Senior Marketing Manager — Luxury Wellness Brand at Paragon Studio | London, UK | £60K/yr – £70K/yr

Paragon Studio

Senior Marketing Manager — Luxury Wellness Brand

London, UK (On-site)

£60K/yr – £70K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own and refine the brand’s luxury wellness narrative while leading cross-channel marketing, partnerships, and showroom programming to drive qualified leads and revenue.

Brand and content governance across website, social, print, PR, and showroom.
Agency and freelancer leadership to deliver on-brand creative and performance.
CRM-to-sales journey, paid media strategy, partnerships, and showroom programming to lift CPL, conversions, and attributed revenue.

Job Description

Protect and sharpen Paragon's point of view across website, social, print, PR, the showroom and every client touchpoint.
Commission and oversee photography, film and written content across all three verticals.
Direct paid media partners; scale Google, programmatic and trade media where commercially justified.
Run the website as both brand showcase and lead engine.
Own the CRM journey from first enquiry through to sales handover.
Manage the Marketing Assistant directly.
Act as principal point of contact for the creative agency, design partners, PR firm, paid media specialists and social freelancer.
Hold every retained partner to a high creative and commercial standard.
Direct the retained PR firm; build relationships across luxury, interiors and trade press.
Grow the partnership network — designers, architects, hospitality groups, marine specialists, adjacent luxury brands.

Programme the Battersea showroom: client events, partner activations, designer evenings, press moments.
Own the marketing budget.
Set and report meaningful KPIs — qualified leads, CPL, lead-to-quote conversion, attributed revenue, brand reach.
Present monthly to leadership.
A clear annual calendar across all three verticals. Monthly reporting live across CPL, quote conversion and attributed revenue. A sharper briefing rhythm with every retained partner. A delivered programme of showroom, content and PR activity. A cleaner CRM journey from enquiry to sales handover.

5+ years in a marketing leadership role at a design-led, luxury or premium consumer brand (fashion, interiors, hospitality, automotive or wellness all relevant)
Proven ability to manage agencies and freelance partners — you write a sharp brief and get more from a retainer than the previous client did
A genuine eye for design and a strong instinct for what feels on-brand. This matters more than any qualification
Commercial fluency with paid acquisition — you interrogate a Meta or Google dashboard and talk credibly about CAC, conversion and attribution
Track record working with founders or senior creatives, and the maturity to push back constructively
Strong writing. Tone of voice matters enormously to us
Comfort working at pace in a small team with appetite to grow into a Head of function
Genuine interest in design, architecture, fitness or wellness