Tourism and Marketing Manager at Ceredigion County Council | Aberystwyth, Ceredigion, UK | £39K/yr – £41K/yr

Tourism and Marketing Manager

Aberystwyth, Ceredigion, UK

£39K/yr – £41K/yrMid LevelPermanent

Posted 2 months ago

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Job Summary

Own tourism marketing and place branding with a focus on growing visitors, spend, and regional profile, while coordinating with the Council and partners to deliver strategic priorities and campaigns.

Growth & Place Branding: Own tourism marketing, destination branding, and asset delivery to boost visitation and investment.
Stakeholder Collaboration: Align with Council, regional, and national partners to execute high impact campaigns and priorities.
Operations & Measurement: Oversee tourism assets and ensure delivery of council objectives through a sustainability-minded growth lens.

Job Description

Responsibilities

Lead the development and delivery of our tourism, destination marketing and place-branding activity.
Drive sustainable economic growth, increasing visitor numbers and spend, and enhancing the profile of Ceredigion as a place to visit, live, work and invest.
Work collaboratively across the Council and with regional, national and local partners.
Deliver high-impact marketing campaigns
Manage key tourism assets
Oversee the delivery of strategic tourism priorities aligned to the Council’s corporate objectives.