Marketing Executive

Responsibilities

• Manage and grow the firm’s presence across all relevant social media platforms, in line with business requirements, including Instagram, LinkedIn, X, Facebook, and Threads.
• Create, schedule, and publish engaging static and video content tailored to each platform using Hootsuite.
• Monitor social media engagement and respond to comments, messages, and enquiries in a timely and professional manner.
• Manage and monitor the firm's WhatsApp Business account, ensuring enquiries are handled and progressed appropriately.
• Assist with the creation, monitoring and optimisation of Google Ads and paid social campaigns.
• Track and report on key performance metrics for social media and digital campaigns.
• Track and record outcomes from new client enquiries and assist with reporting on enquiry and conversion data.
• Manage and optimise the firm’s Google Business Profile, ensuring accurate information, posting updates, and responding to reviews.
• Assist with generating and managing online client reviews across relevant platforms to improve the firm's online visibility and reputation.
• Assist in the creation and distribution of blogs, articles, and newsletters.

Requirements

• Degree in Marketing, Communications, or related field (or equivalent experience).
• Ideally 1-2 years in a marketing role, but strong portfolios or relevant internships will also be considered.
• Proven experience managing social media platforms and creating content.
• Strong copywriting and proofreading skills.
• Proficiency in tools such as Hootsuite, Adobe CC or similar.
• Basic understanding of SEO and Goole Analytics.
• Experience updating website content using CMS platforms such as WordPress (desirable).
• Knowledge of Google Ads and paid social advertising (desirable).
• Ability to analyse and interpret marketing performance data.
• Excellent organisational and time-management skills.

Preferred

• WordPress (desirable)
• Google Ads (desirable)

Benefits

• 25 Days Holiday plus public bank holidays (increasing up to 30 with length of service)
• Additional Birthday Holiday*
• Optional 1 day per week home working*
• Free Parking
• Staff social and team-building events
• Workplace pension scheme with employer contributions*
• Professional development and training opportunities, including webinars
• Paid study leave*
• Breakfast Clubs
• Free eye tests*