Responsibilities

• Define and elevate the visual identity, creative ambition, and aesthetic standards of the brands we manage across social platforms.
• Develop bold, platform-native creative ideas designed for attention, participation, conversation, and shareability.
• Translate briefs into compelling visual systems, narratives, treatments, moodboards, and social-first creative worlds.
• Lead the creative direction of shoots, social content, creator collaborations, and in-house productions from concept through execution.
• Ensure everything produced feels culturally sharp, visually distinct, and native to the platform it lives on.
• Work fluidly between high-level creative direction and hands-on execution - whether that’s refining edits, capturing iPhone content, shaping pacing and hooks, or adjusting creative in real time.
• Build and manage strong creative relationships with photographers, stylists, creators, editors, and talent across nano to celebrity.
• Partner closely with Social, Community, Strategy, Insights, and Studios teams to ensure creative work is informed by culture, conversation, and audience behaviour.
• Push brands beyond safe creative and toward work people actually want to watch, share, save, and imitate.
• Play an active role in new business pitches, creative presentations, and shaping the future of Whalar’s integrated social offering.

Requirements

• 9+ years of experience across art direction, creative direction, social, luxury, fashion, entertainment, or digital culture.
• A world-class portfolio showcasing visually exceptional social-first work across image, video, creators, campaigns, and emerging formats.
• Deep fluency across Instagram, TikTok, YouTube, Reddit, Substack, and the evolving visual language of the internet.
• You have exceptional creative instincts and an obsessive attention to detail.
• You understand the difference between content that looks expensive and content that actually feels culturally relevant.
• Strong experience leading shoots, developing visual systems, directing talent, and shaping social-first storytelling.
• Comfortable operating at both conceptual and executional level - from pitching big ideas to refining the final export.
• Strong understanding of pacing, hooks, editing rhythm, platform behaviour, and what makes audiences stop scrolling.
• Excellent communicator with the ability to sell the vision, protect the idea, and inspire both clients and collaborators.
• Commercially aware and comfortable contributing to pitches, scoping conversations, and creative planning.

Preferred

• Technical proficiency across Figma, Adobe Creative Suite, and video editing tools.
• Genuine passion for creators, culture, aesthetics, and the future of social entertainment.
• Start Date : As soon as possible
• Based in Farringdon, London, we embrace a flexible hybrid model. We ask our team to work from the office two to three days a week, with Tuesday and Thursday serving as our "anchor days."

Benefits

• Private medical insurance
• Health cash plan
• 25 days of PTO + Sick days + Winter break
• Private pension scheme
• Monthly phone/internet reimbursement
• Professional development stipend
• New joiner's Home office allowance
• Enhanced maternity (up to 22 weeks) / paternity (up 16 weeks) leave
• Reduced fee gym membership (next to office location)
• Life Assurance