Responsibilities

• Lead Google Ads: Own the channel strategy and growth across Google Ads (including Search and App Campaigns). You will autonomously manage a significant budget, driving user acquisition across both mobile app and web funnels
• Drive organic growth: Own our SEO and GEO (Generative Engine Optimisation) roadmaps to continuously expand our organic footprint. You will partner closely with our Tech, Content, and PR teams to guide both technical implementation and content creation for maximum discoverability
• Balance strategy with execution: While this is a highly strategic role, we are a fast-moving business. You will need to be just as comfortable rolling up your sleeves, getting into the ad platforms, and executing hands-on when needed
• Act as the cross-functional product lead: Alongside your channel-wide remit, you will gain broader experience within Moneybox by acting as the performance marketing lead for our Business Saver product. You will represent acquisition in senior forums, align marketing with the wider product roadmap, and serve as the driving force to scale this category
• Champion a commercial mindset: Drive a highly data-centric marketing approach with a strict emphasis on customer value, efficiency, and payback
• Maintain an edge in the market: Hold expert-level knowledge across our product categories and competitors to strategically gain a competitive advantage
• Share expertise & manage partners: Share marketing best practice, coach more junior team members, and source and manage third-party providers or platform reps where necessary

Requirements

• Minimum 7 years’ relevant performance marketing experience, with a deep specialism across Google Ads and Organic Search
• Strong knowledge of marketing across both app and web
• Proven track record of managing large budgets, scaling complex account structures, and deploying advanced bidding strategies across a varied product mix
• Experience in scaling organic presence across traditional search (SEO) and generative engines (GEO)
• Experience acting as a cross-functional lead or partnering closely with product teams (experience with B2B or savings products is a bonus)
• Data-driven and highly numerate, with a strong commercial mindset focused on payback and efficiency
• Strong organisational skills with meticulous attention to detail
• Able to work autonomously as a strategic lead, while also collaborating effectively as part of a wider team

Preferred

• Experience acting as a cross-functional lead or partnering closely with product teams (experience with B2B or savings products is a bonus)
• Be in an environment where you are listened to and can actually have an impact

Benefits

• Hybrid working environment
• Company pension scheme
• Company bonus scheme
• Home office furniture allowance
• Personal Annual Learning and Development budget
• Private Medical Insurance
• Health Cash Plan (cashback on visits to the dentist & opticians etc)
• Cycle to work scheme
• Wellhub subscription to a variety of gyms and wellbeing apps
• Enhanced parental pay & leave