Responsibilities

• Visiting all Selca settings regularly (driver with own vehicle required).
• Capturing high-quality photographs and videos of learning experiences, environments and daily nursery life.
• Creating engaging reels and short-form video content.
• Showcasing children's learning journeys and special moments.
• Highlighting staff achievements, celebrations and team culture.
• Supporting recruitment campaigns through creative content.
• Identifying trends and opportunities to increase engagement and reach.
• Creating content that reflects the warmth, professionalism and personality of the Selca brand.
• Helping tell the stories that make our settings unique.
• Creating content for Facebook, Instagram, TikTok and future platforms.
• Planning and scheduling content calendars.
• Supporting engagement and audience growth.
• Identifying opportunities to improve reach and visibility.
• Monitoring content performance and engagement trends.
• Supporting social media campaigns throughout the year.
• Helping ensure our social media remains fresh, engaging and innovative.
• Occupancy campaigns and open days.
• Promote nursery events and community initiatives.
• Design marketing materials and promotional resources.
• Support website and digital marketing projects.

Requirements

• Full UK Driving Licence.
• Access to your own vehicle.
• Business use insurance.
• Willingness to travel regularly between all five Selca settings.
• Strong IT and administration skills.
• Excellent communication skills.
• Experience creating content for social media.
• Confidence using social media platforms professionally.

Preferred

• Experience within childcare, education or a people-focused industry.
• Experience using Canva or similar design software.
• Photography or videography experience.
• Marketing, communications or social media experience.
• Experience creating reels, short-form video content and digital campaigns.