

$100K/yr - $115K/yrAgencyFull-timeSenior level7+ years exp.

3 weeks ago

Marketing and Communications Specialist PT

Ivy Tech Community College

Kokomo, IN (On-site)

In-housePart-timeEntry level

3 weeks ago

Senior Product Go-To-Market (GTM) Manager

Bethesda, MD (Remote)

$120K/yr - $140K/yrIn-houseFull-timeSenior level4+ years exp.

3 weeks ago

Director I Digital Marketing (Hybrid)

American Medical Association

Chicago, IL (Hybrid)

$129K/yr - $174K/yrIn-houseFull-timeDirector/executive10+ years exp.

3 weeks ago

Temporary Executive Director, Marketing Science

Adelphi Group

New York City, NY (Hybrid)

$150K/yr - $240K/yrIn-houseFull-timeSenior level13+ years exp.

3 weeks ago

Senior Account Executive

Quinn PR

New York City, NY (Hybrid)

$105K/yr - $143K/yr (Est.)AgencyFull-timeSenior level4+ years exp.

3 weeks ago

Account Executive - Consumer PR F&B, Wellness, Home Appliances & Wearable Tech

FINN Partners

New York City, NY (Hybrid)

$66K/yr - $68K/yrAgencyFull-timeMid level2+ years exp.

3 weeks ago

Senior Analyst, PGIM Product Marketing (Hybrid,/Newark, NJ)

Prudential Financial

Newark, NJ (Hybrid)

$75K/yr - $110K/yrIn-houseFull-timeSenior level

3 weeks ago

Specialist, Out of Home

Canvas Worldwide

El Segundo, CA (Hybrid)

AgencyFull-timeMid level1+ years exp.

3 weeks ago

Senior Analyst, PGIM Product Marketing (Hybrid,/Newark, NJ)

PGIM

Newark, NJ (Hybrid)

$75K/yr - $110K/yrIn-houseFull-timeSenior level

3 weeks ago

Supervisor, Out of Home

Canvas Worldwide

El Segundo, CA (Hybrid)

$85K/yr - $90K/yrAgencyFull-timeSenior level5+ years exp.

3 weeks ago

Part Time Promotional Specialist - Bacardi - Washington, DC

TEAM Enterprises

USA (On-site)

$30/hr - $40/hrIn-housePart-timeEntry level

3 weeks ago

Content Creator (Copy Writer)

Thera

New York City, NY (Hybrid)

$70K/yr - $90K/yrIn-houseFull-timeEntry level3+ years exp.

3 weeks ago

Marketing and Graphic Design Intern- Dining and Housing

University of North Dakota

Grand Forks, ND (On-site)

In-housePart-timeIntern/new grad

3 weeks ago

Part Time Promotional Specialist - Bacardi - Baltimore, MD

TEAM Enterprises

Baltimore, MD (On-site)

$30/hr - $40/hrIn-housePart-timeEntry level

3 weeks ago

Associate Manager, Development Marketing

Dine Brands Global

Pasadena, CA (Hybrid)

$80K/yr - $95K/yrIn-houseFull-timeMid level5+ years exp.

3 weeks ago

Part Time Promotional Specialist - Bacardi - Southampton, NY

TEAM Enterprises

Southampton, NY (On-site)

$35/hr - $40/hrIn-housePart-timeEntry level

3 weeks ago

Part Time Promotional Specialist - Bacardi - Annapolis, MD

TEAM Enterprises

Annapolis, MD (On-site)

In-housePart-timeIntern/new grad

3 weeks ago

Citi

Paid Media Audience Strategy & Data Architecture Lead

Irving, TX (On-site)

$115K/yr – $172K/yrSenior Level6+ years expFull time

Posted 3 weeks ago

Job Summary

Own the architecture and strategy for audience development across MarTech and AdTech, turning first‑party data into activation-ready segments while guiding governance, data flows, and cross‑functional collaboration.

Develop scalable audience strategies and frameworks to drive acquisition, engagement, and retention.
Lead data architecture and enablement for activation across multiple platforms and teams.

Job Description

Responsibilities

Audience Strategy & Planning: Develop audience strategies that support customer acquisition, cross-sell, engagement, and retention objectives, define target audience frameworks using customer behavior, lifecycle stage, demographics, transactional data, and behavioral signals, determine the optimal timing, channel, and messaging approach for audience engagement, partner with business stakeholders to identify high-value audience opportunities aligned with strategic priorities and establish audience selection methodologies, segmentation standards, and measurement frameworks.
Customer Insights & Audience Development: Leverage first-party data, analytics, and customer insights to identify actionable audience segments, evaluate audience performance and recommend optimizations based on campaign results and changing business objectives, collaborate with analytics and data science teams to develop propensity models, lookalike audiences, and predictive targeting approaches and translate complex customer data into clear audience recommendations for marketing teams.
Data Architecture & Audience Enablement: Design and oversee data flows supporting audience creation, activation, and measurement across marketing and advertising platforms, partner with technology and data engineering teams to ensure audience data is integrated and distributed effectively, support identity resolution, customer matching, audience onboarding, and activation processes and ensure audience strategies can be operationalized and scaled across multiple activation platforms.
MarTech & AdTech Strategy: Guide audience activation across digital marketing, paid media, CRM, and customer engagement platforms., partner with media teams to align audience strategies with channel capabilities and business objectives, evaluate and recommend tools, platforms, and processes that improve audience management and activation effectiveness and serve as a subject matter expert on audience strategy, data-driven targeting, and customer segmentation.
Governance & Controls: Ensure audience creation and activation activities comply with established privacy, compliance, and data governance requirements, maintain documentation related to audience frameworks, segmentation methodologies, business rules, and activation processes and partner with risk, legal, and compliance teams to support governance reviews and audits.
Cross-Functional Leadership: Lead collaboration across Marketing, Media, Analytics, Data Science, Technology, Product, and Compliance teams, influence strategic decision-making by providing data-driven audience recommendations and present audience strategies, insights, and performance results to senior stakeholders.
Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Requirements

6-10 years of experience in consumer marketing, advertising and/or media.
6-10 years of experience in audience strategy, marketing analytics, customer data strategy, paid media, marketing technology, data architecture, or related disciplines.
Demonstrated experience developing audience strategies that support customer acquisition, engagement, retention, and growth objectives.
Experience leveraging first-party data to build customer segments and activation strategies.
Strong understanding of customer lifecycle marketing, audience planning, segmentation, and targeting methodologies.
Experience working across MarTech and AdTech ecosystems, including audience activation and measurement.
Strong analytical skills with the ability to transform customer insights into actionable business recommendations.
Proficiency in SQL and experience working with large customer datasets.
Strong communication and stakeholder management skills with experience presenting recommendations to business leaders.
Bachelor’s degree in Marketing, Analytics, Data Science, Information Systems, Business, or a related field.

Preferred

Experience with LiveRamp or similar AdTech, identity resolution, clean room, customer data, or audience connectivity platforms.
Experience with DSPs, CDPs, marketing cloud platforms, ad servers, and customer engagement technologies.
Knowledge of customer identity, audience onboarding, attribution, and measurement methodologies.
Experience in financial services, banking, or highly regulated industries.
Bachelor's degree in Marketing, Analytics, Data Science, Information Systems, Business, or a related field.
Experience with LiveRamp or similar audience and identity platforms is preferred but not required.

Citi

3.7 Glassdoor

Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients. We have over 200 years of experience helping our clients meet the world's toughest challenges and embrace its greatest opportunities. We are Citi, the global bank – an institution connecting millions of people across hundreds of countries and cities. For information on Citi’s commitment to privacy, visit on.citi/privacy.

Founded in 1812

New York, New York, US

195K employees (3,957 in marketing)

www.citigroup.com

69% recommend to a friend

70% CEO approval

Salaries

Posted range

$115K/yr – $172K/yr

Taken straight from the job posting.

See all Citi salaries

Marketing Team

Marketing Team Size

2,872 (1% of company)

Median Career Experience

20 years

Median Tenure

8.3 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Angela Culver-Gleason

CMO | Managing Director of Services Global Marketing

At the company for 3 years 3 months

Greg Wheeler

Chief Marketing Officer, The Home Depot portfolio

At the company for 13 years 3 months

Ursula Castrillon

Sr. Vice President, CMO, Partner Marketing Lead

At the company for 20 years 2 months

Talor Thompson, MBA

Assistant Vice President Marketing, Financial Inclusion

At the company for 2 years 2 months

Funding

Total Funding

$22.3B

Last Raise

$6.5B

Post IPO Debt, 6 months ago

Funding History

Sep 2025
Post IPO Debt • $6.5B
Apr 2025
Post IPO Debt • $2.8B
Nov 2024
Post IPO Debt • $4.3B

Traffic Signals

Monthly Visitors

2.3M

Monthly Google Ads Budget

$4.2K

Traffic Source Mix

22%

Direct

42.9%

Referral

34.4%

Social

0.2%

Paid

0.5%

Headcount Trend

Current headcount: ~199.4K

Recent News

Citi Names 276 New MDs in Its Smallest Class Since 2020 — See the List

Dec 3, 2025 • Business Insider

Citi’s Premium Card Rollout Was Marred by Errant Approvals

Nov 27, 2025 • The Wall Street Journal

Citigroup to replace CFO Mason with Luchetti, reorganizes retail and wealth divisions

Nov 21, 2025 • Reuters

Links

www.citigroup.com

X (Twitter)

Crunchbase

Responsibilities

Audience Strategy & Planning: Develop audience strategies that support customer acquisition, cross-sell, engagement, and retention objectives, define target audience frameworks using customer behavior, lifecycle stage, demographics, transactional data, and behavioral signals, determine the optimal timing, channel, and messaging approach for audience engagement, partner with business stakeholders to identify high-value audience opportunities aligned with strategic priorities and establish audience selection methodologies, segmentation standards, and measurement frameworks.
Customer Insights & Audience Development: Leverage first-party data, analytics, and customer insights to identify actionable audience segments, evaluate audience performance and recommend optimizations based on campaign results and changing business objectives, collaborate with analytics and data science teams to develop propensity models, lookalike audiences, and predictive targeting approaches and translate complex customer data into clear audience recommendations for marketing teams.
Data Architecture & Audience Enablement: Design and oversee data flows supporting audience creation, activation, and measurement across marketing and advertising platforms, partner with technology and data engineering teams to ensure audience data is integrated and distributed effectively, support identity resolution, customer matching, audience onboarding, and activation processes and ensure audience strategies can be operationalized and scaled across multiple activation platforms.
MarTech & AdTech Strategy: Guide audience activation across digital marketing, paid media, CRM, and customer engagement platforms., partner with media teams to align audience strategies with channel capabilities and business objectives, evaluate and recommend tools, platforms, and processes that improve audience management and activation effectiveness and serve as a subject matter expert on audience strategy, data-driven targeting, and customer segmentation.
Governance & Controls: Ensure audience creation and activation activities comply with established privacy, compliance, and data governance requirements, maintain documentation related to audience frameworks, segmentation methodologies, business rules, and activation processes and partner with risk, legal, and compliance teams to support governance reviews and audits.
Cross-Functional Leadership: Lead collaboration across Marketing, Media, Analytics, Data Science, Technology, Product, and Compliance teams, influence strategic decision-making by providing data-driven audience recommendations and present audience strategies, insights, and performance results to senior stakeholders.
Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Requirements

6-10 years of experience in consumer marketing, advertising and/or media.
6-10 years of experience in audience strategy, marketing analytics, customer data strategy, paid media, marketing technology, data architecture, or related disciplines.
Demonstrated experience developing audience strategies that support customer acquisition, engagement, retention, and growth objectives.
Experience leveraging first-party data to build customer segments and activation strategies.
Strong understanding of customer lifecycle marketing, audience planning, segmentation, and targeting methodologies.
Experience working across MarTech and AdTech ecosystems, including audience activation and measurement.
Strong analytical skills with the ability to transform customer insights into actionable business recommendations.
Proficiency in SQL and experience working with large customer datasets.
Strong communication and stakeholder management skills with experience presenting recommendations to business leaders.
Bachelor’s degree in Marketing, Analytics, Data Science, Information Systems, Business, or a related field.

Preferred

Experience with LiveRamp or similar AdTech, identity resolution, clean room, customer data, or audience connectivity platforms.
Experience with DSPs, CDPs, marketing cloud platforms, ad servers, and customer engagement technologies.
Knowledge of customer identity, audience onboarding, attribution, and measurement methodologies.
Experience in financial services, banking, or highly regulated industries.
Bachelor's degree in Marketing, Analytics, Data Science, Information Systems, Business, or a related field.
Experience with LiveRamp or similar audience and identity platforms is preferred but not required.