Paid Social Account Manager

Responsibilities

• Lead day-to-day management of client paid social accounts, ensuring campaigns align with client goals and wider business objectives
• Build strong, trusted client relationships through proactive communication and strategic thinking
• Lead client calls confidently, presenting performance updates, recommendations and next steps clearly
• Manage project timelines, actions and priorities across accounts
• Create, implement and optimise paid social strategies tailored to client objectives, focusing on performance, growth and ROI
• Develop audience targeting, testing frameworks and campaign structures across Meta, Pinterest, TikTok and other paid social platforms
• Work closely with creative teams on ad concepts, creative briefs and testing approaches
• Make strategic recommendations around landing pages, messaging and customer journey improvements
• Ensure campaigns are set up accurately and maintained to a high standard
• Support Google Ads activity where needed, working alongside wider performance team support

Requirements

• 3+ years of experience managing paid social campaigns, ideally within an agency environment
• Proven experience managing a variety of budgets and driving strong commercial performance
• Basic understanding of Google Ads and wider paid media channels
• Strong client communication and presentation skills
• Ability to interpret data and translate it into clear strategic recommendations
• Comfortable working across full-funnel strategy, not just channel execution
• Ability to look at the bigger picture and understand wider business performance beyond paid media channels alone
• Experience with GA4, Shopify and attribution tools preferred
• Experience with TikTok and/or Snapchat campaigns preferred
• Ability to work independently while contributing positively to a collaborative team environment

Nice-to-have

• Experience working with premium, luxury or fashion brands is very advantageous
• Google or Meta certifications are a plus
• We would consider part-time applicants for the role
• Experience with GA4, Shopify and attribution tools preferred
• Experience with TikTok and/or Snapchat campaigns preferred

Benefits

• Flexible, remote-friendly working environment with occasional travel to London and client offices
• Supportive culture that encourages growth, learning and career development
• 25 days holiday or pro-rata
• Your birthday off
• 2 duvet days
• Equity, Diversity & Inclusion Axe & Kettle is committed to building a diverse, inclusive and equitable workplace where everyone feels valued, respected and supported.
• We welcome applications from people of all backgrounds, experiences and identities, and we actively encourage applications from groups that are underrepresented within our industry.
• If you require any adjustments or support during the recruitment process, please let us know.