Senior Social & Content Marketing Manager

London, UK (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 1 month ago

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Job Summary

global social strategy ownership across Nexford markets to drive audience engagement and conversions.

  • Own Nexford's global social strategy across markets and metrics.
  • Build and govern content concepts and formats that establish a clear market POV.
  • Activate advocates and AI-enabled workflows to accelerate production while preserving brand voice.

Job Description

Responsibilities

  • Own Nexford's global social strategy: audience, channel role, content pillars, cadence, and success metrics by market.
  • Partner with Growth, Brand, Product Marketing, and Leadership to connect social directly to business priorities.
  • Content and narrative
  • Develop content concepts, campaigns, and recurring series that give Nexford a clear market POV.
  • Write and edit across formats — short-form video, thought leadership, founder content, newsletters, and campaign extensions.
  • Brand affinity and community
  • Create content that earns saves, shares, and genuine conversation — not just reach.
  • Activate advocates, creators, alumni, learners, and internal experts who can amplify Nexford credibly.
  • AI-enabled content operations
  • Build reusable prompts and workflows for the wider team — while keeping a strong editorial layer so the brand voice never sounds generic.
  • Measurement
  • Define the KPIs that matter (engagement quality, saves, assisted conversion, sentiment) — not vanity metrics.
  • Run structured experiments and feed insights back into brand, demand gen, and sales enablement.
Nexford University logo

Nexford University

Nexford University enables greater social and economic mobility across the world by providing learners with access to high-quality, affordable, dynamic education that prepares them for the global workplace. We offer a next-generation, fully online learning experience that will positively impact millions of lives around the world. NXU aims to demonstrate a more effective way of aligning credentials to the workforce--one that is far better positioned to give any learner, regardless of starting point, an educational foundation for lifelong success. We do this through curricular innovation, leadership in learning analytics and the development of models and tools that enable personalization and impact at scale. We are a cross-disciplinary team of relentlessly optimistic, ambitiously creative, solution-oriented problem solvers who collaborate to uncover and develop new scalable ways to enable our internal and external partners to consistently drive learner impact using the latest technologies and innovative practices available. Nexford University is an American university licensed by the Higher Education Licensure Commission in Washington DC and accredited by DEAC.

Founded in 2017
Washington, District of Columbia, USA
206 employees (20 in marketing)