Marketing Operations Lead – Content & B2B Communications

UK (Hybrid)

£57K/yr – £68K/yrSenior LevelFull time

Posted 3 weeks ago

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Job Summary

Own and evolve Canon's end-to-end content operating model while leading a 13‑person embedded content team to deliver integrated, high‑quality campaigns across EMEA.

  • Establish governance, processes and SLAs for consistent B2B marketing.
  • Drive transformation to standardise and improve content operations and stakeholder value.

Job Description

Responsibilities

  • Own and continuously evolve Canon's end-to-end content operating model, delivering efficient, scalable workflows from briefing through to local market activation.
  • Define and embed governance, processes, tools, SLAs, and best practices to enable high-quality B2B marketing communications across EMEA.
  • Lead a 13-person embedded content team, driving performance through clear objectives, KPIs, resource planning, prioritisation, and continuous improvement.
  • Act as the guardian of content quality, ensuring all communications are strategically aligned, consistent, and support IPSG business priorities.
  • Own content governance and approval frameworks, managing risks relating to quality, prioritisation, resourcing, and delivery.
  • Partner with PR, Social, Digital, Web Publishing, Localisation, Paid Media, and Marketing teams to deliver integrated, seamless campaigns across the region.
  • Build strong relationships with senior stakeholders across EMEA, aligning priorities, managing demand, and championing the value of an integrated marketing communications function.
  • Lead the embedded agency partnership, ensuring high-quality delivery, effective collaboration, and continuous capability improvement.
  • Use performance data and insights to optimise operational efficiency, content effectiveness, stakeholder satisfaction, and adoption of new ways of working.
  • Drive transformation and change initiatives that standardise, simplify, and enhance Canon's marketing communications operations across Europe.

Requirements

  • Proven leadership experience in content operations, integrated marketing, or marketing operations within a B2B or complex organisational environment.
  • Strong track record managing insourced or agency‑embedded teams with multi‑disciplinary workflows.
  • Demonstrated ability to design and embed processes, governance, and operating models, not just deliver campaigns.
  • Experience leading teams across strategy, project management, and content development.
  • Confidence influencing senior stakeholders and managing competing priorities in a matrix organisation.
  • Solid understanding of how PR, Social, Web, Paid Media, and Localisation fit into an integrated content life-cycle.
  • Exceptional organisational, prioritisation, and change‑management capability.
  • Experience working in a large, international matrix organisation supporting multiple local markets.
  • Understanding of marketing technology, content management systems and workflow tools.
  • Background in B2B content strategy, technology, services or solutions-based marketing.

Benefits

  • Be part of a diverse, energetic team, joining 50+ nationalities at our EMEA HQ
  • Enjoy hybrid working (3 days in office, 2 from home)
  • Benefit from flexible hours, professional development, and a wide range of perks
  • Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchase
  • Access a competitive salary, wide-ranging benefits, a generous pension scheme and up to 38% discount on Canon products
  • Be part of a company that values sustainability, inclusion, and your personal growth
  • Great transport links- Elizabeth Line and Stockley Park low-cost Shuttle Bus and free parking on site
Canon EMEA logo

Canon EMEA

We are Canon Europe. We are the world's best imaging company. This page represents our offices in Europe, the Middle East and Africa. Founded in 1937, the desire to continuously innovate has kept Canon at the forefront of imaging excellence throughout its 85-year history and has commitments to invest in the right areas and capture growth opportunities. From cameras to commercial printers, and business consultancy to healthcare technologies, Canon enriches lives and businesses through imaging innovation. Canon’s corporate philosophy is Kyosei – ‘living and working together for the common good’. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon’s products, solutions and services. Canon Europe has operations in roughly 120 countries, with approximately 13,500 employees and contributes to around a quarter of Canon’s global revenues annually.

Founded in 1937
London, England, GBR
12K employees (1,139 in marketing)

Traffic Signals

Monthly Visitors
1.6M
Monthly Google Ads Budget
$9
Traffic Source Mix
Search
53.1%
Direct
38.8%
Referral
6.4%
Social
0.8%
Paid
0.9%

Headcount Trend

Current headcount: ~11.7K

Marketing Team

Marketing Team Size
542 (5% of company)
Marketing Roles Posted (Last 30 Days)
4

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