Retail Media Marketing Activation Specialist - Fashion & Beauty at John Lewis Partnership | London, UK | £36K/yr – £57K/yr

Retail Media Marketing Activation Specialist - Fashion & Beauty

London, UK (Hybrid)

£36K/yr – £57K/yrMid LevelOther

Posted 3 months ago

Job Summary

Own end-to-end retail media activation delivery by coordinating the annual calendar, briefs, channels, and on-time budget execution while partnering with brand teams and suppliers to drive consistent campaigns and stakeholder engagement.

End-to-end Campaign Delivery: calendar, briefs, channels, messages, creative, on time and on budget.
Cross-functional Coordination: align brand seasonal campaigns with supplier participation and activity delivery.
Team Leadership and Risk Management: mentor the Activation team and escalate blockers to keep campaigns moving.

Job Description

Responsibilities

Support the end to end delivery of the annual calendar of initiatives for clients (brands)
Manage the delivery of defined elements within an overall marketing campaign, including the definition of the marketing brief, the channel and media plan, message hierarchy, creative execution, all the way through to delivery of the campaign itself being on time and on budget
Work with brand/seasonal campaign teams to coordinate supplier participation in brand and seasonal campaigns
Monitor performance of the brand funded campaigns and support the preparation of PCA reports, working with the Retail Media Sales team to report performance back to clients and inform next year plans
Build meaningful partnerships with key stakeholders; inspire, excite and motivate teams across the business, managing and fostering client relations
Work to ensure the consistent implementation of activity across marketing, and work with implementation teams to enable effective delivery across other functions. Escalate risks and take decisive action to quickly resolve decision blockages
Mentor and task manage a team of/a Retail Media Marketing Activation Assistant/s

Requirements

Experience in campaign delivery within a retail or retail media environment
Strategic brand management experience, project management experience and/or client management experience
Experience of managing budgets
Previous/current marketing/campaign activation experience
Experience in marketing activation/optimising effectiveness of campaigns
Experience of effectively servicing brands/clients in a marketing environment (fashion and beauty preferable)
Experience working with external suppliers or agencies to activate media

Preferred

Further qualifications in marketing or business
Demonstrates a keen interest in/knowledge of changing trends in the retail media external landscape
Experience interpreting data and insights
Experience working in a fast-paced, matrix organisation with multiple stakeholders
Familiarity with media planning
Experience communicating to senior stakeholders and clients

John Lewis Partnership

We’re the largest employee owned business in the UK and home of our cherished brands, John Lewis and Waitrose. We’re not just employees, we’re Partners, driven by our purpose to build a happier world. As we look to our future, there’s never been a more exciting time to join us. We’re ruthlessly focussed on being brilliant at retail. We continue to innovate, adapt and diversify. Never Knowingly Undersold on price, quality and service in John Lewis and passionately serving food-lovers in Waitrose. As Partners we all share the responsibility of ownership and in its rewards. We use our voices to contribute to our success, working together through the good and challenging times, holding true to our behaviours and treating everyone with kindness and respect.We all own making the Partnership somewhere we belong. Embracing our differences and creating an environment where we’re free to be ourselves and can THRIVE. Growing ourselves individually, and as a collective.As Partners, we make all the difference, and we all own it. Visit www.jlpjobs.com directly to view our current opportunities.

London, England, GBR

36K employees (1,997 in marketing)

www.jlpjobs.com