Paid Marketing Specialist

Southampton, City of Southampton, UK (Hybrid)

£30K/yr – £40K/yrMid Level3+ years expFull time

Posted 2 days ago

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Job Summary

You will own the end-to-end paid media program across Google, Microsoft, and Meta, driving performance targets and continuous optimization.

Lead day-to-day account performance and optimization across paid media channels
Plan and execute full-funnel campaigns with testing and optimization loops
Collaborate on measurement, reporting, and cross-team alignment to drive growth

Job Description

Responsibilities

Manage the day-to-day performance of paid media accounts
Own performance against volume, revenue, and cost-per-order (CPO) targets
Plan, build, and optimise campaigns across:
Google Ads (Search, Display, YouTube)
Microsoft Ads (Bing)
Meta (Facebook & Instagram)
Develop and implement a paid social strategy aligned with business objectives
Create and execute full-funnel campaign strategies (upper, mid, and lower funnel)
Continuously optimise accounts to improve:
CTR

Requirements

Minimum 3 years’ experience in a PPC / Paid Media role
Proven hands-on experience managing: Google Ads
Microsoft Ads (Bing)
Meta Ads (Facebook & Instagram)
Experience managing large budgets and high-volume eCommerce accounts
Strong understanding of attribution models and performance measurement
Confident using analytics and reporting tools from Google, Microsoft, and Meta
Google Ads certification (essential)
Data-driven decision-maker with strong analytical skills
Self-motivated, proactive, and results-focused

Preferred

Experience with Google Looker Studio (Data Studio)
Google Analytics certification
Microsoft Ads (Bing) certification
Recognised marketing qualifications
Bachelor’s degree in Marketing or a related field
Amazon Seller or Marketplace advertising experience

Benefits

Competitive pension scheme
25 days annual leave plus bank holidays
Free onsite parking
Employee benefits and discount scheme
Employee Assistance Programme
Cycle to work scheme
Gym membership
Company phone

Euroflorist

There’s always a reason for giving flowers.When you want to convey passion, celebrate someone, express gratitude, send condolences or just treat yourself, we are there to deliver both feelings and flowers to the doorstep. At Euroflorist, every emotion matters, and we embrace them all.We have a presence in eleven European countries and deliver worldwide, partnering with local florists and suppliers around the world. What’s your reason for sending flowers?Euroflorist was founded in 1982 in Malmö, Sweden and was the first online flower delivery service. Today we deliver more than 3 million bouquets a year. Send flowers from one of our local sites:www.euroflorist.sewww.euroflorist.nowww.euroflorist.dkwww.euroflorist.nlwww.euroflorist.dewww.euroflorist.atwww.euroflorist.bewww.euroflorist.frwww.euroflorist.plwww.eflorist.co.ukwww.iflorist.co.ukwww.teleflorist.co.uk

Founded in 1982

Malmo, Skåne County, SWE

124 employees (23 in marketing)

www.eflorist.co.uk/?utm_source=linkedin&utm_medium=referral