{"@context":"https://schema.org","@type":"JobPosting","title":"Regional Marketing Specialist","description":"

Responsibilities

Develop, implement, and maintain strategic marketing plans and calendars aligned with corporate and store-level objectives.
Analyze marketing performance metrics and prepare reports evaluating the effectiveness of campaigns, events, and promotions.
Review market research, consumer trends, and competitive activity within the natural foods industry to inform branding and marketing strategies.
Identify, develop, and manage community partnerships, sponsorships, and donation programs.
Plan, coordinate, and execute in-store and off-site events, including logistics, staffing, vendor coordination, and post-event evaluation.
Create event marketing materials, coordinate ticket sales when applicable, and support event setup and teardown.
Execute marketing campaigns in collaboration with regional buyers and store managers, including signage placement, collateral distribution, and cross-merchandising initiatives.
Ensure consistent corporate branding, messaging, and visual standards across merchandising, signage, advertising, and digital platforms.

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Requirements

Minimum 3 years of experience in marketing, community relations, event marketing, or related fields
Experience developing marketing plans and executing creative initiatives within a defined or limited budget
Knowledge of or strong interest in the natural products or food industry
Proven ability to build professional relationships and collaborate with cross-functional teams
Excellent written and verbal communication skills
Strong organizational, time management, and attention-to-detail skills
Proficiency in Microsoft Office and design tools including Adobe InDesign, Photoshop, Illustrator, and Canva
Experience with multiple digital marketing channels, including social media and web platforms

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Preferred

Familiarity with the local community and regional marketplace
Experience supporting e-commerce or online ordering platforms

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