Marketing Manager, KUP UK at Rehlko | Hook, Kingston upon Thames, UK

Rehlko

Marketing Manager, KUP UK

Hook, Kingston upon Thames, UK (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the regional marketing communications program, shaping strategy, content, digital presence, and demand generation to drive multi-country campaigns and lead generation while safeguarding brand and customer experience.

Strategy & Planning: Develop annual marketing communications plan with regional sales and director, aligning objectives.
Content & Digital: Oversee content, ads, white papers, case studies, websites, SEO/PPC, and agency partnerships.
Channel & Brand Leadership: Identify media opportunities, country advertising plans, events, and product launches; enforce branding across regions.

Job Description

Responsibilities

Develops the annual Marketing Communications Strategy & Plans with UP Marketing Director and regional sales management to meet corporate objectives
Drives and manages content and advertising activities; selects and manages agencies
Identify news opportunities to secure frequent, timely media coverage across available media
Identify advertising opportunities to create country media plans (digital/print)
Create and produce sales collateral (catalogues, brochures)
Develop white papers and customer case studies
Develop the company’s digital marketing including selecting/working with agencies and developing web content
Enhance web presence to promote product/news/events and position the company as an industry leader
Drive sales opportunities via web enquiries using SEO and PPC; support analysis
Support customer satisfaction by ensuring website usability and providing white papers/calculators

Requirements

Education: degree level or equivalent in technical or business subject with post-degree qualification e.g. CIM Diploma
At least 5 years’ marketing communications management experience in a technical, international B2B environment (capital equipment preferred)
Experience managing brand compliance and development
Team management and ability to develop/manage tasks through others
Proven ability to manage a significant marketing budget (+£250k per year)
Demonstrable success managing multi-country programmes within a common framework
Flexible, self-motivated, results-driven and able to meet deadlines in a high-pressure environment
Ability to communicate effectively at all levels and build strong relationships
Familiarity with Salesforce Sales Cloud and Marketing Cloud Account Engagement (Pardot) would be advantageous
Potential to develop skills in strategy and product management to progress to Marketing Director level

Preferred

Familiarity with Salesforce Sales Cloud and Marketing Cloud Account Engagement (Pardot) would be a significant advantage

Benefits

Competitive compensation and benefits
Work-life flexibility
Recognition and rewards
Development and career opportunities
A safe and inclusive workplace

Rehlko

Rehlko is a global leader in energy resilience, delivering the solutions critical to sustain and improve life. Formerly, for more than 100 years as Kohler Energy, our teams have excelled, reliably meeting today’s energy needs while planning for tomorrow’s. Now, with a new name and increased focus, we are giving our customers more control over where energy is sourced and where it goes, from industrial applications to your own backyard. Our solutions give people the resilience they need to keep building a brighter future, together. At Rehlko, we innovate relentlessly because we know we don’t just offer energy solutions – we are creating an energy resilient world for a better future. We provide worldwide solutions thanks to our regional locations in NA, EMEA, LATAM, APAC, and India.Learn more about our products: Power Systems North America: https://www.powersystems.rehlko.comPower Systems EMEA: https://www.powersystems.rehlko.com/emeaEngines: https://www.engines.rehlko.comRehlko’s affiliated brands include Kohler Home Energy, Kohler Uninterruptible Power, and Clarke Energy.

Milwaukee, Wisconsin, USA

2.5K employees (135 in marketing)

www.rehlko.com