Responsibilities

• Lead, manage and develop the Amazon advertising team, setting clear goals and building capability across the group
• Own performance management, coaching and career development for direct reports
• Build a high-performing culture focused on client outcomes and continuous improvement
• Develop and own advertising strategies that improve client performance across Amazon Sponsored Ads and DSP
• Design and execute strategies for launching brands into new international marketplaces
• Set the standard for what "outstanding" advertising service looks like at FordeBaker, and embed it across client accounts
• Personally manage a portfolio of ad accounts alongside leadership duties, maintaining direct, practitioner-level involvement in campaign strategy and optimisation
• Use this hands-on work to stay current on platform changes, sharpen personal expertise, and lead by example for the wider team
• Demonstrate strong, hands-on capability with Amazon DSP campaign strategy and execution
• Use Amazon Marketing Cloud (AMC) to build audiences, uncover insights and inform cross-channel media strategy

Requirements

• A high energy individual who wants to have an impact, achieve great results for clients and does not relent in the pursuit of creating value for the agency.
• Proven experience managing and developing a team within an Amazon advertising environment. Previous experience within an agency is preferred.
• A genuine practitioner — currently and consistently hands-on managing ad accounts, not solely working through others
• Demonstrable, hands-on experience with Amazon DSP and AMC
• A track record of developing and delivering advertising strategies that measurably improve performance
• Experience launching or scaling brands into new international Amazon marketplaces
• Practical experience using automation and/or AI tools to improve efficiency or performance
• Strong working knowledge of SQP and other Amazon insight tools, with the ability to connect them to organic and paid outcomes
• Commercial fluency — comfortable building spend/ROAS models and forecasts. Understanding of how to maximise performance with 1st party data, customer lifetime data etc.
• Experience contributing to agency business development (pitches, proposals and prospect conversations)

Preferred

• Experience with TikTok Shop advertising, particularly an understanding of the vital role of creative volume, variety and continued testing in driving performance

Benefits

• Salary: £70,000
• Commission on new business leads
• 34 days holiday (we don’t force people to take public holidays off)
• Pension
• Annual learning fund
• The freedom to work where you want and manage your own schedule