Responsibilities

• Invent original formats💡 - Concept entertaining, infinitely repeatable formats from first principles that tie naturally back to Smart SIM - not remixes of whatever's trending this week.
• Make the content yourself 🎬 - Script, interview, film and edit - the whole gig, from idea to published post.
• Test for consistent virality 🔬 - Treat every format like an experiment. Ship it, measure it, learn from it. Double down on winners, kill the rest without sentiment.
• Scale what works 📈 - Rinse and repeat successful formats, then spin up new formats on new accounts to build a portfolio of long-lasting media accounts.
• Own the channel end-to-end 🙌 - Full autonomy over your organic social formats, backed with the budget and resource to test your ideas properly.
• Build our creative competency 🧠 - Share what you learn with the wider marketing team, helping make Honest best in class at creative strategy - organic and paid.

Requirements

• Lives and breathes social 📱 - You're a student of TikTok, Reels and Shorts. You know why things work, not just that they work.
• Creator at heart 🎥 - You make content yourself and can handle the full stack: concepting, scripting, interviewing, filming and editing.
• Original thinker 🧩 - You'd rather invent a repeatable format from scratch than chase the latest trend for a quick spike.
• Self-starter 🚀 - You thrive with autonomy, set your own pace, and don't wait to be told what to make next.
• Rigorous tester 📊 - You're comfortable treating creative as research: forming hypotheses, reading the data, and iterating fast.
• Hungry to grow 📚 - You want to learn marketing fundamentals from the inside and see this role as the launchpad for a big career.

Benefits

• Salary: £31,000 + very competitive bonus based on the impressions you generate
• Ownership in Honest through our EMI option scheme
• 33 days of annual leave including all the bank holidays + an extra day each year you stay with Honest
• Your birthday off each year on us!
• A hybrid-first working environment with at least 1 day per week in the London office
• An Honest sim, and refurb phone on us
• 1 paid volunteering day each year
• Wellbeing budget through Heka
• Cycle to Work scheme
• £500 annual learning budget