Marketing Manager at Hike | Lutterworth, North Northamptonshire, UK

Hike

Marketing Manager

Lutterworth, North Northamptonshire, UK (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own and drive the integrated marketing plan across digital, traditional, and event activity, turning strategy into campaigns that move quickly, stay on brand, and align to business goals.

Campaign orchestration across digital, content, email, paid media, social, and events to deliver joined-up marketing outcomes.
Identify and optimize customer journeys, lead generation, and conversion to improve pipeline and commercial results.
Collaborate with the Head of Marketing, designers, and partners to maintain momentum and ensure high-quality, on-brand delivery.

Job Description

Own and manage the marketing plan across digital, traditional and event activity
Turn strategy into clear campaigns, timelines, actions and deliverables
Keep marketing activity organised, visible and moving at pace
Prioritise activity based on business goals, commercial opportunities and available resource
Work closely with the Head of Marketing to shape future plans, campaigns and priorities
Oversee campaign delivery across digital, content, email, paid media, organic social, events and offline channels
Work with the Marketing Executive, designers and specialist partners to deliver activity effectively
Make sure campaigns are joined up, on brand and aligned to the wider marketing strategy
Support the creation of campaign messaging, content plans and channel briefs
Identify opportunities to improve customer journeys, lead generation and conversion

5+ years’ experience in a marketing role
experience managing campaigns
budgets
suppliers and junior team members

Commercial marketing roles with clear targets and benchmarks
Campaign planning and multi-channel delivery
Managing budgets, suppliers and junior team members
Digital marketing across paid, email, social, content and web
Event marketing and post-event follow-up
CRM, marketing automation and lead generation
Reporting tools such as GA4, Google Data Studio or similar
Digital agency, B2B, SaaS or technology marketing experience

28 days’ holiday, including bank holidays
Flexible working
MacBook provided
Perkbox membership
Competitive pension scheme
Bonus scheme after probation
Regular social events and plenty of opportunities to get involved
Why join Hike?
This is a great opportunity to join a growing SaaS business at an exciting stage of its journey.
You’ll work closely with the Head of Marketing and leadership team to help turn strategy into meaningful marketing activity across digital, content, events and campaigns. You’ll have exposure to the latest software, AI tools, marketing platforms and digital technology, with the opportunity to improve how marketing operates and performs.

Hike

4.1 Glassdoor

At Hike, we’re building the Hike Gaming Nation. We're taking gaming, one of the fastest-growing segments of entertainment in India, and converting it into a brand new source of economic opportunity. We're building a new kind of game economy where players can play, earn & grow and become true owners in the very networks that they help create. Hike’s latest round of funding came in August 2021, where we raised capital from the world’s best product innovators & investors. The round was led by Justin Mateen (Co-Founder, Tinder). Rajeev Misra (CEO, SoftBank Vision Fund), Sean Rad (Co-Founder, Tinder), Arjun Sethi (Co-Founder & Partner, Tribe Capital), Bhavin Turakhia (Co-Founder, Zeta & Titan), Kunal Shah (Founder, Cred), Binny Bansal (Co-Founder, Flipkart), Aditya Agarwal (Partner in Residence, South Park Commons), Kunal Bahl (Co-Founder & CEO, Snapdeal) & Rohit Kumar Bansal (Co-Founder, Snapdeal), also participated in the round.Currently, our dedicated team comprises approximately ~110 professionals who work remotely from over 30 different cities. The way we see it is we’ve been dropped off on a mountain that’s unexplored, without a map and it’s our job to figure things out. It’s an opportunity of a lifetime, a chance to do our life's best work.

Founded in 2012

New Delhi, Delhi, IND

394 employees (49 in marketing)

work.hike.in

81% recommend to a friend

90% CEO approval