Responsibilities

• Plan and deliver marketing activity that supports Open Reality’s commercial objectives, vendor priorities and sales pipeline.
• Manage the day-to-day delivery of campaigns across email, social media, website, events and other channels.
• Work with the Sales Director and wider commercial team to identify marketing priorities, campaign opportunities and areas for improvement.
• Create marketing plans for key vendors, product launches, events, training courses and solution areas.
• Monitor campaign performance and use results to improve future activity.
• Produce high-quality marketing and sales enablement materials, including brochures, price books, datasheets, slide decks, product guides and campaign assets.
• Create clear, accurate and engaging content for a technical B2B audience, including resellers, MSPs, system integrators, engineers and IT decision-makers.
• Work with vendor content, product information and internal expertise to create useful marketing materials that support the sales process.
• Maintain and improve existing marketing collateral to ensure it remains accurate, up to date and aligned with the Open Reality brand.
• Support the sales team with customer-facing materials, presentations and campaign assets.

Requirements

• Previous experience operating independently in a broad marketing manager role.
• Strong understanding of B2B marketing, with the ability to plan and deliver campaigns across multiple channels.
• Excellent copywriting, editing and proofreading skills.
• Experience managing email marketing, social media, website content and events.
• Ability to create high-quality sales enablement and marketing materials, including brochures, datasheets, slide decks and campaign assets.
• Strong organisational skills and the ability to manage multiple projects, deadlines and priorities.
• Self-motivated, self-reliant and comfortable working as the sole marketing person within the business.
• Commercially aware, with a clear understanding of how marketing supports sales activity and business growth.
• Strong communication skills and the confidence to work with colleagues, vendors, suppliers and external agencies.
• Good attention to detail and a commitment to producing accurate, professional work.

Preferred

• Experience working in the IT, technology, networking, AV, UC, distribution or channel sector.
• Experience using WordPress or similar content management systems.
• Experience using Zoho CRM, Zoho Marketing Automation, Zoho Webinar, Zoho Backstage or similar platforms.
• Experience using Adobe Photoshop, Adobe Premiere Pro or similar creative tools.
• Experience managing external agencies, developers or creative suppliers.
• Experience producing video content or editing short-form video for marketing use.
• Understanding of SEO, website performance and digital lead generation.
• Experience supporting vendor marketing activity or working with partner-funded campaigns.