Social & Influencer Executive - Mouldd (Craft Brand)

UK (Remote)

£26K/yr – £32K/yrIntern/New GradFull time

Posted 3 weeks ago

Job Summary

Own and execute the content strategy across platforms, from planning launches with the product developer to building the TikTok Shop affiliate program, while coordinating creators and community engagement.

  • Lead launches with a clear content plan tied to upcoming products
  • Source and brief creators, secure usage rights for ads
  • Build and scale the TikTok Shop affiliate programme from zero

Job Description

Responsibilities

  • Work alongside our product developer on launches. You'll know what's coming months before, and the whole content plan around it is yours to build.
  • Own Instagram, TikTok, Facebook and Pinterest.
  • Find creators, brief them, keep the good ones close. Get paid usage rights locked in from the start, because a lot of what you make becomes our Meta ads.
  • We have an in-house editor and creators already working with us, but if you want to be on camera, the door's open (it's not a must!).
  • Build our TikTok Shop affiliate programme from zero. USA first (that's where we've just launched), then the UK.
  • Plan photo shoots : plan them, prop them, get the assets out.
  • Talk to our community. Our makers are lovely and they deserve someone who actually replies.
  • Bring ideas. Content, kits, collabs. If it's good, we'll try it.

Requirements

  • Live on these platforms and can explain why something worked, not just that it did
  • Have opinions about what's good
  • Write well, you'll be talking to creators and customers all day
  • Notice the small stuff
  • Take ownership without being asked twice
  • Are curious about making things (you don't need a shelf of your own creations, but it'll make you better at this)

Preferred

  • You've made content before - for a brand, a client or yourself. This is a big plus, so show us.
  • You've made content that ran as paid ads - and know the difference between a video that gets views and one that sells
  • Experience with TikTok Shop, influencer or affiliate management
  • Comfortable in front of the camera 🙋
  • You can edit - CapCut is plenty. A nice-to-have, not a requirement.
  • Familiar with Canva, Figma or Adobe

Benefits

  • Remote, UK-based, full-time
  • 30 days holiday (inclusive of bank holidays), pension
Mouldd logo

Mouldd

We help over 10,000+ artists and small businesses create the most amazing resin art, home decor and jewellery!

Founded in 2021
5 employees (1 in marketing)

Salaries

Posted range

£26K/yr – £32K/yr

Taken straight from the job posting.

See all Mouldd salaries

Marketing Team

Marketing Team Size
1 (20% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
39.2K
Traffic Source Mix
Search
50.4%
Direct
11.8%
Referral
4.1%
Social
15.1%
Paid
18.5%

Headcount Trend

Current headcount: ~6