Senior Digital Marketing Specialist (Hybrid)

Clacton-on-Sea, Southend-on-Sea, UK (Hybrid)

$74K/yr – $85K/yrSenior Level4+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the digital marketing and sales enablement engine that connects website, ads, content, and analytics to direct sales and demos for a high tech hardware product.

  • Website & SEO: own UX, rankings, and conversions to generate qualified leads
  • Ads & Email: plan and run Google Ads plus nurture campaigns to move prospects
  • Content & Analytics: develop campaigns and monitor GA4-driven results to inform strategy

Job Description

Responsibilities

  • Website & SEO: Own and optimize the corporate website for UX, rankings, and conversions
  • Ads & Email: Plan and manage Google Ads campaigns and email workflows (e.g., Pardot)
  • Content: Develop and support digital content for campaigns, product launches, and lead generation
  • Analytics: Monitor and report on campaign performance using GA4 and other tools
  • Collaboration: Work closely with sales, engineering and company leadership for aligned messaging
  • Project Leadership: Drive digital projects like site revamps or automation integrations to completion
  • Craft and execute strategic sales plans to meet or exceed sales goals.
  • Seek out new business opportunities with a focus on direct sales initiatives.
  • Provide expert consultations and product demonstrations to potential clients, showcasing the benefits of our High-Speed Cameras for various applications.
  • Cultivate and sustain enduring customer relationships by understanding their requirements and offering customized solutions.

Requirements

  • Completion of a diploma or degree in a related field, such as marketing, communications, or web site development.
  • 4–6 years in digital marketing with experience in SEO, web management, email, and paid media
  • Strong track record of delivering measurable results across multiple digital channels
  • Google Ads, GA4, Search Console
  • WordPress or similar CMS (headless CMS a plus)
  • Marketing automation tools (Pardot, HubSpot, etc.)
  • Confident communicator who can simplify technical topics
  • Proven use of AI tools (e.g., LLMs) to boost content and campaign quality
  • Comfortable leading projects and juggling multiple priorities
  • Eager to learn and market complex technologies like vision systems

Nice to Have

  • B2B tech marketing experience, especially in machine vision
  • Basic HTML/CSS skills
  • Experience with international campaigns or multi-language content

Benefits

  • Collaborative, fast-paced tech environment
  • CAD $74,000–$85,000 salary. Higher compensation available for exceptional candidates with relevant leadership experience.
  • Flexible hybrid schedule
  • Full health and dental benefits
  • Professional development support
Emergent Vision Technologies, Inc. logo

Emergent Vision Technologies, Inc.

Emergent Vision Technologies was founded in 2007 in Vancouver, BC, Canada. We are the first providers of cameras based on the 10 Gigabit Ethernet (10GigE), 25 Gigabit Ethernet (25GigE), 50 Gigabit Ethernet (50GigE), and 100 Gigabit Ethernet (100GigE) interfaces.Our team comes with a vast experience in machine vision and high-speed imaging solutions from design to engineering, manufacturing, consulting, and technical support.Our high-speed cameras are widely used in the areas of inspection and automation, sports technology, virtual reality, 3D mapping, traffic and more.

Founded in 2007
Port Coquitlam, British Columbia, CAN
20 employees (2 in marketing)

Traffic Signals

Monthly Visitors
26K
Monthly Google Ads Budget
$2.8K
Traffic Source Mix
Search
57.1%
Direct
25.2%
Referral
1.7%
Paid
15.8%

Headcount Trend

Current headcount: ~20

Marketing Team

Marketing Team Size
2 (10% of company)
Marketing Roles Posted (Last 30 Days)
1