Senior Ecommerce Manager

Manchester, UK (Hybrid)

£50K/yr – £60K/yrSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own end-to-end ecommerce optimization to drive revenue across DTC and marketplaces, leaning into CRO, UX improvements, and data-driven testing while aligning marketing, operations and product to win key conversions.

  • Growth and CRO Ownership: lead continuous testing, data analysis, and customer insight to lift CVR, AOV, and LTV.
  • Shopify and Tech Execution: prioritise the roadmap and integrations that actually move revenue on a scaling ecommerce stack.
  • Cross-Functional Delivery: partner across marketing, ops, product and creative to ensure campaigns and journeys stay joined up.

Job Description

  • Delivery of online revenue targets across the DTC and B2B websites and marketplaces
  • The ecommerce trading calendar, lining up promotions, launches and peak periods
  • Daily performance, reacting quickly across pricing, merchandising and marketing
  • Growth in conversion rate, average order value and customer lifetime value
  • The onsite experience, hunting down friction and improving how the site looks and works
  • A continuous CRO programme built on data, testing and real customer insight
  • The full customer journey, from first click through to repeat purchase
  • The Shopify roadmap, prioritising the improvements that actually move revenue
  • The ecommerce tech stack, integrations and platform partners
  • Site improvements, launches and new features delivered on time
  • Experience in ecommerce and digital marketing, ideally within retail or DTC brands
  • Strong Shopify experience
  • A track record of delivering online revenue growth
  • Working knowledge across paid media, CRM and SEO
  • A solid grasp of ecommerce trading and merchandising
  • Experience leading CRO and A/B testing programmes
  • Strong analytical skills across GA4, Shopify and digital marketing platforms
  • Experience managing agencies and external partners
  • Marketplace management experience
  • Experience scaling ecommerce internationally
  • Klaviyo or a similar CRM platform
The Growth Foundation logo

The Growth Foundation

The Growth Foundation (TGF) is an award-winning strategic growth partner for ambitious eCommerce and DTC brands - helping founders, operators, and investors scale with clarity, confidence, and expert support.We combine deep commercial insight with a focused offering across five core pillars: Strategy, Talent Acquisition, Tools, Courses, and Community.Founded in 2021 by Richard Chapple and Sarah Jasper-Baker - who helped scale Play.com, Gymshark, and The Hut Group into some of the UK’s most successful eCommerce brands - TGF now brings together a team of expert strategists, recruiters, and product builders who’ve supported growth for 100+ DTC businesses.We work with brands at key inflection points - whether unlocking new revenue, hiring leadership talent, sharpening commercial strategy, or enabling teams through practical learning.Through our trusted network of vetted delivery partners - including agencies and specialists in performance marketing, CRM, brand, creative, trading, and more - we connect clients with the right experts, and remain strategically involved to ensure delivery aligns with the growth plan.Our five core pillars:Strategy – Tailored commercial advice, brand positioning, and growth assessments that bring clarity to your next move.Talent – Industry-leading recruitment for eCom-native talent across growth, performance, leadership, and operations.Tools – Proprietary optimisation tools including Order Rescue, our Shopify Plus app that recovers lost revenue.Courses – On-demand training built from proven frameworks — enabling founders and teams to move fast, without retainers.Community – Founder Foundations, our peer-led event and content series for DTC leaders, operators, and investors who value honest insight over hype.If you’re a DTC brand, operator, or investor looking to scale sustainably and strategically - let’s talk. http://www.thegrowth.foundation/

Founded in 2021
London, England, GBR
18 employees (5 in marketing)

Traffic Signals

Monthly Visitors
3.4K
Traffic Source Mix
Search
44.3%
Direct
30.6%
Referral
8.3%
Social
15%
Paid
1.4%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
3 (17% of company)
Marketing Roles Posted (Last 30 Days)
5

Funding

Last Raise
Series Unknown, 2 years ago

Funding History

  • Jan 2024
    Series Unknown