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Marketing Jobs in Michigan

340 marketing jobs

2 days ago

Marketing Director

Emerald Canning Partners

Mount Clemens, MI (Hybrid)Full time$80K/yr – $100K/yr

2 days ago

Marketing & Donor Engagement Manager

Grand Rapids, MI (Hybrid)Full time$55K/yr – $65K/yr

2 days ago

Communications Coordinator

Courageous Kids of Michigan

Detroit, MI (Remote)Part time$15/hr – $20/hr

2 days ago

Marketing and Social Media Specialist

Only Alpha Pool Products

Traverse City, MI (Hybrid)Full time

3 days ago

Marketing Analyst

Belcan

Southfield, MI (On-site)Contract$25/hr – $30/hr

3 days ago

Senior Associate, Paid Social

WPP Media

Detroit, MI (Unknown)$45K/yr – $90K/yr

3 days ago

Specialist, Commercial Website

Ford Motor Company

Dearborn, MI (Hybrid)Full time$74K/yr – $166K/yr

3 days ago

Manager, Shop & Buy Website

Ford Motor Company

Dearborn, MI (Hybrid)Full time$116K/yr – $218K/yr

3 days ago

Marketing Associate

Cosmetic Skin & Laser Center|RegenCen

Birmingham, MI (Unknown)Full time

3 days ago

Brand Manager, D2B

Carhartt

Dearborn, MI (Hybrid)Full time

3 days ago

Drive to Retail Manager-D2C

Carhartt

Dearborn, MI (Remote)Full time

3 days ago

Web Growth Manager

Kiloverse

Jackson, MI (Hybrid)Full time€3K/mo – €4K/mo

3 days ago

Restaurant Social Media & Marketing Coordinator

Canton, MI (On-site)Part time

3 days ago

Remote

New Haven, MI (Remote)Part time$50/hr – $80/hr

3 days ago

Marketing Manager

Unist, Inc.

Grand Rapids, MI (On-site)Full time

3 days ago

Communications Coordinator

Michigan Green Building Collaborative

Grand Rapids, MI (Remote)Part time

3 days ago

Communications Coordinator

Grand Rapids, MI (Hybrid)Part time

3 days ago

Communications and Data Coordinator (CEMI)

Cornell University

Ithaca, MI (Remote)Contract$69K/yr – $80K/yr

3 days ago

Field Marketing Representative | Detriot, MI

CHERVON NORTH AMERICA INC

Detroit, MI (On-site)Full time

3 days ago

Field Marketing Representative

2020 Companies

Flint, MI (On-site)Full time

Marketing jobs in Michigan

Job Description

Responsibilities

Marketing Strategy, Budget & Reporting: Build and run the annual marketing plan and budget for all ECP house brands. Define KPIs, track spend, sell-through, and velocity, and turn results into action on distribution, pricing, and promotions. Report performance and ROI to the CEO and, as appropriate, to brand partners.
House Brand Management & Launches: Own all ECP house brands, including Highly Casual, Pleasantea, Armada Beverage Co., and any future house brands, covering brand positioning, packaging, social media, and content. Coordinate the product launch calendar with operations, production, and product development, and manage the agencies, freelancers, and vendors behind the brands to deliver on time and on budget.
Trade & Retail Programs: Develop and run trade and retail programs with key dispensary chains, including promotions, merchandising, planograms, POS materials, in-store displays, and ECP’s branded fridge program. Set the monthly promotional calendar and build the sell-in materials (decks, sell sheets, and account toolkits) used in accounts.
Budtender & Consumer Education: Create budtender education and incentive programs (such as training, sales contests, and engagement kits) and compliant consumer education materials.
Brand Partner Marketing Coordination: Serve as ECP’s main point of contact for marketing coordination with all brand partners. Push market insights to partners (sales data, event opportunities, and what is and isn’t working) and pull in what ECP needs from them (assets, resources, marketing funds, and event support), so partners have the information to build strong marketing plans and ECP makes full use of partner budgets and marketing resources to grow the category.
Field Sales Partner Management: Own the marketing side of ECP’s relationship with our Third Party Field Sales Partner, our boots on the ground in Michigan dispensaries. Equip and task the Third Party Field Sales Partner to carry out marketing plans in market, including promotions, merchandising, fridge and display upkeep, budtender education, and events, and track their execution and results.
Digital, Social, E-Commerce & Events: Oversee social media and content calendars aligned with in-store promotions and launches, run e-commerce and dispensary digital menu initiatives, and identify events, sponsorships, and sampling opportunities across Michigan, where permitted, with measurable return.
Regulatory Compliance: Ensure all marketing materials, artwork, packaging, labels, social content, and new product submissions comply with Michigan Cannabis Regulatory Agency (CRA) rules and ECP standards, working with ECP’s compliance team to review materials before release and keep records of approvals.
Hybrid position: a combination of remote work and on-site work at ECP’s Mt. Clemens, Michigan facility, based on business needs
Regular in-market travel within Michigan for account meetings and retail programs

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent professional experience preferred
5+ years of experience in brand, trade, or field marketing in beverage, CPG, or cannabis, including direct work with retailers
Experience owning a marketing budget and measuring return on trade spend; comfortable with data, including velocity, margin, promotional lift, and ROI
Experience working with a field sales team, broker, or distributor, and managing agencies, freelancers, or vendors
Hands-on builder with proven success leading product launches and in-store promotions; able to personally build the deck, sell sheet, planogram, and training materials
Working knowledge of cannabis marketing and packaging compliance; Michigan CRA experience strongly preferred, and Michigan dispensary retail or POS/e-commerce platform experience a plus
Clear communicator who is organized, self-directed, and energized by building something from the ground up
Valid driver’s license and reliable transportation for regular travel to retail accounts across Michigan
Must be 21 years of age or older, as required by Michigan cannabis regulations

Benefits

Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Vision insurance

Job Description

Responsibilities

Marketing Strategy, Budget & Reporting: Build and run the annual marketing plan and budget for all ECP house brands. Define KPIs, track spend, sell-through, and velocity, and turn results into action on distribution, pricing, and promotions. Report performance and ROI to the CEO and, as appropriate, to brand partners.
House Brand Management & Launches: Own all ECP house brands, including Highly Casual, Pleasantea, Armada Beverage Co., and any future house brands, covering brand positioning, packaging, social media, and content. Coordinate the product launch calendar with operations, production, and product development, and manage the agencies, freelancers, and vendors behind the brands to deliver on time and on budget.
Trade & Retail Programs: Develop and run trade and retail programs with key dispensary chains, including promotions, merchandising, planograms, POS materials, in-store displays, and ECP’s branded fridge program. Set the monthly promotional calendar and build the sell-in materials (decks, sell sheets, and account toolkits) used in accounts.
Budtender & Consumer Education: Create budtender education and incentive programs (such as training, sales contests, and engagement kits) and compliant consumer education materials.
Brand Partner Marketing Coordination: Serve as ECP’s main point of contact for marketing coordination with all brand partners. Push market insights to partners (sales data, event opportunities, and what is and isn’t working) and pull in what ECP needs from them (assets, resources, marketing funds, and event support), so partners have the information to build strong marketing plans and ECP makes full use of partner budgets and marketing resources to grow the category.
Field Sales Partner Management: Own the marketing side of ECP’s relationship with our Third Party Field Sales Partner, our boots on the ground in Michigan dispensaries. Equip and task the Third Party Field Sales Partner to carry out marketing plans in market, including promotions, merchandising, fridge and display upkeep, budtender education, and events, and track their execution and results.
Digital, Social, E-Commerce & Events: Oversee social media and content calendars aligned with in-store promotions and launches, run e-commerce and dispensary digital menu initiatives, and identify events, sponsorships, and sampling opportunities across Michigan, where permitted, with measurable return.
Regulatory Compliance: Ensure all marketing materials, artwork, packaging, labels, social content, and new product submissions comply with Michigan Cannabis Regulatory Agency (CRA) rules and ECP standards, working with ECP’s compliance team to review materials before release and keep records of approvals.
Hybrid position: a combination of remote work and on-site work at ECP’s Mt. Clemens, Michigan facility, based on business needs
Regular in-market travel within Michigan for account meetings and retail programs

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent professional experience preferred
5+ years of experience in brand, trade, or field marketing in beverage, CPG, or cannabis, including direct work with retailers
Experience owning a marketing budget and measuring return on trade spend; comfortable with data, including velocity, margin, promotional lift, and ROI
Experience working with a field sales team, broker, or distributor, and managing agencies, freelancers, or vendors
Hands-on builder with proven success leading product launches and in-store promotions; able to personally build the deck, sell sheet, planogram, and training materials
Working knowledge of cannabis marketing and packaging compliance; Michigan CRA experience strongly preferred, and Michigan dispensary retail or POS/e-commerce platform experience a plus
Clear communicator who is organized, self-directed, and energized by building something from the ground up
Valid driver’s license and reliable transportation for regular travel to retail accounts across Michigan
Must be 21 years of age or older, as required by Michigan cannabis regulations

Benefits

Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Vision insurance