Responsibilities

1. Plan, execute and optimise multi-channel B2B marketing campaigns across the Group, supporting brand awareness, lead generation and commercial growth.
2. Develop and manage the Group's marketing and content calendar, coordinating thought leadership, blogs, case studies, client communications and campaign assets.
3. Own the delivery of SEO-focused content, leveraging AI tools and modern content workflows to increase organic visibility and engagement.
4. Deliver social and email marketing campaigns to engage clients, prospects and partners.
5. Support Account-Based Marketing (ABM) initiatives, working with commercial teams to develop targeted campaigns for priority accounts.
6. Lead the marketing delivery of conferences, exhibitions, networking events and client hospitality.
7. Develop and execute joint marketing initiatives with strategic partners, referral partners and industry associations.
8. Coordinate co-branded campaigns, events and thought leadership opportunities that strengthen partner relationships.
9. Work closely with business development teams to maximise partner engagement and commercial opportunities.
10. Manage relationships with external agencies and suppliers to ensure marketing activity is delivered effectively and on brand.

Requirements

1. 3-5 years' B2B marketing experience within financial services, fintech or another regulated financial services business.
2. Strong understanding of marketing within regulated environments
3. Experience delivering B2B marketing campaigns across multiple channels.
4. Excellent copywriting and content creation skills with exceptional attention to detail.
5. Excellent project management and organisational skills.
6. Strong communication skills with the confidence to work with senior stakeholders.
7. A proactive, commercially minded approach with the ability to manage multiple priorities.

Preferred

1. Experience delivering partner or alliance marketing initiatives.
2. Exposure to Account-Based Marketing (ABM).
3. Experience working closely with sales or business development teams.
4. Experience using AI tools to support content creation, campaign execution or marketing productivity.
5. Familiarity with Google Analytics, LinkedIn Campaign Manager and Figma.
6. Experience using LinkedIn as a core B2B marketing channel.
7. Experience with a marketing automation platform such as HubSpot, Marketo, Pardot or similar.
8. Experience managing websites using WordPress or another CMS.

Benefits

1. Hybrid working (2–3 days per week in our Central London office).
2. Benefits included with salary.