Responsibilities

• Manages marketing lead, officer and interns as assigned and collaborates with our US marketing team to drive departmental goals
• Leads on cross channel marketing tactics to drive brand awareness, volume and revenue growth (across payer types), in collaboration with business development, finance and other key stakeholders.
• Leads and develop marketing campaigns focussed around new clinical services and other key strategic growth projects
• Initiates public relations tactics with Global Department of Public and Media relations
• Develops long term and annual commercial growth plans for key areas of responsibility; provides appropriate regular reporting to the Head of Business Development & Marketing and respective leadership groups and committees.
• Proactively scans the healthcare market, and competitor/customer landscape for relevant marketing opportunities.
• Support Head of Business Development & Marketing to ensure that marketing policies, systems, structures and approaches are fit for purpose and compliant.
• Represents Cleveland Clinic at seminars and educational conferences where networking and marketing and/or sales opportunities exist.
• Support the Head of Business Development & Marketing and collaborate with the wider commercial team on all key initiatives to drive growth for CCL.
• Other duties as assigned.

Requirements

• Previous experience of working in healthcare services (private or NHS) essential
• Previous experience of managing high value marketing budgets and contracts is essential
• Experience using Microsoft Office Suite Products (Outlook, Word, Excel or PowerPoint), essential
• Experience of proactive marketing approaches including market reviews and mapping of competitor/ customer landscape for relevant marketing opportunities is essential
• Previous experience of line management is essential
• Previous experience of digital marketing is essential

Preferred

• Previous experience of working with senior stakeholders highly desirable
• Previous experience of running cross-functional projects highly desirable

Benefits

• 25 days annual leave (plus bank holidays)
• Auto-Enrolment of 5% pension - Cleveland Clinic contributes 10% through Salary Exchange
• Life Assurance, Private Medical & Dental Insurance and Eye Care contributions
• Discounted gym facilities
• 24/7 Holistic Employee Assistance Programme
• Workplace Nursery Scheme
• Season Ticket Loan
• Cycle to Work Scheme