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Marketing Jobs in Massachusetts

1,040 marketing jobs

4 weeks ago

Senior Director, Global Product Marketing

Applied Materials

Gloucester, MA (On-site)Full time$200K/yr – $275K/yr

4 weeks ago

Product Marketing Data Analyst Intern, Summer 2027

Watts Water Technologies

North Andover, MA (On-site)Internship$21/hr – $23/hr

4 weeks ago

HCP Marketing Director - Enzomenib

Sumitomo Pharma America, Inc.

Marlborough, MA (Hybrid)Full time$196K/yr – $245K/yr

4 weeks ago

Executive Director, U.S. HCP Marketing

Madrigal Pharmaceuticals

Waltham, MA (On-site)Full time$300K/yr – $345K/yr

4 weeks ago

Paid Search Strategist

829 Studios

Boston, MA (Remote)Full time$65K/yr – $80K/yr

5 weeks ago

Senior Sports Marketing Manager

PUMA

Boston, MA (On-site)Full time$75K/yr – $101K/yr

Marketing jobs in Massachusetts

Job Description

Responsibilities

Provides leadership and direction through senior managers to ensure that overall marketing function is effectively meeting the organization’s strategic goals for more than one broad functional area
Directs the development of market requirements for more than one broad functional area for specific products or product lines including product strategy definition, requirement analysis, technology product roadmaps and pricing.
Directs and controls the activities of more than one broad functional area and leads effective marketing and cross-functional teams
Directs the development of more than one broad functional area business plan, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
Recommends to GM how to most effectively deploy resources to achieve business goals for more than one broad functional areas
Directs the competitive analysis of specific products or product lines. Monitors market research, competitive activity and identifies/evaluates customer needs; assess competitive advantages and recommends techniques and product enhancements to increase market penetration.
Establishes pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for functional successful product introductions
Drives and executes an effective interface with engineering, manufacturing and sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements

Benefits

In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

Job Description

Responsibilities

Provides leadership and direction through senior managers to ensure that overall marketing function is effectively meeting the organization’s strategic goals for more than one broad functional area
Directs the development of market requirements for more than one broad functional area for specific products or product lines including product strategy definition, requirement analysis, technology product roadmaps and pricing.
Directs and controls the activities of more than one broad functional area and leads effective marketing and cross-functional teams
Directs the development of more than one broad functional area business plan, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
Recommends to GM how to most effectively deploy resources to achieve business goals for more than one broad functional areas
Directs the competitive analysis of specific products or product lines. Monitors market research, competitive activity and identifies/evaluates customer needs; assess competitive advantages and recommends techniques and product enhancements to increase market penetration.
Establishes pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for functional successful product introductions
Drives and executes an effective interface with engineering, manufacturing and sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements

Benefits

In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

Marketing Jobs in Massachusetts

Senior Director, Global Product Marketing