Marketing Executive at Specsavers | Nottingham, UK

Specsavers

Marketing Executive

Nottingham, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own the day-to-day social and PR cadence, balancing agency collaboration with fast reactive content and platform best practices.

Responsibilities: PR/social execution at scale, trend-spotting and brand-aligned content optimization; reactive TikTok strategy; influencer and colleague content amplification; audience-first storytelling across the UK and ROI.
Impact areas: creative evaluation and performance tracking; cross-functional collaboration with legal/procurement; rapid opportunity spotting and real-time responses on emerging platforms.

Job Description

Responsibilities

Lead on always-on PR and social activity, working with agency partners to plan, develop and deliver integrated content that feels timely, relevant and on brand
Review creative ideas and scripts; track performance and spot trends; ensure content is optimised, insight-led and aligned to brand tone and strategy
Collaborate with legal, procurement and internal teams to deliver high-quality outputs
Take ownership of reactive social engagement and TikTok approach; spot opportunities quickly, respond in real-time and drive best practice across emerging platforms
Elevate customer interactions, leverage influencer and colleague content, identify new creative opportunities
Build awareness and connection at scale through audience-first storytelling; work across the UK and ROI

Requirements

Solid marketing experience in PR, social or brand activation
Understanding of content planning and social strategy; experience building communities
Confident working with agencies; comfortable managing both planned campaigns and fast-paced reactive content
Strong analytical mindset to performance tracking

Preferred

Experience with influencer partnerships
Familiarity with TikTok and emerging platforms
Ability to manage multiple channels and respond quickly

Specsavers

Specsavers began 40 years ago with the vision of two optometrists, Doug and Mary Perkins, who set out to provide best-value eyecare to everybody. Their passion for optometry has led Specsavers to become the largest privately-owned optical group in the world, delivering high-quality, affordable optical and hearing care in 12 countries. And it continues to shape the lives and experience of around 41,000 colleagues who are developing their careers with us across the globe.

Founded in 1984

GBR

28K employees

join.specsavers.com